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From smart technologies to value cocreation and customer engagement with smart energy services

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  • Gonçalves, Luisa
  • Patrício, Lia

Abstract

Smart grids enable large-scale integration of low-carbon energy sources and energy efficiency. However, changing customer energy consumption behavior has been a challenge, requiring the development of services that change the way customers relate with energy to increase energy efficiency and savings in households. To this end, this qualitative study in the Portuguese energy market offers a nuanced understanding of how customer cocreate value with smart energy services, identifying three different customer value cocreation practice styles and respective engagement behaviors). Study findings reveal that while AHEM (Advanced Home Energy Management) and MEM (Mobility Energy Management) customers are willing to play autonomous roles in managing the energy consumption and production, HFEC (Hassle Free Home Energy Consumption) customers may be open to adopt smart energy services without spending time and effort in using these services.

Suggested Citation

  • Gonçalves, Luisa & Patrício, Lia, 2022. "From smart technologies to value cocreation and customer engagement with smart energy services," Energy Policy, Elsevier, vol. 170(C).
    • Handle: RePEc:eee:enepol:v:170:y:2022:i:c:s0301421522004682
    DOI: 10.1016/j.enpol.2022.113249
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