Self-categorization as a nonmarket strategy for MNE subsidiaries: Tracking the international expansion of an online platform
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DOI: 10.1016/j.jwb.2019.101070
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- Ko, Guihan & Amankwah-Amoah, Joseph & Appiah, Gloria & Larimo, Jorma, 2022. "Non-market strategies and building digital trust in sharing economy platforms," Journal of International Management, Elsevier, vol. 28(1).
- Nathaniel Boso & Joseph Amankwah-Amoah & Dominic Essuman & Oluwaseun E. Olabode & Patience Bruce & Magnus Hultman & James Kofi Kutsoati & Ogechi Adeola, 2023. "Configuring political relationships to navigate host-country institutional complexity: Insights from Anglophone sub-Saharan Africa," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 54(6), pages 1055-1089, August.
- Khan, Zaheer & Zeng, Jing & Knight, Gary & Rajwani, Tazeeb & Pattnaik, Chinmay, 2023. "Non-market strategies and disruptive innovation in the platform economy," Journal of International Management, Elsevier, vol. 29(5).
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- Mike W. Peng & Joyce C. Wang & Nishant Kathuria & Jia Shen & Miranda J. Welbourne Eleazar, 2023. "Toward an institution-based paradigm," Asia Pacific Journal of Management, Springer, vol. 40(2), pages 353-382, June.
- Tian, Xiaocong, 2022. "The art of rhetoric: Host country political hostility and the rhetorical strategies of foreign subsidiaries in developing economies," Journal of World Business, Elsevier, vol. 57(5).
- Maximilian Julius Krome & Ulrich Pidun, 2023. "Conceptualization of research themes and directions in business ecosystem strategies: a systematic literature review," Management Review Quarterly, Springer, vol. 73(2), pages 873-920, June.
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- Ren, Monica & Gao, Hongzhi, 2023. "Chinese State-Owned Multinationals' (SOMNEs) Subsidiary nonmarket strategies in Selective De-globalization: An integrated perspective of co-evolution theory and the yin-yang frame," Journal of International Management, Elsevier, vol. 29(6).
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Keywords
Nonmarket strategy; MNE subsidiaries; Institution-based view; Self-categorization; Organizational practice transfer;All these keywords.
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