IDEAS home Printed from https://ideas.repec.org/a/eee/teinso/v68y2022ics0160791x22000756.html
   My bibliography  Save this article

Agricultural information systems acceptance and continuance in rural communities: A consumption values perspective

Author

Listed:
  • Afful-Dadzie, Eric
  • Lartey, Samuel Odame
  • Clottey, David Nii Klote

Abstract

This study unearths the different configurations of user motivations that foster success in Agricultural Information Systems (AIS) acceptance and continuance among small-holder farmers in rural communities in a developing economy. Anchored on the fact that significant proportions of the world's poorest live in sub-Saharan countries characterized by small-holder agriculture, the study explores the multiple pathways that result in AIS acceptance and continuance while revealing the necessary and sufficient conditions that are required to achieve a given outcome. Using the consumption values theory and fuzzy set qualitative comparative analysis (FsQCA), the findings reveal three AIS user typologies namely extrinsic, intrinsic, and hybrid motivated users. The results further reveal that AIS usability, farmer group and family support, together with the inspiration of joy, hope and trust are motivating factors for the attainment of success in AIS acceptance and continuance. The study provides foundational knowledge on how development actors can use AIS as interventions to improve Agri-food outcomes among rural dwellers in the global south.

Suggested Citation

  • Afful-Dadzie, Eric & Lartey, Samuel Odame & Clottey, David Nii Klote, 2022. "Agricultural information systems acceptance and continuance in rural communities: A consumption values perspective," Technology in Society, Elsevier, vol. 68(C).
    • Handle: RePEc:eee:teinso:v:68:y:2022:i:c:s0160791x22000756
    DOI: 10.1016/j.techsoc.2022.101934
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0160791X22000756
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.techsoc.2022.101934?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Richard Duncombe & Richard Boateng, 2009. "Mobile Phones and Financial Services in Developing Countries: a review of concepts, methods, issues, evidence and future research directions," Third World Quarterly, Taylor & Francis Journals, vol. 30(7), pages 1237-1258.
    2. Ingutia, Rose & Sumelius, John, 2021. "Do farmer groups improve the situation of women in agriculture in rural Kenya?," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 25(1), June.
    3. Sheth, Jagdish N. & Newman, Bruce I. & Gross, Barbara L., 1991. "Why we buy what we buy: A theory of consumption values," Journal of Business Research, Elsevier, vol. 22(2), pages 159-170, March.
    4. Ragin, Charles C., 2006. "Set Relations in Social Research: Evaluating Their Consistency and Coverage," Political Analysis, Cambridge University Press, vol. 14(3), pages 291-310, July.
    5. Woodside, Arch G., 2014. "Embrace•perform•model: Complexity theory, contrarian case analysis, and multiple realities," Journal of Business Research, Elsevier, vol. 67(12), pages 2495-2503.
    6. Stock, Ruth & Oliveira, Pedro & Hippel, Eric von, 2015. "Impacts of the Hedonic and Utilitarian User Motives on the Innovativeness of User-Developed Solutions," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 77349, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    7. Yalan Yan & Robert M. Davison, 2013. "Exploring behavioral transfer from knowledge seeking to knowledge contributing: The mediating role of intrinsic motivation," Journal of the American Society for Information Science and Technology, Association for Information Science & Technology, vol. 64(6), pages 1144-1157, June.
    8. Ye, Lisha & Dai, Yishu & Dong, Xiaoying, 2022. "The enabling mechanism of shuren culture in ICT4D: A case study of rural China," Technology in Society, Elsevier, vol. 68(C).
    9. Anonymous, 2013. "Introduction to the Issue," Journal of Wine Economics, Cambridge University Press, vol. 8(3), pages 243-243, December.
    10. Jiang, Tzuu-Hwa & Chen, Shieh-Liang & Chen, James K.C., 2016. "Examining the role of behavioral intention on multimedia teaching materials using FSQCA," Journal of Business Research, Elsevier, vol. 69(6), pages 2252-2258.
    11. Ezinne M. Emeana & Liz Trenchard & Katharina Dehnen-Schmutz, 2020. "The Revolution of Mobile Phone-Enabled Services for Agricultural Development (m-Agri Services) in Africa: The Challenges for Sustainability," Sustainability, MDPI, vol. 12(2), pages 1-27, January.
    12. Jenny C. Aker & Ishita Ghosh & Jenna Burrell, 2016. "The promise (and pitfalls) of ICT for agriculture initiatives," Agricultural Economics, International Association of Agricultural Economists, vol. 47(S1), pages 35-48, November.
    13. Stock, Ruth & Oliveira, Pedro & Hippel, Eric von, 2015. "Impacts of the Hedonic and Utilitarian User Motives on the Innovativeness of User-Developed Solutions," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 71022, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    14. Susan Wyche & Charles Steinfield, 2016. "Why Don't Farmers Use Cell Phones to Access Market Prices? Technology Affordances and Barriers to Market Information Services Adoption in Rural Kenya," Information Technology for Development, Taylor & Francis Journals, vol. 22(2), pages 320-333, April.
    15. Yalan Yan & Robert M. Davison, 2013. "Exploring behavioral transfer from knowledge seeking to knowledge contributing: The mediating role of intrinsic motivation," Journal of the Association for Information Science & Technology, Association for Information Science & Technology, vol. 64(6), pages 1144-1157, June.
    16. Stock, Ruth & Oliveira, Pedro & Hippel, Eric von, 2015. "Impacts of the Hedonic and Utilitarian User Motives on the Innovativeness of User-Developed Solutions," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 71821, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    17. Anonymous, 2013. "Introduction to the Issue," Journal of Wine Economics, Cambridge University Press, vol. 8(2), pages 129-130, November.
    18. Martey, Edward & Etwire, Prince M. & Mockshell, Jonathan, 2021. "Climate-smart cowpea adoption and welfare effects of comprehensive agricultural training programs," Technology in Society, Elsevier, vol. 64(C).
    19. Fischer, Elisabeth & Qaim, Matin, 2012. "Linking Smallholders to Markets: Determinants and Impacts of Farmer Collective Action in Kenya," World Development, Elsevier, vol. 40(6), pages 1255-1268.
    20. Mäntymäki, Matti & Salo, Jari, 2015. "Why do teens spend real money in virtual worlds? A consumption values and developmental psychology perspective on virtual consumption," International Journal of Information Management, Elsevier, vol. 35(1), pages 124-134.
    21. Alhassan, Muftawu Dzang & Adam, Ibrahim Osman, 2021. "The effects of digital inclusion and ICT access on the quality of life: A global perspective," Technology in Society, Elsevier, vol. 64(C).
    22. Stock, Ruth & Oliveira, Pedro & Hippel, Eric von, 2015. "Impacts of the Hedonic and Utilitarian User Motives on the Innovativeness of User-Developed Solutions," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 76764, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    23. Abdul-Rahaman, Awal & Issahaku, Gazali & Zereyesus, Yacob A., 2021. "Improved rice variety adoption and farm production efficiency: Accounting for unobservable selection bias and technology gaps among smallholder farmers in Ghana," Technology in Society, Elsevier, vol. 64(C).
    24. Annemie Maertens & Christopher B. Barrett, 2013. "Measuring Social Networks' Effects on Agricultural Technology Adoption," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 95(2), pages 353-359.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Angélica Pigola & Bruno Fischer & Gustavo Hermínio Salati Marcondes de Moraes, 2024. "Impacts of Digital Entrepreneurial Ecosystems on Sustainable Development: Insights from Latin America," Sustainability, MDPI, vol. 16(18), pages 1-30, September.
    2. Jingjing Qian & Xiaomin Zhang & Xiang-Wu Yan & Ning Xu, 2024. "Can Information Consumption Promote the Digital Transformation of Enterprises? Empirical Evidence from China," Sustainability, MDPI, vol. 16(24), pages 1-28, December.
    3. Agung Budi Santoso & Setia Sari Girsang & Budi Raharjo & Arlyna Budi Pustika & Yanter Hutapea & Mahargono Kobarsih & Agus Suprihatin & Erpina Delina Manurung & Deddy Romulo Siagian & Sidiq Hanapi & To, 2023. "Assessing the Challenges and Opportunities of Agricultural Information Systems to Enhance Farmers’ Capacity and Target Rice Production in Indonesia," Sustainability, MDPI, vol. 15(2), pages 1-21, January.
    4. Osrof, Hazem Yusuf & Tan, Cheng Ling & Angappa, Gunasekaran & Yeo, Sook Fern & Tan, Kim Hua, 2023. "Adoption of smart farming technologies in field operations: A systematic review and future research agenda," Technology in Society, Elsevier, vol. 75(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Jermain Kaminski & Christian Hopp & Christian Lukas, 2018. "Who benefits from the wisdom of the crowd in crowdfunding? Assessing the benefits of user-generated and mass personal electronic word of mouth in computer-mediated financing," Journal of Business Economics, Springer, vol. 88(9), pages 1133-1162, December.
    2. Sakellariou, Evy & Karantinou, Kalipso & Goffin, Keith, 2020. "From user insights to user foresights: Applying video-based ethnographic narratives and user innovation in NPD," Technological Forecasting and Social Change, Elsevier, vol. 153(C).
    3. Ebbing, Tobias & Lüthje, Christian, 2021. "Pricing decisions of consumer innovators," Research Policy, Elsevier, vol. 50(8).
    4. Stock, Ruth Maria & von Hippel, Eric & Gillert, Nils Lennart, 2016. "Impacts of personality traits on consumer innovation success," Research Policy, Elsevier, vol. 45(4), pages 757-769.
    5. Orelj, Ana & Torfason, Magnus Thor, 2022. "They didn't ask: Online innovation communities as a latent dynamic capability," Technological Forecasting and Social Change, Elsevier, vol. 180(C).
    6. Pollok, Patrick & Amft, André & Diener, Kathleen & Lüttgens, Dirk & Piller, Frank T., 2021. "Knowledge diversity and team creativity: How hobbyists beat professional designers in creating novel board games," Research Policy, Elsevier, vol. 50(8).
    7. Kosenius, Anna-Kaisa & Ollikainen, Markku, 2019. "Drivers of Participation in Gypsum Treatment of Fields as an Innovation for Water Protection," Ecological Economics, Elsevier, vol. 157(C), pages 382-393.
    8. Rivieccio, Giorgia & Raïes, Karine & Schiavone, Francesco, 2023. "Are you attractive enough? An empirical analysis on user innovators' characteristics and the creation of new social ventures," Technological Forecasting and Social Change, Elsevier, vol. 189(C).
    9. Preißner, Stephanie & Raasch, Christina & Schweisfurth, Tim, 2017. "Is necessity the mother of disruption?," Kiel Working Papers 2097, Kiel Institute for the World Economy (IfW Kiel).
    10. Ghasemzadeh, Khatereh & Bortoluzzi, Guido & Yordanova, Zornitsa, 2022. "Collaborating with users to innovate: A systematic literature review," Technovation, Elsevier, vol. 116(C).
    11. Yu, Xin & de Jong, Jeroen P.J., 2024. "An identity perspective on the diffusion of user innovations in the household sector," Research Policy, Elsevier, vol. 53(4).
    12. Abril, Carmen & Gimenez-Fernandez, Elena M. & Camacho-Miñano, María-del-Mar, 2024. "Using gamification to overcome innovation process challenges: A literature review and future agenda," Technovation, Elsevier, vol. 133(C).
    13. Svensson, Peter O. & Hartmann, Rasmus Koss, 2018. "Policies to promote user innovation: Makerspaces and clinician innovation in Swedish hospitals," Research Policy, Elsevier, vol. 47(1), pages 277-288.
    14. Robson, Karen & Wilson, Matthew & Pitt, Leyland, 2019. "Creating new products from old ones: Consumer motivations for innovating autonomously from firms," Technovation, Elsevier, vol. 88(C).
    15. Min-Kyu Kwak & JeungSun Lee & Seong-Soo Cha, 2021. "Senior Consumer Motivations and Perceived Value of Robot Service Restaurants in Korea," Sustainability, MDPI, vol. 13(5), pages 1-15, March.
    16. Lukoschek, Carmen Sabrina & Stock-Homburg, Ruth Maria, 2021. "Integrating Home and Work: How the Work Environment Enhances Household-Sector Innovations," Research Policy, Elsevier, vol. 50(1).
    17. Ezhil Kumar, Madhumitha & Sharma, Dheeraj P. & Tapar, Archit V., 2021. "Out-of-stock justifications and consumers’ behavioral outcomes– exploring the role of product type and sales level information in out-of-stock situations," Journal of Retailing and Consumer Services, Elsevier, vol. 60(C).
    18. Stanko, Michael A. & Allen, B.J., 2022. "Disentangling the collective motivations for user innovation in a 3D printing community," Technovation, Elsevier, vol. 111(C).
    19. Kosenius, A.-K. & Ollikainen, M., 2018. "Drivers of participation in gypsum treatment of fields as an innovation for water protection," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 276048, International Association of Agricultural Economists.
    20. Awal Abdul‐Rahaman & Gazali Issahaku & Wanglin Ma, 2023. "Agrifood system participation and production efficiency among smallholder vegetable farmers in Northern Ghana," Agribusiness, John Wiley & Sons, Ltd., vol. 39(3), pages 812-835, July.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:teinso:v:68:y:2022:i:c:s0160791x22000756. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/technology-in-society .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.