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The Revitalization Design of Regional Ethnic Cultural Capital in a Sustainable Perspective: The Case of Traditional Chinese Garment Yunjian

Author

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  • Han Chen

    (School of Design, Jiangnan University, Wuxi 214122, China)

  • Han Xu

    (School of Design, Jiangnan University, Wuxi 214122, China)

  • Yudian Zhang

    (School of Fashion Design and Engineering, Zhejiang Sci-Tech University, Hangzhou 310018, China)

  • Leilei Jia

    (School of Design, Jiangnan University, Wuxi 214122, China)

Abstract

The formation of the globalization pattern of regional ethnic culture brings new opportunities for the sustainable development of cultural capital. In order to solve the problem of mismatch between the high development demand of regional ethnic costumes and their traditional design methods, this study proposes an innovative design method for regional ethnic traditional costumes, taking the Yunjian, a cloud-shaped sash-like shoulder garment as an example. Firstly, we deeply explored the historical and cultural connotation of the Yunjian through fieldwork and literature research. Then we sorted out and refined its elements, colors and structural features. We classified the patterns according to the composition forms and clarified the path of pattern creation based on fractal theory. We combined the representative elements of Yunjian with the fractal algorithm and proposed the design model of Yunjian fractal pattern. Finally we verified the feasibility of the proposed design method through design practice. The results show that the Yunjian garment created by the method of this paper can better reflect the characteristics of fashion art and ethnic culture.

Suggested Citation

  • Han Chen & Han Xu & Yudian Zhang & Leilei Jia, 2022. "The Revitalization Design of Regional Ethnic Cultural Capital in a Sustainable Perspective: The Case of Traditional Chinese Garment Yunjian," Sustainability, MDPI, vol. 14(13), pages 1-13, July.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:13:p:8090-:d:854176
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    References listed on IDEAS

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    1. Lihong Chen & Habiba Halepoto & Chunhong Liu & Naveeta Kumari & Xinfeng Yan & Qinying Du & Hafeezullah Memon, 2021. "Relationship Analysis among Apparel Brand Image, Self-Congruity, and Consumers’ Purchase Intention," Sustainability, MDPI, vol. 13(22), pages 1-15, November.
    2. Thompson, Craig J & Haytko, Diana L, 1997. "Speaking of Fashion: Consumers' Uses of Fashion Discourses and the Appropriation of Countervailing Cultural Meanings," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 24(1), pages 15-42, June.
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