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Role Of Intangible Assets In The Success Of Small And Medium-Sized Businesses

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  • Carlos Fong Reynoso

Abstract

This paper examines the determining factors in the success of the small and medium-sized business. The emphasis of the investigation has been in the role played by intangible assets in the establishment and maintenance of a competitive advantage. In order to analyze in detail the characteristics of intangible assets and their relation with the success of small and medium-sized businesses, a case study was undertaken of 5 different businesses of varying activities; two of them located in Catalonia, and three in Jalisco. Evidence was obtained from various sources, principally through interviews with management teams and visits to company premises to observe operating processes. The results confirm the relevance of intangible assets in the establishment and maintenance of a competitive advantage, and also suggest that such assets are a consequence of organizational learning. In addition, there is evidence of a relationship between the skills, preferences and attitudes of the management team, and its capacity to oversee the learning process and the creation and utilization of skills and resources within the specific know-how of the business.

Suggested Citation

  • Carlos Fong Reynoso, 2008. "Role Of Intangible Assets In The Success Of Small And Medium-Sized Businesses," Global Journal of Business Research, The Institute for Business and Finance Research, vol. 2(1), pages 53-68.
  • Handle: RePEc:ibf:gjbres:v:2:y:2008:i:1:p:53-68
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    References listed on IDEAS

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    1. Jay B. Barney, 1986. "Strategic Factor Markets: Expectations, Luck, and Business Strategy," Management Science, INFORMS, vol. 32(10), pages 1231-1241, October.
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    Cited by:

    1. Celestine Katongole & John C. Munene & Muhammed Ngoma & Samuel Dawa & Arthur Sserwanga, 2015. "Entrepreneur’s Intrapersonal Resources and Enterprise Success among Micro and Small Scale Women Entrepreneurs," Journal of Enterprising Culture (JEC), World Scientific Publishing Co. Pte. Ltd., vol. 23(04), pages 405-447, December.

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    More about this item

    JEL classification:

    • M11 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Production Management
    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation
    • M13 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - New Firms; Startups

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