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Marketing Aspects of Russia-The European Union Cooperation in the Field of Education

Author

Listed:
  • E.S. Akopova
  • N.V. Przhedetskaya
  • P.V. Taranov
  • E.A. Israilova

Abstract

In the paper the authors identified the need and identified the benefits of the development of Russia-EU cooperation in the field of education in the context of globalization, marked barriers to the development of such cooperation conditions for its development. The authors also performed a comparative analysis of the state and the market model for cooperation between Russia and the European Union in the field of education in the context of globalization and the expediency of the transition to it. As perspective directions of cooperation between Russia and the European Union in the field of education in the context of globalization the authors developed and validated a complex marketing mix.

Suggested Citation

  • E.S. Akopova & N.V. Przhedetskaya & P.V. Taranov & E.A. Israilova, 2017. "Marketing Aspects of Russia-The European Union Cooperation in the Field of Education," European Research Studies Journal, European Research Studies Journal, vol. 0(1), pages 267-275.
    • Handle: RePEc:ers:journl:v:xx:y:2017:i:1:p:267-275
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    File URL: http://www.ersj.eu/repec/ers/papers/17_1_p26.pdf
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    References listed on IDEAS

    as
    1. A.P. Gorina, 2016. "Issues and Prospectives of the Educational Service Market Modernization," European Research Studies Journal, European Research Studies Journal, vol. 0(3B), pages 227-238.
    2. N.D. Guskova & S.M. Vdovin & I.N. Krakovskaya & Yu.Yu. Slushkina, 2016. "The Quality of Education as a Primary Concern of the Sustainable Development," European Research Studies Journal, European Research Studies Journal, vol. 0(3B), pages 239-257.
    3. Y.V. Sazhin & Y.V. Saraikin, 2016. "Social Expectations and Satisfaction with Professional Activity of Pedagogical Personnel of Research University (evidence from the State University of Mordovia)," European Research Studies Journal, European Research Studies Journal, vol. 0(3B), pages 258-272.
    4. Athanasios Athanasenas & Xanthippi Chapsa & Athanasios Michailidis, 2015. "Investigating Social Protection Convergence in the EU-15: A Panel Data Analysis," European Research Studies Journal, European Research Studies Journal, vol. 0(2), pages 79-96.
    5. Mustafa Kemal Topcu & Ali Gursoy & Poyraz Gurson, 2015. "The Role of the Servant Leadership on the Relation between Ethical Climate Perception and Innovative Work," European Research Studies Journal, European Research Studies Journal, vol. 0(1), pages 67-80.
    6. A.V. Sultanova & O.S. Chechina, 2016. "Human Capital as a Key Factor of Economic Growth in Crisis," European Research Studies Journal, European Research Studies Journal, vol. 0(2), pages 71-78.
    Full references (including those not matched with items on IDEAS)

    Citations

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    Cited by:

    1. Baturina O.E. & Erokhina T.B. & Fedko V.P. & Shaginyan S.G., 2019. "Development of the University Image Positioning Methods in the Context of its Marketing Strategy," International Journal of Economics & Business Administration (IJEBA), International Journal of Economics & Business Administration (IJEBA), vol. 0(Special 2), pages 309-316.
    2. repec:ers:journl:v:special_issue:y:2018:i:1:p:479-485 is not listed on IDEAS
    3. A.S. Takmazyan & S.N. Rukina & K.N. Samoylova & K.A. Gerasimova, 2018. "Public-Private Partnership in the Russian Educational System," European Research Studies Journal, European Research Studies Journal, vol. 0(Special1), pages 479-485.
    4. repec:ers:journl:v:special_issue:y:2018:i:1:p:377-386 is not listed on IDEAS
    5. Y.V. Przhedetsky & N.V. Przhedetskaya & V.Y. Przhedetskaya & V.A. Bondarenko & K.V. Borzenko, 2018. "The Role of Social-Ethical Marketing and Information and Communication Technologies in Response to Challenges of Oncology," European Research Studies Journal, European Research Studies Journal, vol. 0(Special1), pages 377-386.
    6. Orzu Osmanovna Yushkova & Lyudmila Sergeevna Kirina & Nina Ilinishna Malis & Olga Valentinovna Mandroshchenko & Natalya Aleksandrovna Nazarova, 2018. "The balance of the budget system, as well as the reality of economy development planning contribute to the sustainable socio-economic development of the state. By achieving a balanced budget system is," European Research Studies Journal, European Research Studies Journal, vol. 0(1), pages 675-685.

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    More about this item

    Keywords

    Education; marketing; globalization; cooperation; Russia; the European Union;
    All these keywords.

    JEL classification:

    • F19 - International Economics - - Trade - - - Other
    • F36 - International Economics - - International Finance - - - Financial Aspects of Economic Integration
    • F59 - International Economics - - International Relations, National Security, and International Political Economy - - - Other
    • F69 - International Economics - - Economic Impacts of Globalization - - - Other

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