IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v14y2022i12p7498-d843060.html
   My bibliography  Save this article

Exploring the Driving Factors of Urban Music Festival Tourism and Service Development Strategies Using the Modified SIA-NRM Approach

Author

Listed:
  • Jung-Jung Chang

    (Department of International Business, Ming Chuan University, Taipei 111, Taiwan)

  • Ruey-Feng Chen

    (Department of Travel Management, Hsing Wu University, New Taipei City 244, Taiwan)

  • Chia-Li Lin

    (Graduate Institute of Adult Education, National Kaohsiung Normal University, Kaohsiung 802, Taiwan)

Abstract

Urban music festivals play an important role in tourism. Festival tourism attracts fans and event participants from all over the world. They can contribute not only to the tourism industries but also to local and regional economic development. This study focuses on how urban music festival tourism can successfully attract tourist participation. It explores the service needs and the critical factors that affect tourists’ favorable participation decisions. The SIA (Satisfaction Importance Analysis) approach was applied to evaluate the service performance aspects/criteria for urban music festival tourism. The study used the NRM (Network Relation Map) approach to determine the acceptation paths. This study also provides sustainable development strategies and suitable development paths through the SIA-NRM approach. The findings of this study reveal the ranking of importance of service attributes and performance qualities perceived by tourists of urban music festivals. It provides recommendations to the music festival organizers and for local governments’ strategic directions, leading to successful music festival tourism.

Suggested Citation

  • Jung-Jung Chang & Ruey-Feng Chen & Chia-Li Lin, 2022. "Exploring the Driving Factors of Urban Music Festival Tourism and Service Development Strategies Using the Modified SIA-NRM Approach," Sustainability, MDPI, vol. 14(12), pages 1-27, June.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:12:p:7498-:d:843060
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/14/12/7498/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/14/12/7498/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Liou, James J.H. & Yen, Leon & Tzeng, Gwo-Hshiung, 2008. "Building an effective safety management system for airlines," Journal of Air Transport Management, Elsevier, vol. 14(1), pages 20-26.
    2. Kelly, Donna M. & Fairley, Sheranne, 2018. "What about the event? How do tourism leveraging strategies affect small-scale events?," Tourism Management, Elsevier, vol. 64(C), pages 335-345.
    3. Huan Sun & Shaofeng Wu & Yanning Li & Guangquan Dai, 2019. "Tourist-to-Tourist Interaction at Festivals: A Grounded Theory Approach," Sustainability, MDPI, vol. 11(15), pages 1-15, July.
    4. Szmigin, Isabelle & Bengry-Howell, Andrew & Morey, Yvette & Griffin, Christine & Riley, Sarah, 2017. "Socio-spatial authenticity at co-created music festivals," Annals of Tourism Research, Elsevier, vol. 63(C), pages 1-11.
    5. Qihang Qiu & Yifan Zuo & Mu Zhang, 2022. "Intangible Cultural Heritage in Tourism: Research Review and Investigation of Future Agenda," Land, MDPI, vol. 11(1), pages 1-21, January.
    6. Hsu, Chao-Che & Liou, James J.H., 2013. "An outsourcing provider decision model for the airline industry," Journal of Air Transport Management, Elsevier, vol. 28(C), pages 40-46.
    7. Ferrell, O.C. & Harrison, Dana E. & Ferrell, Linda & Hair, Joe F., 2019. "Business ethics, corporate social responsibility, and brand attitudes: An exploratory study," Journal of Business Research, Elsevier, vol. 95(C), pages 491-501.
    8. Jesús Molina-Gómez & Pere Mercadé-Melé & Fernando Almeida-García & Raquel Ruiz-Berrón, 2021. "New perspectives on satisfaction and loyalty in festival tourism: The function of tangible and intangible attributes," PLOS ONE, Public Library of Science, vol. 16(2), pages 1-17, February.
    9. Zhao-Tian Li & Meng-Meng Hu & Miao Li & Meng-Yu Jiao & Bei-Cheng Xia, 2020. "Identification and countermeasures of limiting factors of regional sustainable development: a case study in the Pearl River Delta of China," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 22(5), pages 4209-4224, June.
    10. Li-Pei Peng & Wei-Ming Wang, 2020. "Hybrid Decision-Making Evaluation for Future Scenarios of Cultural Ecosystem Services," Land, MDPI, vol. 9(8), pages 1-20, August.
    11. Sheng-Hau Lin & Danyang Wang & Xianjin Huang & Xiaofeng Zhao & Jing-Chzi Hsieh & Gwo-Hshiung Tzeng & Jia-Hsuan Li & Jia-Tsong Chen, 2021. "A multi-attribute decision-making model for improving inefficient industrial parks," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 23(1), pages 887-921, January.
    12. Seyed-Hosseini, S.M. & Safaei, N. & Asgharpour, M.J., 2006. "Reprioritization of failures in a system failure mode and effects analysis by decision making trial and evaluation laboratory technique," Reliability Engineering and System Safety, Elsevier, vol. 91(8), pages 872-881.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Jung-Jung Chang & Chia-Li Lin, 2023. "Determining the Sustainable Development Strategies and Adoption Paths for Public Bike-Sharing Service Systems (PBSSSs) under Various Users’ Considerations," Mathematics, MDPI, vol. 11(5), pages 1-30, February.
    2. Shan-Fu Yu & Hui-Ting Wang & Meng-Wei Chang & Tien-Tsai Cheng & Jia-Feng Chen & Chia-Li Lin & Hsing-Tse Yu, 2022. "Determining the Development Strategy and Suited Adoption Paths for the Core Competence of Shared Decision-Making Tasks through the SAA-NRM Approach," IJERPH, MDPI, vol. 19(20), pages 1-23, October.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Jung-Jung Chang & Chia-Li Lin, 2023. "Determining the Sustainable Development Strategies and Adoption Paths for Public Bike-Sharing Service Systems (PBSSSs) under Various Users’ Considerations," Mathematics, MDPI, vol. 11(5), pages 1-30, February.
    2. Yung-Chi Shen, 2017. "Identifying the key barriers and their interrelationships impeding the university technology transfer in Taiwan: a multi-stakeholder perspective," Quality & Quantity: International Journal of Methodology, Springer, vol. 51(6), pages 2865-2884, November.
    3. Jung-Jung Chang & Chia-Li Lin, 2022. "Establishing Urban Revitalization and Regional Development Strategies with Consideration of Urban Stakeholders Based on the ISA-NRM Approach," Sustainability, MDPI, vol. 14(12), pages 1-28, June.
    4. Chia-Li Lin, 2022. "Evaluating the urban sustainable development strategies and common suited paths considering various stakeholders," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 24(12), pages 14033-14073, December.
    5. Dong-Shang Chang & Sheng-Hung Chen & Chia-Wei Hsu & Allen H. Hu & Gwo-Hshiung Tzeng, 2015. "Evaluation Framework for Alternative Fuel Vehicles: Sustainable Development Perspective," Sustainability, MDPI, vol. 7(9), pages 1-25, August.
    6. Dong-Shang Chang & Sheng-Hung Chen & Chia-Wei Hsu & Allen H. Hu, 2015. "Identifying Strategic Factors of the Implantation CSR in the Airline Industry: The Case of Asia-Pacific Airlines," Sustainability, MDPI, vol. 7(6), pages 1-22, June.
    7. Tao Zhang & Huijun Wen & Xi Li, 2018. "A Tourist-Based Model of Authenticity of Heritage Sporting Events: The Case of Naadam," Sustainability, MDPI, vol. 11(1), pages 1-20, December.
    8. Zhen Li & Yitong Sun & Jinhao Liu & Yi Li & Zhifang Zhou, 2024. "Corporate violations and bank debt cost: The insurance effect of corporate social responsibility," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(5), pages 4487-4503, September.
    9. Gwarlann Kerviler & Nico Heuvinck & Elodie Gentina, 2022. "“Make an Effort and Show Me the Love!” Effects of Indexical and Iconic Authenticity on Perceived Brand Ethicality," Journal of Business Ethics, Springer, vol. 179(1), pages 89-110, August.
    10. Tarcia Camily Cavalcante Quezado & Nuno Fortes & William Quezado Figueiredo Cavalcante, 2022. "The Influence of Corporate Social Responsibility and Business Ethics on Brand Fidelity: The Importance of Brand Love and Brand Attitude," Sustainability, MDPI, vol. 14(5), pages 1-20, March.
    11. Jesús J. Cambra‐Fierro & J. Alfredo Flores‐Hernández & Lourdes Pérez & Guadalupe Valera‐Blanes, 2020. "CSR and branding in emerging economies: The effect of incomes and education," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(6), pages 2765-2776, November.
    12. Yang Jin & Bing Hou & Xiang Kong, 2024. "The Practice Characteristics of Authorized Heritage Discourse in Tourism: Thematic and Spatial," Land, MDPI, vol. 13(6), pages 1-20, June.
    13. Witold Torbacki, 2021. "A Hybrid MCDM Model Combining DANP and PROMETHEE II Methods for the Assessment of Cybersecurity in Industry 4.0," Sustainability, MDPI, vol. 13(16), pages 1-35, August.
    14. Isaac Taberner & Albert Juncà, 2021. "Small-Scale Sport Events as Place Branding Platforms: A Content Analysis of Osona’s Projected Destination Image through Event-Related Pictures on Instagram," Sustainability, MDPI, vol. 13(21), pages 1-21, November.
    15. Rickly, Jillian M., 2022. "A review of authenticity research in tourism: Launching the Annals of Tourism Research Curated Collection on authenticity," Annals of Tourism Research, Elsevier, vol. 92(C).
    16. Certa, Antonella & Hopps, Fabrizio & Inghilleri, Roberta & La Fata, Concetta Manuela, 2017. "A Dempster-Shafer Theory-based approach to the Failure Mode, Effects and Criticality Analysis (FMECA) under epistemic uncertainty: application to the propulsion system of a fishing vessel," Reliability Engineering and System Safety, Elsevier, vol. 159(C), pages 69-79.
    17. Sirirat Sae Lim & Hong Ngoc Nguyen & Chia-Li Lin, 2022. "Exploring the Development Strategies of Science Parks Using the Hybrid MCDM Approach," Sustainability, MDPI, vol. 14(7), pages 1-29, April.
    18. Xin Wang & Jingjing Lai & Yanlong Guo, 2024. "Study on Tourism Responsiveness and Habitat Environment-Influencing Factors of Traditional Villages in Huizhou Area," Sustainability, MDPI, vol. 16(8), pages 1-15, April.
    19. Jing Li & Guangquan Dai & Jinwen Tang & Ying Chen, 2020. "Conceptualizing Festival Attractiveness and Its Impact on Festival Hosting Destination Loyalty: A Mixed Method Approach," Sustainability, MDPI, vol. 12(8), pages 1-17, April.
    20. Wang, Qun & Jia, Guozhu & Song, Wenyan, 2022. "Identifying critical factors in systems with interrelated components: A method considering heterogeneous influence and strength attenuation," European Journal of Operational Research, Elsevier, vol. 303(1), pages 456-470.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:14:y:2022:i:12:p:7498-:d:843060. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.