Disrupting healthcare? Entrepreneurship as an “innovative” financing mechanism in India's primary care sector

“Innovation” – whether in the form of digital technologies or business models – dominates imaginaries of global health futures and is often promoted as a “solution” through which the goal of universal health coverage can be achieved. Seemingly disrupting the status quo, it offers the promise of novel and simple answers to longstanding and complex social problems. In this article, I analyze a public-private partnership between the Indian state of West Bengal and an Indian-owned social enterprise. One of its defining features is an “innovative” financing mechanism based on loans and entrepreneurship. The project employs young people from marginalized communities as health entrepreneurs, who market digital healthcare in rural areas in order to provide access to affordable and high-quality biomedical care. Although the model promises sustainable modes of financing healthcare, it shifts financial risk to low-income groups. As health workers resisted attempts to be turned into self-reliant entrepreneurs and continued to make demands on the developmental state, frictions emerged during project implementation. The question of how healthcare should be made accessible and affordable, in what manner the state should be involved in financing it, and what role innovation should play in this regard was all contested. Although an entrepreneurial business model to deliver primary care is seen as an innovative solution at a time when government expenditure in the social sector remains low and levels of un- and underemployment are high, this paper complicates prevailing claims about its disruptive powers in India and argues that its effective role for equitable social change has to be critically examined.