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Factors Influencing the Perceived Effectiveness of COVID-19 Risk Assessment Mobile Application “MorChana” in Thailand: UTAUT2 Approach

Author

Listed:
  • Nattakit Yuduang

    (School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines
    School of Graduate Studies, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines)

  • Ardvin Kester S. Ong

    (School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines)

  • Yogi Tri Prasetyo

    (School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines)

  • Thanatorn Chuenyindee

    (School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines
    School of Graduate Studies, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines
    Department of Industrial Engineering and Aviation Management, Navaminda Kasatriyadhiraj Royal Air Force Academy, Bangkok 10220, Thailand)

  • Poonyawat Kusonwattana

    (School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines
    School of Graduate Studies, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines)

  • Waranya Limpasart

    (Department of Chemistry, Faculty of Science, Mahidol University, Bangkok 10400, Thailand)

  • Thaninrat Sittiwatethanasiri

    (Department of Industrial Engineering and Aviation Management, Navaminda Kasatriyadhiraj Royal Air Force Academy, Bangkok 10220, Thailand)

  • Ma. Janice J. Gumasing

    (School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines
    School of Graduate Studies, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines)

  • Josephine D. German

    (School of Industrial Engineering and Engineering Management, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines
    School of Graduate Studies, Mapúa University, 658 Muralla St., Intramuros, Manila 1002, Philippines)

  • Reny Nadlifatin

    (Department of Information Systems, Institut Teknologi Sepuluh Nopember, Kampus ITS Sukolilo, Surabaya 60111, Indonesia)

Abstract

COVID-19 contact-tracing mobile applications have been some of the most important tools during the COVID-19 pandemic. One preventive measure that has been incorporated to help reduce the virus spread is the strict implementation of utilizing a COVID-19 tracing application, such as the MorChana mobile application of Thailand. This study aimed to evaluate the factors affecting the actual usage of the MorChana mobile application. Through the integration of Protection Motivation Theory (PMT) and Unified Theory of Acceptance and Use of Technology (UTAUT2), latent variables such as performance expectancy (PE), effort expectancy (EE), social influence (SI), facilitating conditions (FC), hedonic motivation (HM), habit (HB), perceived risk (PCR), self-efficacy (SEF), privacy (PR), trust (TR), and understanding COVID-19 (U) were considered to measure the intention to use MorChana (IU) and the actual usage (AU) of the mobile application. This study considered 907 anonymous participants who voluntarily answered an online self-administered survey collected via convenience sampling. The results show that IU presented the highest significant effect on AU, followed by HB, HM, PR, FC, U, SEF, PE, EE, TR, and SI. This is evident due to the strict implementation of using mobile applications upon entering any area of the vicinity. Moreover, PCR was not seen to be a significant latent factor affecting AU. This study is the first to have evaluated mobile contact tracing in Thailand. The integrated framework can be applied and extended to determine factors affecting COVID-19 tracing applications in other countries. Moreover, the findings of this study could be applied to other health-related mobile applications worldwide.

Suggested Citation

  • Nattakit Yuduang & Ardvin Kester S. Ong & Yogi Tri Prasetyo & Thanatorn Chuenyindee & Poonyawat Kusonwattana & Waranya Limpasart & Thaninrat Sittiwatethanasiri & Ma. Janice J. Gumasing & Josephine D. , 2022. "Factors Influencing the Perceived Effectiveness of COVID-19 Risk Assessment Mobile Application “MorChana” in Thailand: UTAUT2 Approach," IJERPH, MDPI, vol. 19(9), pages 1-19, May.
    • Handle: RePEc:gam:jijerp:v:19:y:2022:i:9:p:5643-:d:809390
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    References listed on IDEAS

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    Cited by:

    1. Ardvin Kester S. Ong & Yogi Tri Prasetyo & Nattakit Yuduang & Reny Nadlifatin & Satria Fadil Persada & Kirstien Paola E. Robas & Thanatorn Chuenyindee & Thapanat Buaphiban, 2022. "Utilization of Random Forest Classifier and Artificial Neural Network for Predicting Factors Influencing the Perceived Usability of COVID-19 Contact Tracing “MorChana” in Thailand," IJERPH, MDPI, vol. 19(13), pages 1-28, June.
    2. Ardvin Kester S. Ong & Yogi Tri Prasetyo & Ralph Andre C. Roque & Jan Gabriel I. Garbo & Kirstien Paola E. Robas & Satria Fadil Persada & Reny Nadlifatin, 2022. "Determining the Factors Affecting a Career Shifter’s Use of Software Testing Tools amidst the COVID-19 Crisis in the Philippines: TTF-TAM Approach," Sustainability, MDPI, vol. 14(17), pages 1-24, September.
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    4. Ma. Janice J. Gumasing & Francee Mae F. Castro, 2023. "Determining Ergonomic Appraisal Factors Affecting the Learning Motivation and Academic Performance of Students during Online Classes," Sustainability, MDPI, vol. 15(3), pages 1-29, January.

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