IDEAS home Printed from https://ideas.repec.org/a/eee/joreco/v30y2016icp242-251.html
   My bibliography  Save this article

Do time constraint and emergency purchase situation exert same influence on shopping? A study under haptic touch influence

Author

Listed:
  • Abhishek,

Abstract

Marketing literature has identified emergency purchase situation and time constraint as important situational influences. However, both of them are often equated with each other as both require shopping to be done in a short time. This study makes an attempt to eliminate the confusion by studying the impact of two situation variables on product evaluation and purchase intention under the influence of haptic touch. Two studies conducted to test the hypotheses show that while emergency purchase situation has a significant impact under no-touch influence, the same can not be said for time constraint situation.

Suggested Citation

  • Abhishek,, 2016. "Do time constraint and emergency purchase situation exert same influence on shopping? A study under haptic touch influence," Journal of Retailing and Consumer Services, Elsevier, vol. 30(C), pages 242-251.
    • Handle: RePEc:eee:joreco:v:30:y:2016:i:c:p:242-251
    DOI: 10.1016/j.jretconser.2016.02.003
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0969698915300345
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jretconser.2016.02.003?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Hornik, Jacob, 1992. "Tactile Stimulation and Consumer Response," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 19(3), pages 449-458, December.
    2. Jacoby, Jacob & Szybillo, George J & Berning, Carol Kohn, 1976. "Time and Consumer Behavior: An Interdisciplinary Overview," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 2(4), pages 320-339, March.
    3. Brett A. S. Martin, 2012. "A Stranger's Touch: Effects of Accidental Interpersonal Touch on Consumer Evaluations and Shopping Time," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 39(1), pages 174-184.
    4. Belk, Russell W, 1975. "Situational Variables and Consumer Behavior," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 2(3), pages 157-164, December.
    5. Walters, Rockney G. & Jamil, Maqbul, 2003. "Exploring the relationships between shopping trip type, purchases of products on promotion, and shopping basket profit," Journal of Business Research, Elsevier, vol. 56(1), pages 17-29, January.
    6. Dhar, Ravi & Nowlis, Stephen M, 1999. "The Effect of Time Pressure on Consumer Choice Deferral," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 25(4), pages 369-384, March.
    7. Weenig, Mieneke W. H. & Maarleveld, Marleen, 2002. "The impact of time constraint on information search strategies in complex choice tasks," Journal of Economic Psychology, Elsevier, vol. 23(6), pages 689-702, December.
    8. Shiv, Baba & Fedorikhin, Alexander, 1999. "Heart and Mind in Conflict: The Interplay of Affect and Cognition in Consumer Decision Making," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 26(3), pages 278-292, December.
    9. Aradhna Krishna, 2006. "Interaction of Senses: The Effect of Vision versus Touch on the Elongation Bias," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 32(4), pages 557-566, March.
    10. Bargh, John A, 2002. "Losing Consciousness: Automatic Influences on Consumer Judgment, Behavior, and Motivation," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 29(2), pages 280-285, September.
    11. Suri, Rajneesh & Monroe, Kent B, 2003. "The Effects of Time Constraints on Consumers' Judgments of Prices and Products," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 30(1), pages 92-104, June.
    12. Park, C Whan & Iyer, Easwar S & Smith, Daniel C, 1989. "The Effects of Situational Factors on In-Store Grocery Shopping Behavior: The Role of Store Environment and Time Available for Shopping," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(4), pages 422-433, March.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Silva, Susana C. & Rocha, Thelma Valeria & De Cicco, Roberta & Galhanone, Renata Fernandes & Manzini Ferreira Mattos, Luiza Tari, 2021. "Need for touch and haptic imagery: An investigation in online fashion shopping," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
    2. Shiu, Jerry Yuwen, 2021. "Risk-reduction strategies in competitive convenience retail: How brand confusion can impact choice among existing similar alternatives," Journal of Retailing and Consumer Services, Elsevier, vol. 61(C).

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Jeanne Lallement & Monique Zollinger, 2013. "« Vite et à tout prix ? » ou l'importance du prix pour le consommateur pressé," Post-Print hal-01675117, HAL.
    2. Sorensen, Herb & Bogomolova, Svetlana & Anderson, Katherine & Trinh, Giang & Sharp, Anne & Kennedy, Rachel & Page, Bill & Wright, Malcolm, 2017. "Fundamental patterns of in-store shopper behavior," Journal of Retailing and Consumer Services, Elsevier, vol. 37(C), pages 182-194.
    3. Abhishek, 2015. "Will you buy if others touch it? Evaluation of products touched by others during shopping," IIMA Working Papers WP2015-03-13, Indian Institute of Management Ahmedabad, Research and Publication Department.
    4. Sharma, Piyush & Roy, Rajat & Rabbanee, Fazlul K., 2020. "Interactive effects of situational and enduring involvement with perceived crowding and time pressure in pay-what-you-want (PWYW) pricing," Journal of Business Research, Elsevier, vol. 109(C), pages 88-100.
    5. Krishnan, Balaji C. & Dutta, Sujay & Jha, Subhash, 2013. "Effectiveness of Exaggerated Advertised Reference Prices: The Role of Decision Time Pressure," Journal of Retailing, Elsevier, vol. 89(1), pages 105-113.
    6. Sutthipong Meeyai, 2015. "Modeling Store Patronage: A Systematic Review," International Conference on Marketing and Business Development Journal, The Bucharest University of Economic Studies, vol. 1(1), pages 40-48, July.
    7. Wei, Wei & Kim, Gaeul & Miao, Li & Behnke, Carl & Almanza, Barbara, 2018. "Consumer inferences of corporate social responsibility (CSR) claims on packaged foods," Journal of Business Research, Elsevier, vol. 83(C), pages 186-201.
    8. Bublitz, Melissa G. & Peracchio, Laura A., 2015. "Applying industry practices to promote healthy foods: An exploration of positive marketing outcomes," Journal of Business Research, Elsevier, vol. 68(12), pages 2484-2493.
    9. Rob Kim Marjerison & Jiamin Hu & Hantao Wang, 2022. "The Effect of Time-Limited Promotion on E-Consumers’ Public Self-Consciousness and Purchase Behavior," Sustainability, MDPI, vol. 14(23), pages 1-23, December.
    10. Samson, Alain & Voyer, Benjamin G., 2014. "Emergency purchasing situations: Implications for consumer decision-making," Journal of Economic Psychology, Elsevier, vol. 44(C), pages 21-33.
    11. Philippe Baecke & Dirk Van Den Poel, 2010. "Improving Purchasing Behavior Predictions By Data Augmentation With Situational Variables," International Journal of Information Technology & Decision Making (IJITDM), World Scientific Publishing Co. Pte. Ltd., vol. 9(06), pages 853-872.
    12. D. Vantomme & M. Geuens & J. De Houwer & P. De Pelsmacker, 2004. "Implicit Attitudes Toward Green Consumer Behavior," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 04/224, Ghent University, Faculty of Economics and Business Administration.
    13. Joško Brakus, J. & Schmitt, Bernd H. & Zhang, Shi, 2014. "Experiential product attributes and preferences for new products: The role of processing fluency," Journal of Business Research, Elsevier, vol. 67(11), pages 2291-2298.
    14. Park, Jihye & Li, Wenhan, 2023. "“I got it FIRST†: Antecedents of competitive consumption of a new product," Journal of Retailing and Consumer Services, Elsevier, vol. 73(C).
    15. Baek, Tae Hyun & Yoon, Sukki, 2020. "Looking forward, looking back: The impact of goal progress and time urgency on consumer responses to mobile reward apps," Journal of Retailing and Consumer Services, Elsevier, vol. 54(C).
    16. Ketron, Seth & Naletelich, Kelly, 2022. "Relative vices and absolute virtues: How size labeling affects size preferences for vices and virtues," Journal of Business Research, Elsevier, vol. 138(C), pages 387-397.
    17. Abhishek & Sinha, Piyush Kumar, 2014. "Elements of task definition shopping situations: A study in context of products high on haptic salience," IIMA Working Papers WP2014-03-09, Indian Institute of Management Ahmedabad, Research and Publication Department.
    18. Söderlund, Magnus & Julander, Claes-Robert, 2009. "Physical attractiveness of the service worker in the moment of truth and its effects on customer satisfaction," Journal of Retailing and Consumer Services, Elsevier, vol. 16(3), pages 216-226.
    19. Huseynov, Samir & Krajbich, Ian & Palma, Marco A., 2018. "No Time to Think: Food Decision-Making under Time Pressure," 2018 Annual Meeting, August 5-7, Washington, D.C. 274135, Agricultural and Applied Economics Association.
    20. Shaohui Wu & Yong Tan & Yubo Chen & Yitian (Sky) Liang, 2022. "How Is Mobile User Behavior Different? A Hidden Markov Model of Cross-Mobile Application Usage Dynamics," Information Systems Research, INFORMS, vol. 33(3), pages 1002-1022, September.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:joreco:v:30:y:2016:i:c:p:242-251. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: https://www.journals.elsevier.com/journal-of-retailing-and-consumer-services .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.