Sustaining by working on the bottom of the pyramid: a case of Jaipur Rugs India on its socially responsible practices
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- Nada K. Kakabadse & Cecile Rozuel & Linda Lee-Davies, 2005. "Corporate social responsibility and stakeholder approach: a conceptual review," International Journal of Business Governance and Ethics, Inderscience Enterprises Ltd, vol. 1(4), pages 277-302.
- Maignan, Isabelle & Ferrell, O. C., 2001. "Antecedents and benefits of corporate citizenship: an investigation of French businesses," Journal of Business Research, Elsevier, vol. 51(1), pages 37-51, January.
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"The Behavioral Equivalence of Organizational Culture,"
IIMA Working Papers
WP2009-07-02, Indian Institute of Management Ahmedabad, Research and Publication Department.
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Keywords
corporate social responsibility; CSR; global supply chains; customer value; standards of living; carpet weavers; triple bottom line; employee orientation; stakeholders; corporate reputation; India; carpet. manufacturing; handmade carpets; decentralisation; organisational structure.;All these keywords.
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