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Characteristics of effective auto-reply emails: Politeness and perceptions

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  • Edstrom, Anne
  • Ewald, Jennifer D.

Abstract

There is an extensive body of previous research that examines the role of politeness in email communication [1–10], but information about its role in the specific subtype of auto-reply messages is much more limited [10]. The present pilot study, grounded in Brown and Levinson's Politeness Theory (1987), further develops this line of investigation by considering readers' perceptions of positive and negative politeness strategies in auto-reply email as well as other features that they report considering when evaluating a message.

Suggested Citation

  • Edstrom, Anne & Ewald, Jennifer D., 2019. "Characteristics of effective auto-reply emails: Politeness and perceptions," Technology in Society, Elsevier, vol. 58(C).
    • Handle: RePEc:eee:teinso:v:58:y:2019:i:c:s0160791x1730218x
    DOI: 10.1016/j.techsoc.2019.01.005
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    References listed on IDEAS

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    1. Ashish Gupta & Ramesh Sharda & Robert A. Greve, 2011. "You’ve got email! Does it really matter to process emails now or later?," Information Systems Frontiers, Springer, vol. 13(5), pages 637-653, November.
    2. Silvia Bellezza & Neeru Paharia & Anat Keinan, 2017. "Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 44(1), pages 118-138.
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