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Corporate and social performance links in the gaming industry

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  • Vong, Fanny
  • Wong, IpKin Anthony

Abstract

The study assesses how community stakeholders perceive the gaming industry and individual operator's corporate social performance (CSP) in the world gaming capital, Macao. The study also examines the relationship between CSP and organizational performance. The results show that community stakeholders perceive that the gaming industry as a whole contributes mostly to business and employment opportunities as well as to community development, but least to environmental protection and responsible gambling. The results also show that better performance on these corporate social initiatives leads to better financial performance and more favorable employment choice. The study provides a social responsibility performance model that represents gaming operators' CSP on a ‘radar’ chart. The results may be useful in helping gaming destinations, practitioners, and scholars to gain insights on the current state of CSP both in developing gaming regions and in the fast-growing gaming industry.

Suggested Citation

  • Vong, Fanny & Wong, IpKin Anthony, 2013. "Corporate and social performance links in the gaming industry," Journal of Business Research, Elsevier, vol. 66(9), pages 1674-1681.
    • Handle: RePEc:eee:jbrese:v:66:y:2013:i:9:p:1674-1681
    DOI: 10.1016/j.jbusres.2012.12.014
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    References listed on IDEAS

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    1. Edward Nelling & Elizabeth Webb, 2009. "Corporate social responsibility and financial performance: the “virtuous circle” revisited," Review of Quantitative Finance and Accounting, Springer, vol. 32(2), pages 197-209, February.
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    Cited by:

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    2. Yu-Muo Lee & Jin-Li Hu, 2018. "Integrated Approaches for Business Sustainability: The Perspective of Corporate Social Responsibility," Sustainability, MDPI, vol. 10(7), pages 1-20, July.

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