IDEAS home Printed from https://ideas.repec.org/a/mup/actaun/actaun_2010058060245.html
   My bibliography  Save this article

Model for assessing the success of SMEs in the internationalization process
[Model hodnocení úspěšnosti malých a středních podniků v procesu internacionalizace]

Author

Listed:
  • Lea Kubíčková

    (Ústav marketingu a obchodu, Mendelova univerzita v Brně, Zemědělská 1, 613 00 Brno, Česká republika)

  • Aleš Peprný

    (Ústav marketingu a obchodu, Mendelova univerzita v Brně, Zemědělská 1, 613 00 Brno, Česká republika)

  • Šárka Nováková

    (Ústav marketingu a obchodu, Mendelova univerzita v Brně, Zemědělská 1, 613 00 Brno, Česká republika)

Abstract

The paper deals with evaluating the success of small and medium-sized companies in internationalization process. The process of internationalization is defined in the literature in a many ways; there is a countless variety of different approaches and models of internationalization process of firms. Like all processes in the firm also the internationalization process is accompanied by risks. For risk management it is important to know what the key factors of success are in the international arena. In this article is presented a simple evaluation model that could be used by SMEs to determine not only how strong are they compared to competitors, but also at what level are their key success factors in the process of internationalization. The aim was to find a simple method to help small and medium enterprises to assess their situation in the field of internationalization and to help them identify their strengths and weaknesses in this area. Proposed simple evaluation model has the graphic output from which it can be seen in which areas the company is doing well in internationalization process and in what areas is doing badly - then there is room for further improvement. Creating the model it was essential to divide the various factors into several groups and further evaluation to determine the range by which SMEs can quantify the level of success in internationalization process. Before the model was constructed it was necessary to collect data among small and mid-sized firms, and to process the outputs of the survey. After confirmation or to rejection of the certain hypotheses key success factors of SMEs in the internationalization process were selected and these factors were then aggregated into 4 groups. The model was then applied to data obtained from a survey of 40 SMEs and in the paper there are presented specific examples of graphical output of the model for the best and worst rated company. Authors are aware that the model is simple and has its limits, there is the need of much more work and the authors foresee further modifications of this model.

Suggested Citation

  • Lea Kubíčková & Aleš Peprný & Šárka Nováková, 2010. "Model for assessing the success of SMEs in the internationalization process [Model hodnocení úspěšnosti malých a středních podniků v procesu internacionalizace]," Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, Mendel University Press, vol. 58(6), pages 245-252.
    • Handle: RePEc:mup:actaun:actaun_2010058060245
    DOI: 10.11118/actaun201058060245
    as

    Download full text from publisher

    File URL: http://acta.mendelu.cz/doi/10.11118/actaun201058060245.html
    Download Restriction: free of charge
    File URL: http://acta.mendelu.cz/doi/10.11118/actaun201058060245.pdf
    Download Restriction: free of charge
    File URL: https://libkey.io/10.11118/actaun201058060245?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Cavusgil, S. Tamer, 1984. "Differences among exporting firms based on their degree of internationalization," Journal of Business Research, Elsevier, vol. 12(2), pages 195-208, June.
    2. Johny K. Johansson & George S. Yip, 1994. "Exploiting globalization potential: U.S. and japanese strategies," Strategic Management Journal, Wiley Blackwell, vol. 15(8), pages 579-601, October.
    3. Otto Andersen, 1993. "On the Internationalization Process of Firms: A Critical Analysis," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 24(2), pages 209-231, June.
    4. Dunning, John H., 2000. "The eclectic paradigm as an envelope for economic and business theories of MNE activity," International Business Review, Elsevier, vol. 9(2), pages 163-190, April.
    5. Boter, Hakan & Holmquist, Carin, 1996. "Industry characteristics and internationalization processes in small firms," Journal of Business Venturing, Elsevier, vol. 11(6), pages 471-487, November.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Lea, Kubíčková & Aleš, Peprný & Šárka, Nováková, 2012. "Evaluation model of success of SMES in the internalization process," MPRA Paper 43760, University Library of Munich, Germany.
    2. Stoian, Maria-Cristina & Rialp, Alex & Rialp, Josep, 2011. "Export performance under the microscope: A glance through Spanish lenses," International Business Review, Elsevier, vol. 20(2), pages 117-135, April.
    3. Stephanie A. Fernhaber & Patricia P. McDougall & Benjamin M. Oviatt, 2007. "Exploring the Role of Industry Structure in New Venture Internationalization," Entrepreneurship Theory and Practice, , vol. 31(4), pages 517-542, July.
    4. Crick, Dave, 2004. "U.K. SMEs' decision to discontinue exporting: an exploratory investigation into practices within the clothing industry," Journal of Business Venturing, Elsevier, vol. 19(4), pages 561-587, July.
    5. Bürgel, Oliver & Fier, Andreas & Licht, Georg & Murray, Gordon & Nerlinger, Eric A., 1998. "The internationalisation of British and German start-up companies in high-technology industries," ZEW Discussion Papers 98-34, ZEW - Leibniz Centre for European Economic Research.
    6. Hashai, Niron & Almor, Tamar, 2004. "Gradually internationalizing 'born global' firms: an oxymoron?," International Business Review, Elsevier, vol. 13(4), pages 465-483, August.
    7. Drogendijk, H.J., 2001. "Expansion patterns of Dutch firms in Central and Eastern Europe : Learning to internationalize," Other publications TiSEM 18571cef-0dd0-46ff-82aa-3, Tilburg University, School of Economics and Management.
    8. Tan, Alvin & Brewer, Paul & Liesch, Peter W., 2007. "Before the first export decision: Internationalisation readiness in the pre-export phase," International Business Review, Elsevier, vol. 16(3), pages 294-309, June.
    9. Björn Röber, 2020. "Escalating internationalization decisions: intendedly rational, but only limitedly so?," Business Research, Springer;German Academic Association for Business Research, vol. 13(2), pages 455-484, July.
    10. Riku Laanti & Fred McDougall & Georges Baume, 2009. "How well do Traditional Theories Explain the Internationalisation of Service MNEs from Small and Open Economies? – Case: National Telecommunication Companies," Management International Review, Springer, vol. 49(1), pages 121-144, February.
    11. Xiaohua Yang & Yi Jiang & Rongping Kang & Yinbin Ke, 2009. "A comparative analysis of the internationalization of Chinese and Japanese firms," Asia Pacific Journal of Management, Springer, vol. 26(1), pages 141-162, March.
    12. Tuppura, Anni & Saarenketo, Sami & Puumalainen, Kaisu & Jantunen, Ari & Kyläheiko, Kalevi, 2008. "Linking knowledge, entry timing and internationalization strategy," International Business Review, Elsevier, vol. 17(4), pages 473-487, August.
    13. Robert-Nicoud, Frédéric & Olarreaga, Marcelo & Carrère, Céline & Fugazza, Marco, 2016. "On the heterogeneous effect of trade on unemployment," CEPR Discussion Papers 11540, C.E.P.R. Discussion Papers.
    14. Pawel Krzewicki, 2016. "Empirical Aspects of Internationalization of Polish Enterprises (Teoretyczne i empiryczne aspekty internacjonalizacji polskich przedsiebiorstw)," Research Reports, University of Warsaw, Faculty of Management, vol. 2(22), pages 168-184.
    15. Noémie Dominguez, 2018. "Promotion agencies and SMEs’ internationalization process: A blessing or a curse? [Agences de promotion et processus internationalisation des PME: bénédiction ou malédiction?]," Journal of International Entrepreneurship, Springer, vol. 16(1), pages 58-81, March.
    16. Peter Maskell & Torben Pedersen & Bent Petersen & Jens Dick-Nielsen, 2007. "Learning Paths to Offshore Outsourcing: From Cost Reduction to Knowledge Seeking," Industry and Innovation, Taylor & Francis Journals, vol. 14(3), pages 239-257.
    17. Marian Gorynia & Barbara Jankowska, 2007. "Teorie internacjonalizacji," Gospodarka Narodowa. The Polish Journal of Economics, Warsaw School of Economics, issue 10, pages 21-44.
    18. Hagen, James M. & Santos, Carlos A., 1999. "Analysis of the Global Competitiveness of Northeastern Food Firms: Experience and Interest in Foreign Activity," Research Bulletins 122678, Cornell University, Department of Applied Economics and Management.
    19. Bell, Jim & McNaughton, Rod & Young, Stephen, 2001. "'Born-again global' firms: An extension to the 'born global' phenomenon," Journal of International Management, Elsevier, vol. 7(3), pages 173-189.
    20. Arild Aspelund & Vitali Butsko, 2010. "Small And Middle‐Sized Enterprises' Offshoring Production: A Study Of Firm Decisions And Consequences," Tijdschrift voor Economische en Sociale Geografie, Royal Dutch Geographical Society KNAG, vol. 101(3), pages 262-275, July.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:mup:actaun:actaun_2010058060245. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Ivo Andrle (email available below). General contact details of provider: https://mendelu.cz/en/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.