Prioritization of Strategic Intangible Assets in Make/Buy Decisions
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- Marlena Ciechan-Kujawa & Michal Buszko, 2020. "The Susceptibility of the Business Model to Changes - Empirical Analysis of Internal Determinants of Variability," European Research Studies Journal, European Research Studies Journal, vol. 0(4), pages 739-757.
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Keywords
intangible assets; strategic capital; sustainable competitive advantage; sustainable value; make/buy; outsourcing; strategic alignment; decision support; resource allocation;All these keywords.
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