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Perspectives on the nexus between good risk communication and high scientific risk analysis quality

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  • Aven, Terje

Abstract

In general, successful risk communication can be said to require “an understanding of the target audience, including the best means for reaching the audience: a credible or trusted source; and a message that has ideally been pre-tested to ensure its effectiveness†[43]. The scientific quality of the risk analysis is not questioned. The sources can be credible or trusted, but the scientific risk analysis quality can be poor. For example, the risk communication can be based on a scientifically unsound risk characterisation, yet be communicated successfully if the reference is a communication perspective as above. Good risk communication cannot, however, be seen in isolation from the broader process of risk analysis and management. The present paper provides some reflections on this topic, the main aim being to strengthen the argumentation for the thesis that scientific and foundational issues of risk analysis are critical for the successful communication of risk. Several examples are used to demonstrate this thesis.

Suggested Citation

  • Aven, Terje, 2018. "Perspectives on the nexus between good risk communication and high scientific risk analysis quality," Reliability Engineering and System Safety, Elsevier, vol. 178(C), pages 290-296.
  • Handle: RePEc:eee:reensy:v:178:y:2018:i:c:p:290-296
    DOI: 10.1016/j.ress.2018.06.018
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    References listed on IDEAS

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    1. Aven, Terje, 2015. "On the allegations that small risks are treated out of proportion to their importance," Reliability Engineering and System Safety, Elsevier, vol. 140(C), pages 116-121.
    2. Terje Aven, 2018. "An Emerging New Risk Analysis Science: Foundations and Implications," Risk Analysis, John Wiley & Sons, vol. 38(5), pages 876-888, May.
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    6. Baruch Fischhoff, 1995. "Risk Perception and Communication Unplugged: Twenty Years of Process," Risk Analysis, John Wiley & Sons, vol. 15(2), pages 137-145, April.
    7. Terje Aven & Ortwin Renn, 2015. "An Evaluation of the Treatment of Risk and Uncertainties in the IPCC Reports on Climate Change," Risk Analysis, John Wiley & Sons, vol. 35(4), pages 701-712, April.
    8. Ralph L. Keeney & Detlof von Winterfeldt, 1986. "Improving Risk Communication," Risk Analysis, John Wiley & Sons, vol. 6(4), pages 417-424, December.
    9. Sven Ove Hansson & Terje Aven, 2014. "Is Risk Analysis Scientific?," Risk Analysis, John Wiley & Sons, vol. 34(7), pages 1173-1183, July.
    10. Vivianne H. M. Visschers & Ree M. Meertens & Wim W. F. Passchier & Nanne N. K. De Vries, 2009. "Probability Information in Risk Communication: A Review of the Research Literature," Risk Analysis, John Wiley & Sons, vol. 29(2), pages 267-287, February.
    11. Aven, Terje, 2012. "The risk concept—historical and recent development trends," Reliability Engineering and System Safety, Elsevier, vol. 99(C), pages 33-44.
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