The structure of qualitative decision-making
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- Holbrook, Morris B & Hirschman, Elizabeth C, 1982. "The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 9(2), pages 132-140, September.
- Holbrook, Morris B & Batra, Rajeev, 1987. "Assessing the Role of Emotions as Mediators of Consumer Responses to Advertising," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(3), pages 404-420, December.
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Cited by:
- Nikola V. Ćurčić & Aleksandar Grubor & Almir Muhović, 2021. "Customer Relationship Marketing and Institutional Support Influence on the Women’s Companies Sustainability in Serbia," Sustainability, MDPI, vol. 13(19), pages 1-25, September.
- Joseph R. Kakeneno & Cathal MacSwiney Brugha, 2017. "Usability of Nomology-based methodologies in supporting problem structuring across cultures: the case of participatory decision-making in Tanzania rural communities," Central European Journal of Operations Research, Springer;Slovak Society for Operations Research;Hungarian Operational Research Society;Czech Society for Operations Research;Österr. Gesellschaft für Operations Research (ÖGOR);Slovenian Society Informatika - Section for Operational Research;Croatian Operational Research Society, vol. 25(2), pages 393-415, June.
- D B O'Brien & C M Brugha, 2010. "Adapting and refining in multi-criteria decision-making," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 61(5), pages 756-767, May.
- Brugha, Cathal MacSwiney, 2015. "Foundation of Nomology," European Journal of Operational Research, Elsevier, vol. 240(3), pages 734-747.
- Brugha, Cathal M., 2004. "Phased multicriteria preference finding," European Journal of Operational Research, Elsevier, vol. 158(2), pages 308-316, October.
- Zhou, Wei & Xu, Zeshui, 2016. "Generalized asymmetric linguistic term set and its application to qualitative decision making involving risk appetites," European Journal of Operational Research, Elsevier, vol. 254(2), pages 610-621.
- Feelders, A. J. & Daniels, H. A. M., 2001. "A general model for automated business diagnosis," European Journal of Operational Research, Elsevier, vol. 130(3), pages 623-637, May.
- Brugha, Cathal M., 2000. "Relative measurement and the power function," European Journal of Operational Research, Elsevier, vol. 121(3), pages 627-640, March.
- R Ormerod, 2006. "The OR/MS contribution to strategy development and policy-making," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 57(1), pages 117-120, January.
- C M Brugha, 2004. "Structure of multi-criteria decision-making," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 55(11), pages 1156-1168, November.
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