IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v13y2021i24p13629-d698955.html
   My bibliography  Save this article

Are Credit-Based Internet Consumer Finance Platforms Sustainable? A Study on Continuous Use Intention of Chinese Users

Author

Listed:
  • Ming Chen

    (Department of Electronic Commerce, Guangdong University of Science and Technology, Dongguan 523083, China)

  • Fan Yang

    (Program in Industry Security Governance, Inha University, Incheon 22212, Korea)

  • Yongrok Choi

    (Program in Industry Security Governance, Inha University, Incheon 22212, Korea)

Abstract

Internet consumer finance platforms (ICFPs), as a new Internet financial model, have emerged and been widely adopted by Chinese as well as global online shoppers following the rapid growth of e-commerce. This emerging financial tool is, however, luring younger generations deep into debt. It jeopardizes the Sustainable Development Goal (SDG) 1—No poverty, bringing the sustainability of this consumer financial model into question. To aid the sustainable development of ICFP industry, this paper distinguishes two antecedents of continuous use intention for ICFP users: (1) satisfaction, as a sustainable determinant; and (2) impulsive buying, as a non-sustainable determinant. We found satisfaction (b = 0.452) has a larger positive effect on continuous use intention compared to impulsive buying (b = 0.229). Therefore, ICFPs should weigh heavier on technology innovation instead of seducing consumers’ impulsive buying behavior. We also found that credit limit misconception poses the largest impact (b = 0.483) on impulsive buying. In the near term, governments and ICFPs may initiate public programs to improve ICFP users’ financial literacy in order to restrain their unsustainable impulsive buying behavior and cultivate their sustainable satisfaction on ICFP technology and service. Market regulators may build up institutional frameworks to tighten the abuse of financial platforms on credit issuing power and better foster sustainable entrepreneurship in this new financial platform business.

Suggested Citation

  • Ming Chen & Fan Yang & Yongrok Choi, 2021. "Are Credit-Based Internet Consumer Finance Platforms Sustainable? A Study on Continuous Use Intention of Chinese Users," Sustainability, MDPI, vol. 13(24), pages 1-15, December.
    • Handle: RePEc:gam:jsusta:v:13:y:2021:i:24:p:13629-:d:698955
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/13/24/13629/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/13/24/13629/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Lili Wang & Wei Lv & Lin Jiang, 2011. "The impact of attitude variables on the credit debt behavior," Nankai Business Review International, Emerald Group Publishing Limited, vol. 2(2), pages 120-139, June.
    2. Manoj Thomas & Kalpesh Kaushik Desai & Satheeshkumar Seenivasan, 2011. "How Credit Card Payments Increase Unhealthy Food Purchases: Visceral Regulation of Vices," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 38(1), pages 126-139.
    3. Matthew J. Bernthal & David Crockett & Randall L. Rose, 2005. "Credit Cards as Lifestyle Facilitators," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 32(1), pages 130-145, June.
    4. He, Heping & Kukar-Kinney, Monika & Ridgway, Nancy M., 2018. "Compulsive buying in China: Measurement, prevalence, and online drivers," Journal of Business Research, Elsevier, vol. 91(C), pages 28-39.
    5. Dittmar, Helga & Drury, John, 2000. "Self-image - is it in the bag? A qualitative comparison between "ordinary" and "excessive" consumers," Journal of Economic Psychology, Elsevier, vol. 21(2), pages 109-142, April.
    6. Viswanath Venkatesh & Fred D. Davis, 2000. "A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies," Management Science, INFORMS, vol. 46(2), pages 186-204, February.
    7. Rook, Dennis W & Fisher, Robert J, 1995. "Normative Influences on Impulsive Buying Behavior," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 22(3), pages 305-313, December.
    8. Richins, Marsha L & Dawson, Scott, 1992. "A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 19(3), pages 303-316, December.
    9. Sharma, Piyush & Sivakumaran, Bharadhwaj & Marshall, Roger, 2010. "Impulse buying and variety seeking: A trait-correlates perspective," Journal of Business Research, Elsevier, vol. 63(3), pages 276-283, March.
    10. Eugene W. Anderson & Mary W. Sullivan, 1993. "The Antecedents and Consequences of Customer Satisfaction for Firms," Marketing Science, INFORMS, vol. 12(2), pages 125-143.
    11. Davies, Emma & Lea, Stephen E. G., 1995. "Student attitudes to student debt," Journal of Economic Psychology, Elsevier, vol. 16(4), pages 663-679, December.
    12. Yongrok Choi & Hua Wen & Ming Chen & Fan Yang, 2021. "Sustainable Determinants Influencing Habit Formation among Mobile Short-Video Platform Users," Sustainability, MDPI, vol. 13(6), pages 1-16, March.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Minqin Yi & Ming Chen & Jilang Yang, 2024. "Understanding the self-perceived customer experience and repurchase intention in live streaming shopping: evidence from China," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-13, December.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. James W. Peltier & Andrew J. Dahl & John E. Schibrowsky, 2016. "Sequential loss of self-control: Exploring the antecedents and consequences of student credit card debt," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 21(3), pages 167-181, September.
    2. Chandan Parsad & Sanjeev Prashar & Vijay Sai Tata, 2017. "Understanding nature of store ambiance and individual impulse buying tendency on impulsive purchasing behaviour: an emerging market perspective," DECISION: Official Journal of the Indian Institute of Management Calcutta, Springer;Indian Institute of Management Calcutta, vol. 44(4), pages 297-311, December.
    3. Xiyun Gong & Choy Leong Yee & Shin Yiing Lee & Ethan Yi Cao & Abu Naser Mohammad Saif, 2024. "Knowledge mapping of impulsive buying behavior research: a visual analysis using CiteSpace," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-18, December.
    4. Sunil Atulkar & Bikrant Kesari, 2018. "Impulse Buying: A Consumer Trait Prospective in Context of Central India," Global Business Review, International Management Institute, vol. 19(2), pages 477-493, April.
    5. Aastha Verma Vohra, 2016. "Materialism, Impulse Buying and Conspicuous Consumption: A Qualitative Research," Global Business Review, International Management Institute, vol. 17(1), pages 51-67, February.
    6. Singh, Jaskaran & Singh, Gurbir & Kumar, Satinder & Mathur, Ajeet N., 2021. "Religious influences in unrestrained consumer behaviour," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
    7. Nguyen Le Thai Hoa, 2021. "The impact of e-retailer personality and website quality on online impulse buying," HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE - ECONOMICS AND BUSINESS ADMINISTRATION, HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE, HO CHI MINH CITY OPEN UNIVERSITY, vol. 11(2), pages 97-113.
    8. Coelho, Filipe & Aniceto, Inês & Bairrada, Cristela Maia & Silva, Pedro, 2023. "Personal values and impulse buying: The mediating role of hedonic shopping motivations," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
    9. Goel, Pooja & Parayitam, Satyanarayana & Sharma, Anuj & Rana, Nripendra P. & Dwivedi, Yogesh K, 2022. "A moderated mediation model for e-impulse buying tendency, customer satisfaction and intention to continue e-shopping," Journal of Business Research, Elsevier, vol. 142(C), pages 1-16.
    10. Gupta, Aditya & Eilert, Meike & Gentry, James W., 2020. "Can I surprise myself? A conceptual framework of surprise self-gifting among consumers," Journal of Retailing and Consumer Services, Elsevier, vol. 54(C).
    11. Dhandra, Tavleen Kaur, 2020. "Does self-esteem matter? A framework depicting role of self-esteem between dispositional mindfulness and impulsive buying," Journal of Retailing and Consumer Services, Elsevier, vol. 55(C).
    12. Mette, Frederike Monika Budiner & de Matos, Celso Augusto & Rohden, Simoni F. & Ponchio, Mateus Canniatti, 2019. "Explanatory mechanisms of the decision to buy on credit: The role of materialism, impulsivity and financial knowledge," Journal of Behavioral and Experimental Finance, Elsevier, vol. 21(C), pages 15-21.
    13. Andrea Lučić, 2020. "Measuring Sustainable Marketing Orientation—Scale Development Process," Sustainability, MDPI, vol. 12(5), pages 1-22, February.
    14. Patricea Elena Bertea & Adriana Zait, 2013. "Perceived risk vs. intention to adopt e-commerce - a pilot study of potential moderators," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 25(2), pages 213-229.
    15. Kukar-Kinney, Monika & Ridgway, Nancy M. & Monroe, Kent B., 2012. "The Role of Price in the Behavior and Purchase Decisions of Compulsive Buyers," Journal of Retailing, Elsevier, vol. 88(1), pages 63-71.
    16. Jinjie Li & Jiayin Qi & Lianren Wu & Nan Shi & Xu Li & Yuxin Zhang & Yinyin Zheng, 2021. "The Continued Use of Social Commerce Platforms and Psychological Anxiety—The Roles of Influencers, Informational Incentives and FoMO," IJERPH, MDPI, vol. 18(22), pages 1-19, November.
    17. Minseok Choi & Kyeongseok Han & Jeongil Choi, 2015. "The effects of product attributes and service quality of transportation card solutions on service user’s continuance and word-of-mouth intention," Service Business, Springer;Pan-Pacific Business Association, vol. 9(3), pages 463-490, September.
    18. Gasiorowska, Agata, 2008. "Różnice indywidualne jako determinanty postaw wobec pieniędzy [Individual differences as determinants of money attitudes]," MPRA Paper 42684, University Library of Munich, Germany.
    19. Stefano Cosma & Francesco Pattarin, 2012. "Attitudes, personality factors and household debt decisions: A study of consumer credit," Centro Studi di Banca e Finanza (CEFIN) (Center for Studies in Banking and Finance) 12021, Universita di Modena e Reggio Emilia, Dipartimento di Economia "Marco Biagi".
    20. Sirgy, M. Joseph & Lee, Dong-Jin & Yu, Grace B. & Gurel-Atay, Eda & Tidwell, John & Ekici, Ahmet, 2016. "Self-expressiveness in shopping," Journal of Retailing and Consumer Services, Elsevier, vol. 30(C), pages 292-299.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:13:y:2021:i:24:p:13629-:d:698955. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.