IDEAS home Printed from https://ideas.repec.org/a/gam/jtourh/v3y2022i4p58-918d992810.html
   My bibliography  Save this article

Managing Modern Muslim Travellers: Emerging Trends and Issues for Islamic Tourism Destinations

Author

Listed:
  • Mohd Hafiz Hanafiah

    (Faculty of Hotel and Tourism Management, Universiti Teknologi MARA, Puncak Alam 42300, Malaysia)

  • Mohmed Razip Hasan

    (Islamic Tourism Centre, Putrajaya 62200, Malaysia)

  • Ahmad Puad Mat Som

    (Faculty of Applied Social Sciences, Universiti Sultan Zainal Abidin, Kuala Terengganu 21300, Malaysia)

Abstract

This research paper explores perspectives on the post-pandemic Islamic tourism market, policies, and challenges associated with sustainable growth. This paper also shares thoughts on emerging trends in the global Islamic tourism industry. The methodology used was descriptive qualitative research via in-depth interviews with twelve Muslim-friendly destination managers from Malaysia, Indonesia, Thailand, Taiwan, and Korea. The transcribed data were coded and then tabulated in cross-checked themes to confirm the reliability of the collected data. This study highlights two types of distinct Islamic markets whose needs and wants are unique from each other: the rigidly obedient Muslim and the modern, young, liberal Muslim. Next, this study highlights improper governance, inconsistency in Islamic tourism branding, and the lack of Muslim-based products and services as emerging issues within the modern Islamic tourism industry. This research also offers a set of future research questions on (i) the role of technology in forming the Muslim traveller experience; (ii) the importance of taking an innovative approach to form a memorable Muslim travel experience; and (iii) the dynamic nature of the modern Muslim traveller. This research paper offers fresh perspectives on understanding modern Muslim travellers which can inspire future research and advance theoretical and managerial practices among Muslim and non-Muslim tourism destinations.

Suggested Citation

  • Mohd Hafiz Hanafiah & Mohmed Razip Hasan & Ahmad Puad Mat Som, 2022. "Managing Modern Muslim Travellers: Emerging Trends and Issues for Islamic Tourism Destinations," Tourism and Hospitality, MDPI, vol. 3(4), pages 1-11, December.
    • Handle: RePEc:gam:jtourh:v:3:y:2022:i:4:p:58-918:d:992810
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2673-5768/3/4/58/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2673-5768/3/4/58/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Stephenson, Marcus L., 2014. "Deciphering ‘Islamic hospitality’: Developments, challenges and opportunities," Tourism Management, Elsevier, vol. 40(C), pages 155-164.
    2. Mojtaba Vaismoradi & Hannele Turunen & Terese Bondas, 2013. "Content analysis and thematic analysis: Implications for conducting a qualitative descriptive study," Nursing & Health Sciences, John Wiley & Sons, vol. 15(3), pages 398-405, September.
    3. Jaffar Aman & Jaffar Abbas & Shahid Mahmood & Mohammad Nurunnabi & Shaher Bano, 2019. "The Influence of Islamic Religiosity on the Perceived Socio-Cultural Impact of Sustainable Tourism Development in Pakistan: A Structural Equation Modeling Approach," Sustainability, MDPI, vol. 11(11), pages 1-27, May.
    4. Heesup Han & Soyeun Lee & Antonio Ariza-Montes & Amr Al-Ansi & Beenish Tariq & Alejandro Vega-Muñoz & Su-hyun Park, 2021. "Muslim Travelers’ Inconvenient Tourism Experience and Self-Rated Mental Health at a Non-Islamic Country: Exploring Gender and Age Differences," IJERPH, MDPI, vol. 18(2), pages 1-17, January.
    5. Pedro Cuesta-Valiño & Fadoua Bolifa & Estela Núñez-Barriopedro, 2020. "Sustainable, Smart and Muslim-Friendly Tourist Destinations," Sustainability, MDPI, vol. 12(5), pages 1-13, February.
    6. Nadeem Akhtar & Nohman Khan & Muhammad Mahroof Khan & Shagufta Ashraf & Muhammad Saim Hashmi & Muhammad Muddassar Khan & Sanil S. Hishan, 2021. "Post-COVID 19 Tourism: Will Digital Tourism Replace Mass Tourism?," Sustainability, MDPI, vol. 13(10), pages 1-18, May.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Rasmee Islam & Ann Suwaree Ashton, 2024. "Faith-Based Service Needs: An Implication to Developing Halal Friendly Tourism in Thailand," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 8(8), pages 1731-1747, August.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Emmanuel Songsore & Michael Buzzelli, 2016. "Ontario’s Experience of Wind Energy Development as Seen through the Lens of Human Health and Environmental Justice," IJERPH, MDPI, vol. 13(7), pages 1-18, July.
    2. Ana Cristina Lindsay & Sherrie F. Wallington & Faith D. Lees & Mary L. Greaney, 2018. "Exploring How the Home Environment Influences Eating and Physical Activity Habits of Low-Income, Latino Children of Predominantly Immigrant Families: A Qualitative Study," IJERPH, MDPI, vol. 15(5), pages 1-13, May.
    3. Borch, Kristian & Munk, Anders K. & Dahlgaard, Vibeke, 2020. "Mapping wind-power controversies on social media: Facebook as a powerful mobilizer of local resistance," Energy Policy, Elsevier, vol. 138(C).
    4. Caro Wolfner & Corilyn Ott & Kalani Upshaw & Angela Stowe & Lisa Schwiebert & Robin Gaines Lanzi, 2023. "Coping Strategies and Help-Seeking Behaviors of College Students and Postdoctoral Fellows with Disabilities or Pre-Existing Conditions during COVID-19," Disabilities, MDPI, vol. 3(1), pages 1-25, February.
    5. Christopher Mulwanda & Vincent R. Nyirenda & Ngawo Namukonde, 2024. "Traditional ecological knowledge, perceptions and practices on insect pollinator conservation: A case of the smallholder farmers in Murundu ward of Mufulira mining district of Zambia," Journal of Environmental Studies and Sciences, Springer;Association of Environmental Studies and Sciences, vol. 14(1), pages 24-35, March.
    6. Qiyao Liu & Xiaodong Zhu, 2024. "Incentive strategies for retired power battery closed-loop supply chain considering corporate social responsibility," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 26(7), pages 19013-19050, July.
    7. Rebecca A. Johnson & David L. Albright & James R. Marzolf & Jessica L. Bibbo & Hayley D. Yaglom & Sandra M. Crowder & Gretchen M. Carlisle & Karen Grindler & Nathan Harms & Amy Willard & Marita Wassma, 2021. "Experiences of Military Veterans in a Therapeutic Horseback Riding Program," Clinical Nursing Research, , vol. 30(7), pages 923-933, September.
    8. Oliver Laasch & Dirk C. Moosmayer & Frithjof Arp, 2020. "Responsible Practices in the Wild: An Actor-Network Perspective on Mobile Apps in Learning as Translation(s)," Journal of Business Ethics, Springer, vol. 161(2), pages 253-277, January.
    9. Grazia Salvo & Bonnie M. Lashewicz & Patricia K. Doyle-Baker & Gavin R. McCormack, 2018. "Neighbourhood Built Environment Influences on Physical Activity among Adults: A Systematized Review of Qualitative Evidence," IJERPH, MDPI, vol. 15(5), pages 1-21, May.
    10. Chilombo, Andrew & Van Der Horst, Dan, 2021. "Livelihoods and coping strategies of local communities on previous customary land in limbo of commercial agricultural development: Lessons from the farm block program in Zambia," Land Use Policy, Elsevier, vol. 104(C).
    11. Sandra Carrasco & David O’Brien, 2023. "Build Back Safely: Evaluating the Occupational Health and Safety in Post-Disaster Reconstruction," Sustainability, MDPI, vol. 15(9), pages 1-18, May.
    12. Chun-Yi Ho & Bi-Huei Tsai & Chiao-Shan Chen & Ming-Tsang Lu, 2021. "Exploring Green Marketing Orientations toward Sustainability the Hospitality Industry in the COVID-19 Pandemic," Sustainability, MDPI, vol. 13(8), pages 1-18, April.
    13. Borja García-Lorenzo & Ania Gorostiza & Nerea González & Igor Larrañaga & Maider Mateo-Abad & Ana Ortega-Gil & Janika Bloemeke & Oliver Groene & Itziar Vergara & Javier Mar & Sarah N. Lim Choi Keung &, 2023. "Assessment of the Effectiveness, Socio-Economic Impact and Implementation of a Digital Solution for Patients with Advanced Chronic Diseases: The ADLIFE Study Protocol," IJERPH, MDPI, vol. 20(4), pages 1-14, February.
    14. Diego De Leo & Benedetta Congregalli & Annalisa Guarino & Josephine Zammarrelli & Anna Valle & Stefano Paoloni & Sabrina Cipolletta, 2022. "Communicating Unexpected and Violent Death: The Experiences of Police Officers and Health Care Professionals," IJERPH, MDPI, vol. 19(17), pages 1-14, September.
    15. Alvisa Palese & Erica Visintini & Valentina Bressan & Federico Fonda & Stefania Chiappinotto & Luca Grassetti & Maddalena Peghin & Carlo Tascini & Matteo Balestrieri & Marco Colizzi, 2023. "Using Metaphors to Understand Suffering in COVID-19 Survivors: A Two Time-Point Observational Follow-Up Study," IJERPH, MDPI, vol. 20(2), pages 1-13, January.
    16. Ahtisham Younas & Subia P. Rasheed & Amara Sundus & Shahzad Inayat, 2020. "Nurses' perspectives of self‐awareness in nursing practice: A descriptive qualitative study," Nursing & Health Sciences, John Wiley & Sons, vol. 22(2), pages 398-405, June.
    17. Emily Williams & Natisha Sands & Stephen Elsom & Roshani Kanchana Prematunga, 2015. "Mental health consumers' perceptions of quality of life and mental health care," Nursing & Health Sciences, John Wiley & Sons, vol. 17(3), pages 299-306, September.
    18. Yasser Yahya Al-Ashmori & Idris Othman & Al-Hussein M. H. Al-Aidrous, 2022. "“Values, Challenges, and Critical Success Factors” of Building Information Modelling (BIM) in Malaysia: Experts Perspective," Sustainability, MDPI, vol. 14(6), pages 1-18, March.
    19. Broqvist, Mari & Sandman, Lars & Garpenby, Peter & Krevers, Barbro, 2018. "The meaning of severity – do citizenś views correspond to a severity framework based on ethical principles for priority setting?," Health Policy, Elsevier, vol. 122(6), pages 630-637.
    20. Rahmat, Al Fauzi, 2021. "Halal tourism in social science discipline: A literature review," OSF Preprints zn9th_v1, Center for Open Science.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jtourh:v:3:y:2022:i:4:p:58-918:d:992810. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.