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Tourism as a Solution for the Economic Revitalization of an American College Town

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Listed:
  • Yasmine Ben Miloud

    (Lumpkin College of Business and Applied Sciences, Eastern Illinois University, Charleston, IL 61920, USA)

  • Nichole Hugo

    (Lumpkin College of Business and Applied Sciences, Eastern Illinois University, Charleston, IL 61920, USA)

Abstract

American college towns tend to be very economically dependent on the college they host. If enrollment is high, the town thrives. However, when enrollment is low, the town faces socio-economic difficulties, including increased unemployment and struggling businesses. Furthermore, the seasonal presence of students poses an additional challenge. This study investigates tourism as a potential solution to diversify college towns’ sources of revenue based on community willingness and town assets. Data were collected via interviews with 50 community members from three different groups within the town. While environmental tourism shows great potential for community self-development, the Calgary model of competitiveness highlights the need for significant efforts to establish the required support systems.

Suggested Citation

  • Yasmine Ben Miloud & Nichole Hugo, 2024. "Tourism as a Solution for the Economic Revitalization of an American College Town," Tourism and Hospitality, MDPI, vol. 5(3), pages 1-17, July.
    • Handle: RePEc:gam:jtourh:v:5:y:2024:i:3:p:40-688:d:1443157
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    References listed on IDEAS

    as
    1. Pedro Manuel da Costa Liberato & Elisa Alén-González & Dália Filipa Veloso de Azevedo Liberato, 2018. "Digital Technology in a Smart Tourist Destination: The Case of Porto," Journal of Urban Technology, Taylor & Francis Journals, vol. 25(1), pages 75-97, January.
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