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Baseline Assessment of a Healthy Corner Store Initiative: Associations between Food Store Environments, Shopping Patterns, Customer Purchases, and Dietary Intake in Eastern North Carolina

Author

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  • Stephanie B. Jilcott Pitts

    (Department of Public Health, Brody School of Medicine, East Carolina University, Greenville, NC 27834, USA)

  • Qiang Wu

    (Department of Biostatistics, College of Allied Health, East Carolina University, Greenville, NC 27834, USA)

  • Kimberly P. Truesdale

    (Department of Nutrition, University of North Carolina at Chapel Hill, Chapel Hill, NC 27514, USA)

  • Melissa N. Laska

    (Division of Epidemiology and Community Health, University of Minnesota, Minneapolis, MN 55455, USA)

  • Taras Grinchak

    (Department of Public Health, Brody School of Medicine, East Carolina University, Greenville, NC 27834, USA)

  • Jared T. McGuirt

    (Department of Nutrition, University of North Carolina at Greensboro, Greensboro, NC 27413, USA)

  • Lindsey Haynes-Maslow

    (Department of Agricultural and Human Sciences, North Carolina State University, Raleigh, NC 27695, USA)

  • Ronny A. Bell

    (Department of Public Health, Brody School of Medicine, East Carolina University, Greenville, NC 27834, USA)

  • Alice S. Ammerman

    (Department of Nutrition, University of North Carolina at Chapel Hill, Chapel Hill, NC 27514, USA)

Abstract

In 2016, the North Carolina (NC) Legislature allocated $250,000 to the NC Department of Agriculture, to identify and equip small food retailers to stock healthier foods and beverages in eastern NC food deserts (the NC Healthy Food Small Retailer Program, HFSRP). The purpose of this study was to examine associations between food store environments, shopping patterns, customer purchases, and dietary consumption among corner store customers. We surveyed 479 customers in 16 corner stores regarding demographics, food purchased, shopping patterns, and self-reported fruit, vegetable, and soda consumption. We objectively assessed fruit and vegetable consumption using a non-invasive reflection spectroscopy device to measure skin carotenoids. We examined associations between variables of interest, using Pearson’s correlation coefficients and adjusted linear regression analyses. A majority (66%) of participants were African American, with a mean age of 43 years, and a mean body mass index (BMI) of 30.0 kg/m 2 . There were no significant associations between the healthfulness of food store offerings, customer purchases, or dietary consumption. Participants who said they had purchased fruits and vegetables at the store previously reported higher produce intake (5.70 (4.29) vs. 4.60 (3.28) servings per day, p = 0.021) versus those who had not previously purchased fresh produce. The NC Legislature has allocated another $250,000 to the HFSRP for the 2018 fiscal year. Thus, evaluation results will be important to inform future healthy corner store policies and initiatives.

Suggested Citation

  • Stephanie B. Jilcott Pitts & Qiang Wu & Kimberly P. Truesdale & Melissa N. Laska & Taras Grinchak & Jared T. McGuirt & Lindsey Haynes-Maslow & Ronny A. Bell & Alice S. Ammerman, 2017. "Baseline Assessment of a Healthy Corner Store Initiative: Associations between Food Store Environments, Shopping Patterns, Customer Purchases, and Dietary Intake in Eastern North Carolina," IJERPH, MDPI, vol. 14(10), pages 1-13, October.
  • Handle: RePEc:gam:jijerp:v:14:y:2017:i:10:p:1189-:d:114253
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    Cited by:

    1. Stevens, Alexander & Cho, Clare & Cakir, Metin & Kong, Xiangwen & Boland, Michael A, 2021. "The Food Retail Landscape Across Rural America," Economic Information Bulletin 327368, United States Department of Agriculture, Economic Research Service.
    2. Alba Martínez-García & Eva María Trescastro-López & María Eugenia Galiana-Sánchez & Pamela Pereyra-Zamora, 2019. "Data Collection Instruments for Obesogenic Environments in Adults: A Scoping Review," IJERPH, MDPI, vol. 16(8), pages 1-27, April.
    3. Stephanie B. Jilcott Pitts & Qiang Wu & Kimberly P. Truesdale & Lindsey Haynes-Maslow & Jared T. McGuirt & Alice Ammerman & Ronny Bell & Melissa N. Laska, 2018. "One-Year Follow-Up Examination of the Impact of the North Carolina Healthy Food Small Retailer Program on Healthy Food Availability, Purchases, and Consumption," IJERPH, MDPI, vol. 15(12), pages 1-10, November.

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