Building Customer Loyalty in Rural Destinations as a Pre-Condition of Sustainable Competitiveness
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- Wu, Chih-Wen, 2016. "Destination loyalty modeling of the global tourism," Journal of Business Research, Elsevier, vol. 69(6), pages 2213-2219.
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Keywords
destination; customer; loyalty; sustainable tourism development; competitiveness; structural model;All these keywords.
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