Navigating the storm: the SME way of tackling the pandemic crisis

Small and medium-sized enterprises (SMEs) are a major contributor to economic growth and a potential source of growth and employment globally. This article employs a bibliometric analysis approach to examine 135 research articles focused on the barriers encountered by SMEs and their strategic responses during the COVID-19 pandemic. Through this analysis, we present a conceptual diagram that highlights prominent challenges, including organizational barriers (e.g., financial crisis, liquidity constraints, and reduced purchasing power), operational barriers (e.g., scarcity of skilled workforce and limited access to raw materials), technological barriers (e.g., digitalization and forecasting capabilities), and strategic restrictions (e.g., resource limitations and disruptions in supply chains). We further explore approaches to overcoming these barriers, such as entrepreneurial resilience and innovation. The findings of this review underscore the importance of government policies aimed at supporting SMEs and facilitating their survival in the aftermath of crises. Moreover, given the impact of COVID-19, policies should also prioritize the involvement of SMEs and business owners in decision-making processes related to policy responses and recovery strategies.