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Research on Innovation Risk Management based on Bayesian Risk Decision-Making

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  • Yingchun Guo

Abstract

Innovation is an inexhaustible force for the prosperity of one nation, and also the life source of enterprises. However, the high-risk characteristics of innovation activities make enterprises to perform scientific and effective innovation risk management. Based on a general introduction of Bayestian Risk Decision-making Theory and practices of product innovation in enterprises, the author discusses how to use the theory to achieve quantitative innovation-risk management, providing references for scientific decision of innovation activities in enterprises.

Suggested Citation

  • Yingchun Guo, 2012. "Research on Innovation Risk Management based on Bayesian Risk Decision-Making," International Journal of Business Administration, International Journal of Business Administration, Sciedu Press, vol. 3(1), pages 21-30, January.
    • Handle: RePEc:jfr:ijba11:v:3:y:2012:i:1:p:21-30
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    References listed on IDEAS

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    1. Jacobus Petrus Venter & Cornelis Cristo Van Waveren, 2009. "New Product Development With Dynamic Decision Support," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 6(02), pages 135-153.
    2. G. M.P. Swann, 2009. "The Economics of Innovation," Books, Edward Elgar Publishing, number 13211.
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    Cited by:

    1. Yingying Sun & Kexin Bi & Shi Yin, 2020. "Measuring and Integrating Risk Management into Green Innovation Practices for Green Manufacturing under the Global Value Chain," Sustainability, MDPI, vol. 12(2), pages 1-33, January.
    2. Svetlana Labunska & Oleksandr Dorokhov & Olena Prokopishyna, 2013. "The Theoretical Fundamentals And Methodical Approaches To Economic Safety Assessment Of Innovations To Foreign Markets," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, vol. 22(1), pages 221-236, june.

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