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Investigating older consumers’ acceptance factors of autonomous vehicles

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  • Park, Jein
  • Han, Semi

Abstract

Although autonomous vehicles are expected to provide various benefits for older consumers regarding physical and social health and successful aging, they do not show a high acceptance rate. This study develops the research model to explore the external and internal factors affecting baby boomers’ acceptance of autonomous vehicles based on the Automation Acceptance Model. We conducted an anonymous online survey with a professional online research company to examine the research model. Based on the results, we propose the implications of improved mobility due to autonomous vehicles on the healthy life of older consumers.

Suggested Citation

  • Park, Jein & Han, Semi, 2023. "Investigating older consumers’ acceptance factors of autonomous vehicles," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
    • Handle: RePEc:eee:joreco:v:72:y:2023:i:c:s0969698922003344
    DOI: 10.1016/j.jretconser.2022.103241
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    Cited by:

    1. Miaomiao Shen & Linxuan Yu & Jing Xu & Zihao Sang & Ruijia Li & Xiang Yuan, 2024. "Shaping the Future of Urban Mobility: Insights into Autonomous Vehicle Acceptance in Shanghai Through TAM and Perceived Risk Analysis," Papers 2405.05578, arXiv.org.

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