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The Effects of Customer Value on Loyalty and Profits in a Dynamic Competitive Market

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  • Ting-Hua Chang
  • Jun-Yen Lee
  • Ru-Hwa Chen

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  • Ting-Hua Chang & Jun-Yen Lee & Ru-Hwa Chen, 2008. "The Effects of Customer Value on Loyalty and Profits in a Dynamic Competitive Market," Computational Economics, Springer;Society for Computational Economics, vol. 32(3), pages 317-339, October.
    • Handle: RePEc:kap:compec:v:32:y:2008:i:3:p:317-339
    DOI: 10.1007/s10614-008-9141-7
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    References listed on IDEAS

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    1. Roth, Alvin E. & Erev, Ido, 1995. "Learning in extensive-form games: Experimental data and simple dynamic models in the intermediate term," Games and Economic Behavior, Elsevier, vol. 8(1), pages 164-212.
    2. Leigh Tesfatsion, 2002. "Agent-Based Computational Economics," Computational Economics 0203001, University Library of Munich, Germany, revised 15 Aug 2002.
    3. Bolton, Ruth N & Drew, James H, 1991. "A Multistage Model of Customers' Assessments of Service Quality and Value," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 17(4), pages 375-384, March.
    4. Tesfatsion, Leigh, 2002. "Agent-Based Computational Economics: Growing Economies from the Bottom Up," ISU General Staff Papers 200201010800001251, Iowa State University, Department of Economics.
    5. Tesfatsion, Leigh & Judd, Kenneth L., 2006. "Handbook of Computational Economics, Vol. 2: Agent-Based Computational Economics," Staff General Research Papers Archive 10368, Iowa State University, Department of Economics.
    6. Kirman, Alan P. & Vriend, Nicolaas J., 2001. "Evolving market structure: An ACE model of price dispersion and loyalty," Journal of Economic Dynamics and Control, Elsevier, vol. 25(3-4), pages 459-502, March.
    7. Joshua M. Epstein & Robert L. Axtell, 1996. "Growing Artificial Societies: Social Science from the Bottom Up," MIT Press Books, The MIT Press, edition 1, volume 1, number 0262550253, December.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Agent-based computational economics (ACE); Experimental economics; Business to business marketing; Interactive marketing; C63; C92; L73; M31;
    All these keywords.

    JEL classification:

    • C63 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Computational Techniques
    • C92 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Group Behavior
    • L73 - Industrial Organization - - Industry Studies: Primary Products and Construction - - - Forest Products
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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