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The Effect of Nonmarket Capabilities on Firm Performance: How Knowledge and Capabilities Accumulated from Nonmarket Arenas Contribute to Firm Performance

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  • Cosmina Lelia Voinea
  • Magdelijn Emaus

Abstract

This study addresses the existing gap in the nonmarket literature vis-à-vis nonmarket performance effects and the demand for managerial tools to obtain, sustain and transform knowledge of various nonmarket activities into specific nonmarket assets. This paper aims to describe the various nonmarket arenas and to explain how knowledge and capabilities accumulated from different nonmarket arenas contribute to firm performance.

Suggested Citation

  • Cosmina Lelia Voinea & Magdelijn Emaus, 2018. "The Effect of Nonmarket Capabilities on Firm Performance: How Knowledge and Capabilities Accumulated from Nonmarket Arenas Contribute to Firm Performance," International Business Research, Canadian Center of Science and Education, vol. 11(1), pages 1-18, January.
    • Handle: RePEc:ibn:ibrjnl:v:11:y:2018:i:1:p:1-18
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    More about this item

    Keywords

    nonmarket; dynamic capabilities; political context; legal setting; social environment; firm performance;
    All these keywords.

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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