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The Impact of Organizational Creativity on Organization Agility: The Moderating Role of Knowledge Sharing in Pharmaceutical Companies in Jordan

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  • Shaima’a Abdelqader Jaffal
  • Ziad Ali Eid Alshawabkeh

Abstract

Purpose: This study aims to identify the effect of organizational creativity on agility in Jordanian pharmaceutical companies and explain the moderating role of knowledge sharing. Design/Methodology/Approach: To accomplish the study's objectives, a hypothetical model is presented to reflect the impact of the study variables using a model consisting of research hypothesis divided into four sub-hypotheses. A designed questionnaire has been developed for this purpose, distributed among workers in different supervisory and administrative positions from the upper and middle management in the researched companies through a targeted sample of (350) subjects. The data are analyzed using descriptive and analytical statistical methods and the Statistical Package for Social Sciences (SPSS). Findings: The analysis mainly shows that the entire dimensions of organizational creativity have reached high degrees of importance, according to the respondents' answers. It is also revealed that there is an impact of organizational creativity on its various dimensions in the Jordanian pharmaceutical companies. Practical Implications: The study recommends that companies establish concerned with creativity and organizational development to adapt and develop creative ideas which might help and back organizations to be developed in the light of sharing the knowledge which improves creativity in organizations and creates organizational agility, which is positively reflected on the organization, its performance, and its development. Originality/Value: The study depends on different dimensions by reviewing previous English and Arabic language studies using four organizational creativity dimensions, strategic view, encourage and embrace creativity, internal work environment, and organizational culture.

Suggested Citation

  • Shaima’a Abdelqader Jaffal & Ziad Ali Eid Alshawabkeh, 2021. "The Impact of Organizational Creativity on Organization Agility: The Moderating Role of Knowledge Sharing in Pharmaceutical Companies in Jordan," International Journal of Economics & Business Administration (IJEBA), International Journal of Economics & Business Administration (IJEBA), vol. 0(3), pages 171-190.
    • Handle: RePEc:ers:ijebaa:v:ix:y:2021:i:3:p:171-190
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    References listed on IDEAS

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    1. Diego Norena-Chavez, 2020. "The Mediation Effect of Innovative Behavior on the Relationship Between Entrepreneurial Self-Efficacy and Entrepreneurial Intention," International Journal of Economics & Business Administration (IJEBA), International Journal of Economics & Business Administration (IJEBA), vol. 0(4), pages 238-252.
    2. Nisula, Anna-Maija & Kianto, Aino, 2018. "Stimulating organisational creativity with theatrical improvisation," Journal of Business Research, Elsevier, vol. 85(C), pages 484-493.
    3. Evers, Gerwin & Chappin, Maryse M.H., 2020. "Knowledge sharing in smart grid pilot projects," Energy Policy, Elsevier, vol. 143(C).
    4. Diego Norena-Chavez & Ruben Guevara, 2020. "Entrepreneurial Passion and Self-Efficacy as Factors Explaining Innovative Behavior: A Mediation Model," International Journal of Economics & Business Administration (IJEBA), International Journal of Economics & Business Administration (IJEBA), vol. 0(3), pages 352-373.
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    More about this item

    Keywords

    Organization's agility; organizational creativity; knowledge sharing; competence; flexibility; speed; responsiveness; strategic view; encourage and embrace.;
    All these keywords.

    JEL classification:

    • O1 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development
    • O2 - Economic Development, Innovation, Technological Change, and Growth - - Development Planning and Policy

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