IDEAS home Printed from https://ideas.repec.org/a/eee/enepol/v128y2019icp347-363.html
   My bibliography  Save this article

New trends in solar: A comparative study assessing the attitudes towards the adoption of rooftop PV

Author

Listed:
  • Abreu, Joana
  • Wingartz, Nathalie
  • Hardy, Natasha

Abstract

The factors affecting the adoption of conventional solar PV have been broadly addressed in the recent literature. However, it is still to determine the public's acceptance of innovations of the traditional solar PV architecture. Building applied photovoltaic technology (BAPV) is a technological innovation that can be installed over existing building surfaces. This study compares an evaluation of the conscious and subconscious attitudinal, control and normative beliefs of American homeowners when randomly primed with two brochures depicting the purchasing, installation, and commissioning of solar PV systems, developed according to the characteristics of conventional and an adhesive “plug and play” BAPV system. The survey instrument (N = 400 survey participants) was designed in consonance to the Theory of Planned Behavior (TPB).

Suggested Citation

  • Abreu, Joana & Wingartz, Nathalie & Hardy, Natasha, 2019. "New trends in solar: A comparative study assessing the attitudes towards the adoption of rooftop PV," Energy Policy, Elsevier, vol. 128(C), pages 347-363.
    • Handle: RePEc:eee:enepol:v:128:y:2019:i:c:p:347-363
    DOI: 10.1016/j.enpol.2018.12.038
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0301421518308437
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.enpol.2018.12.038?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Truffer, Bernhard & Markard, Jochen & Wustenhagen, Rolf, 2001. "Eco-labeling of electricity--strategies and tradeoffs in the definition of environmental standards," Energy Policy, Elsevier, vol. 29(11), pages 885-897, September.
    2. Severin Borenstein, 2017. "Private Net Benefits of Residential Solar PV: The Role of Electricity Tariffs, Tax Incentives, and Rebates," Journal of the Association of Environmental and Resource Economists, University of Chicago Press, vol. 4(S1), pages 85-122.
    3. Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
    4. Labay, Duncan G & Kinnear, Thomas C, 1981. "Exploring the Consumer Decision Process in the Adoption of Solar Energy Systems," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 8(3), pages 271-278, December.
    5. Coltman, Tim & Devinney, Timothy M. & Midgley, David F. & Venaik, Sunil, 2008. "Formative versus reflective measurement models: Two applications of formative measurement," Journal of Business Research, Elsevier, vol. 61(12), pages 1250-1262, December.
    6. Tenenhaus, Michel & Vinzi, Vincenzo Esposito & Chatelin, Yves-Marie & Lauro, Carlo, 2005. "PLS path modeling," Computational Statistics & Data Analysis, Elsevier, vol. 48(1), pages 159-205, January.
    7. Marcello Graziano & Kenneth Gillingham, 2015. "Spatial patterns of solar photovoltaic system adoption: The influence of neighbors and the built environment," Journal of Economic Geography, Oxford University Press, vol. 15(4), pages 815-839.
    8. Faiers, Adam & Neame, Charles, 2006. "Consumer attitudes towards domestic solar power systems," Energy Policy, Elsevier, vol. 34(14), pages 1797-1806, September.
    9. John Hulland, 1999. "Use of partial least squares (PLS) in strategic management research: a review of four recent studies," Strategic Management Journal, Wiley Blackwell, vol. 20(2), pages 195-204, February.
    10. Kwan, Calvin Lee, 2012. "Influence of local environmental, social, economic and political variables on the spatial distribution of residential solar PV arrays across the United States," Energy Policy, Elsevier, vol. 47(C), pages 332-344.
    11. Karakaya, Emrah & Sriwannawit, Pranpreya, 2015. "Barriers to the adoption of photovoltaic systems: The state of the art," Renewable and Sustainable Energy Reviews, Elsevier, vol. 49(C), pages 60-66.
    12. Kebede, Kassahun Y. & Mitsufuji, Toshio, 2017. "Technological innovation system building for diffusion of renewable energy technology: A case of solar PV systems in Ethiopia," Technological Forecasting and Social Change, Elsevier, vol. 114(C), pages 242-253.
    13. Raugei, Marco & Fullana-i-Palmer, Pere & Fthenakis, Vasilis, 2012. "The energy return on energy investment (EROI) of photovoltaics: Methodology and comparisons with fossil fuel life cycles," Energy Policy, Elsevier, vol. 45(C), pages 576-582.
    14. Simpson, Genevieve & Clifton, Julian, 2015. "The emperor and the cowboys: The role of government policy and industry in the adoption of domestic solar microgeneration systems," Energy Policy, Elsevier, vol. 81(C), pages 141-151.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Shali Wang & Jiaxi Wu & Yunan Peng & Jane Xu & Lisa Leinonen & Yuyu Wang & Zheng Meng, 2022. "Influence of Residential Photovoltaic Promotion Policy on Installation Intention in Typical Regions of China," Sustainability, MDPI, vol. 14(14), pages 1-30, July.
    2. Setyawati, Dinita, 2020. "Analysis of perceptions towards the rooftop photovoltaic solar system policy in Indonesia," Energy Policy, Elsevier, vol. 144(C).
    3. Liu, Diyi & Qi, Suntong & Xu, Tiantong, 2023. "In the post-subsidy era: How to encourage mere consumers to become prosumers when subsidy reduced?," Energy Policy, Elsevier, vol. 174(C).
    4. Corbett, Charles J. & Hershfield, Hal E. & Kim, Henry & Malloy, Timothy F. & Nyblade, Benjamin & Partie, Alison, 2022. "The role of place attachment and environmental attitudes in adoption of rooftop solar," Energy Policy, Elsevier, vol. 162(C).
    5. Sopin Jirakiattikul & Tran Thi Lan & Kuaanan Techato, 2021. "Advancing Households’ Sustainable Energy through Gender Attitudes towards Rooftop PV Installations: A Case of the Central Highlands, Vietnam," Sustainability, MDPI, vol. 13(2), pages 1-15, January.
    6. Fabian Scheller & Karyn Morrissey & Karsten Neuhoff & Dogan Keles, 2023. "Green or greedy: the relationship between perceived benefits and homeowners' intention to adopt residential low-carbon technologies," Papers 2308.10104, arXiv.org.
    7. Arifa Tanveer & Shihong Zeng & Muhammad Irfan & Rui Peng, 2021. "Do Perceived Risk, Perception of Self-Efficacy, and Openness to Technology Matter for Solar PV Adoption? An Application of the Extended Theory of Planned Behavior," Energies, MDPI, vol. 14(16), pages 1-24, August.
    8. Kyere, Francis & Dongying, Sun & Bampoe, Gertrude Dotse & Kumah, Naana Yaa Gyamea & Asante, Dennis, 2024. "Decoding the shift: Assessing household energy transition and unravelling the reasons for resistance or adoption of solar photovoltaic," Technological Forecasting and Social Change, Elsevier, vol. 198(C).
    9. Quoc Nghi Nguyen & Van Nam Mai & Thi Hong Loc Hoang, 2023. "Acceptance of Solar Technology by Farmers in Vietnam," International Journal of Energy Economics and Policy, Econjournals, vol. 13(6), pages 93-101, November.
    10. Kapsalis, Vasileios & Maduta, Carmen & Skandalos, Nikolaos & Wang, Meng & Bhuvad, Sushant Suresh & D'Agostino, Delia & Ma, Tao & Raj, Uday & Parker, Danny & Peng, Jinqing & Karamanis, Dimitris, 2024. "Critical assessment of large-scale rooftop photovoltaics deployment in the global urban environment," Renewable and Sustainable Energy Reviews, Elsevier, vol. 189(PB).
    11. Bakdi, Azzeddine & Bounoua, Wahiba & Mekhilef, Saad & Halabi, Laith M., 2019. "Nonparametric Kullback-divergence-PCA for intelligent mismatch detection and power quality monitoring in grid-connected rooftop PV," Energy, Elsevier, vol. 189(C).
    12. Tinta, Abdoulganiour Almame & Sylla, Ahmed Yves & Lankouande, Edmond, 2023. "Solar PV adoption in rural Burkina Faso," Energy, Elsevier, vol. 278(PB).
    13. Polo, Jesús & Alonso-Abella, Miguel & Marcos, Ana & Sanz-Saiz, Carlos & Martín-Chivelet, Nuria, 2024. "On the use of reference modules in characterizing the performance of bifacial modules for rooftop canopy applications," Renewable Energy, Elsevier, vol. 220(C).
    14. Shucai Bai & Fangyi Li & Wu Xie, 2022. "Green but Unpopular? Analysis on Purchase Intention of Heat Pump Water Heaters in China," Energies, MDPI, vol. 15(7), pages 1-19, March.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Petschnig, Martin & Heidenreich, Sven & Spieth, Patrick, 2014. "Innovative alternatives take action – Investigating determinants of alternative fuel vehicle adoption," Transportation Research Part A: Policy and Practice, Elsevier, vol. 61(C), pages 68-83.
    2. Yamashiro, Ririka & Mori, Akihisa, 2023. "Combined third-party ownership and aggregation business model for the adoption of rooftop solar PV–battery systems: Implications from the case of Miyakojima Island, Japan," Energy Policy, Elsevier, vol. 173(C).
    3. Alipour, M. & Salim, H. & Stewart, Rodney A. & Sahin, Oz, 2020. "Predictors, taxonomy of predictors, and correlations of predictors with the decision behaviour of residential solar photovoltaics adoption: A review," Renewable and Sustainable Energy Reviews, Elsevier, vol. 123(C).
    4. Briguglio, Marie & Formosa, Glenn, 2017. "When households go solar: Determinants of uptake of a Photovoltaic Scheme and policy insights," Energy Policy, Elsevier, vol. 108(C), pages 154-162.
    5. Best, Rohan & Trück, Stefan, 2020. "Capital and policy impacts on Australian small-scale solar installations," Energy Policy, Elsevier, vol. 136(C).
    6. Paul Simshauser & Tim Nelson & Joel Gilmore, 2022. "The sunshine state: implications from mass rooftop solar PV take-up rates in Queensland," Working Papers EPRG2219, Energy Policy Research Group, Cambridge Judge Business School, University of Cambridge.
    7. dos Santos, L.L.C. & Canha, L.N. & Bernardon, D.P., 2018. "Projection of the diffusion of photovoltaic systems in residential low voltage consumers," Renewable Energy, Elsevier, vol. 116(PA), pages 384-401.
    8. Loureiro, Sandra Maria Correia & Araújo, Cristiano Mineiro Branco de, 2014. "Luxury values and experience as drivers for consumers to recommend and pay more," Journal of Retailing and Consumer Services, Elsevier, vol. 21(3), pages 394-400.
    9. Moncada, J.A. & Tao, Z. & Valkering, P. & Meinke-Hubeny, F. & Delarue, E., 2021. "Influence of distribution tariff structures and peer effects on the adoption of distributed energy resources," Applied Energy, Elsevier, vol. 298(C).
    10. Simpson, Genevieve & Clifton, Julian, 2016. "Subsidies for residential solar photovoltaic energy systems in Western Australia: Distributional, procedural and outcome justice," Renewable and Sustainable Energy Reviews, Elsevier, vol. 65(C), pages 262-273.
    11. Emily Schulte & Fabian Scheller & Daniel Sloot & Thomas Bruckner, 2021. "A meta-analysis of residential PV adoption: the important role of perceived benefits, intentions and antecedents in solar energy acceptance," Papers 2112.12464, arXiv.org.
    12. Yunis Ali Ahmed & Ammar Rashid & Muhammad Mahboob Khurshid, 2022. "Investigating the Determinants of the Adoption of Solar Photovoltaic Systems—Citizen’s Perspectives of Two Developing Countries," Sustainability, MDPI, vol. 14(18), pages 1-25, September.
    13. Alipour, Mohammad & Taghikhah, Firouzeh & Irannezhad, Elnaz & Stewart, Rodney A. & Sahin, Oz, 2022. "How the decision to accept or reject PV affects the behaviour of residential battery system adopters," Applied Energy, Elsevier, vol. 318(C).
    14. Fabian Scheller & Isabel Doser & Daniel Sloot & Russell McKenna & Thomas Bruckner, 2020. "Exploring the Role of Stakeholder Dynamics in Residential Photovoltaic Adoption Decisions: A Synthesis of the Literature," Energies, MDPI, vol. 13(23), pages 1-31, November.
    15. Véronique Vasseur & Anne-Francoise Marique & Vladimir Udalov, 2019. "A Conceptual Framework to Understand Households’ Energy Consumption," Energies, MDPI, vol. 12(22), pages 1-22, November.
    16. Khuong, Phuong M. & Scheller, Fabian & McKenna, Russell & Keles, Dogan & Fichtner, Wolf, 2020. "Willingness to pay for residential PV: Reconciling gaps between acceptance and adoption," Working Paper Series in Production and Energy 46, Karlsruhe Institute of Technology (KIT), Institute for Industrial Production (IIP).
    17. Fajar Nurrohman Haryadi & Dzikri Firmansyah Hakam & Shochrul Rohmatul Ajija & Arionmaro Asi Simaremare & Indra Ardhanayudha Aditya, 2021. "The Analysis of Residential Rooftop PV in Indonesia’s Electricity Market," Economies, MDPI, vol. 9(4), pages 1-10, December.
    18. Sara Ghaboulian Zare & Reza Hafezi & Mohammad Alipour & Reza Parsaei Tabar & Rodney A. Stewart, 2021. "Residential Solar Water Heater Adoption Behaviour: A Review of Economic and Technical Predictors and Their Correlation with the Adoption Decision," Energies, MDPI, vol. 14(20), pages 1-26, October.
    19. Adil, Ali M. & Ko, Yekang, 2016. "Socio-technical evolution of Decentralized Energy Systems: A critical review and implications for urban planning and policy," Renewable and Sustainable Energy Reviews, Elsevier, vol. 57(C), pages 1025-1037.
    20. Collier, Samuel H.C. & House, Jo I. & Connor, Peter M. & Harris, Richard, 2023. "Distributed local energy: Assessing the determinants of domestic-scale solar photovoltaic uptake at the local level across England and Wales," Renewable and Sustainable Energy Reviews, Elsevier, vol. 171(C).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:enepol:v:128:y:2019:i:c:p:347-363. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/enpol .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.