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Perspectives on Cultural and Sustainable Rural Tourism in a Smart Region: The Case Study of Marmilla in Sardinia (Italy)

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  • Chiara Garau

    (Department of Civil and Environmental Engineering and Architecture, DICAAR, University of Cagliari, via Santa Croce, 67, Cagliari 09124, Italy)

Abstract

This paper is being inserted into the current debate on the topic of sustainability, as it applies to rural tourism. In particular, it addresses the need to identify strategic actions that will enhance the dissemination of cultural resources to facilitate cultural planning. Balancing the dynamic tension that characterizes the relationship between tourism development and protection of the landscape is key to finalizing appropriate planning strategies and actions, especially in the context of marginal rural areas. In support of theoretical and methodological reflections pertinent to this relationship, this paper presents a case study of the region of Marmilla on Italy’s island of Sardinia. The absence of both a “cultural planning” philosophy and a strategic approach to systemic and sustainable rural tourism in this country has been acknowledged. This paper concludes by discussing the results that emerged during the preparation of this case study, with respect to smart, sustainable, rural tourism development, while accepting the need for compromises between the force of globalization, nature, tourism, places, and people.

Suggested Citation

  • Chiara Garau, 2015. "Perspectives on Cultural and Sustainable Rural Tourism in a Smart Region: The Case Study of Marmilla in Sardinia (Italy)," Sustainability, MDPI, vol. 7(6), pages 1-23, May.
    • Handle: RePEc:gam:jsusta:v:7:y:2015:i:6:p:6412-6434:d:50137
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    References listed on IDEAS

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    2. Chiara Garau, 2014. "From Territory to Smartphone: Smart Fruition of Cultural Heritage for Dynamic Tourism Development," Planning Practice & Research, Taylor & Francis Journals, vol. 29(3), pages 238-255, June.
    3. Sanagustín Fons, M. Victoria & Fierro, José A. Moseñe & Patiño, María Gómez y, 2011. "Rural tourism: A sustainable alternative," Applied Energy, Elsevier, vol. 88(2), pages 551-557, February.
    4. Chiara Garau & Emiliano Ilardi, 2014. "The "Non-Places" Meet the "Places:" Virtual Tours on Smartphones for the Enhancement of Cultural Heritage," Journal of Urban Technology, Taylor & Francis Journals, vol. 21(1), pages 79-91, January.
    5. Silvia ANGELONI, 2013. "Cultural Tourism And Well-Being Of The Local Population In Italy," Theoretical and Empirical Researches in Urban Management, Research Centre in Public Administration and Public Services, Bucharest, Romania, vol. 8(3), pages 17-31, August.
    6. Paolo Calza Bini & Caterina Cortese & Alberto Violante, 2010. "Interconnessioni tra sviluppo economico e demografico nel declino urbano: il caso di Genova," ARGOMENTI, FrancoAngeli Editore, vol. 2010(29), pages 105-131.
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