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Fund-raising success and a solicitor's beauty capital: Do blondes raise more funds?

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  • Price, Michael K.

Abstract

This study uses a door-to-door fund-raising field experiment to explore the returns to physical appearance on fund-raising success. Interestingly, blonde females earn more on average than brunette counterparts. However, the returns to physical appearance depend critically on the race of a potential donor.

Suggested Citation

  • Price, Michael K., 2008. "Fund-raising success and a solicitor's beauty capital: Do blondes raise more funds?," Economics Letters, Elsevier, vol. 100(3), pages 351-354, September.
    • Handle: RePEc:eee:ecolet:v:100:y:2008:i:3:p:351-354
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    References listed on IDEAS

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    1. Hamermesh, Daniel S & Biddle, Jeff E, 1994. "Beauty and the Labor Market," American Economic Review, American Economic Association, vol. 84(5), pages 1174-1194, December.
    2. Pfann, Gerard A. & Biddle, Jeff E. & Hamermesh, Daniel S. & Bosman, Ciska M., 2000. "Business success and businesses' beauty capital," Economics Letters, Elsevier, vol. 67(2), pages 201-207, May.
    3. Craig E. Landry & Andreas Lange & John A. List & Michael K. Price & Nicholas G. Rupp, 2006. "Toward an Understanding of the Economics of Charity: Evidence from a Field Experiment," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 121(2), pages 747-782.
    4. Hamermesh, Daniel S. & Meng, Xin & Zhang, Junsen, 2002. "Dress for success--does primping pay?," Labour Economics, Elsevier, vol. 9(3), pages 361-373, July.
    5. Markus M. Mobius & Tanya S. Rosenblat, 2006. "Why Beauty Matters," American Economic Review, American Economic Association, vol. 96(1), pages 222-235, March.
    6. Biddle, Jeff E & Hamermesh, Daniel S, 1998. "Beauty, Productivity, and Discrimination: Lawyers' Looks and Lucre," Journal of Labor Economics, University of Chicago Press, vol. 16(1), pages 172-201, January.
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    Cited by:

    1. Jared Barton & Marco Castillo & Ragan Petrie, 2014. "What Persuades Voters? A Field Experiment on Political Campaigning," Economic Journal, Royal Economic Society, vol. 124(574), pages 293-326, February.
    2. Jay L Zagorsky, 2016. "Are Blondes Really Dumb?," Economics Bulletin, AccessEcon, vol. 36(1), pages 401-410.
    3. Victor Ginsburgh & Olivier Gergaud & F. Livat, "undated". "Succes :Talent, Intelligence or Beauty?," ULB Institutional Repository 2013/151568, ULB -- Universite Libre de Bruxelles.
    4. Enrico Cantoni & Vincent Pons, 2021. "Do interactions with candidates increase voter support and participation? Experimental evidence from Italy," Economics and Politics, Wiley Blackwell, vol. 33(2), pages 379-402, July.
    5. Johnston, David W., 2010. "Physical appearance and wages: Do blondes have more fun?," Economics Letters, Elsevier, vol. 108(1), pages 10-12, July.
    6. Barış Yörük, 2012. "Do fundraisers select charitable donors based on gender and race? Evidence from survey data," Journal of Population Economics, Springer;European Society for Population Economics, vol. 25(1), pages 219-243, January.
    7. Chaim Letwin & Michael P. Ciuchta & Michael Johnson & Regan Stevenson & Cameron Ford, 2024. "Passion and attractiveness on display: an examination of gender bias in crowdfunding," Small Business Economics, Springer, vol. 63(1), pages 165-192, June.
    8. Werner Liebregts & Pourya Darnihamedani & Eric Postma & Martin Atzmueller, 2020. "The promise of social signal processing for research on decision-making in entrepreneurial contexts," Small Business Economics, Springer, vol. 55(3), pages 589-605, October.
    9. Olivier Gergaud & Victor Ginsburgh & Florine Livat, 2012. "Success of Celebrities: Talent, Intelligence or Beauty?," Economics Bulletin, AccessEcon, vol. 32(4), pages 3120-3127.
    10. Mavisakalyan, Astghik, 2018. "Do employers reward physical attractiveness in transition countries?," Economics & Human Biology, Elsevier, vol. 28(C), pages 38-52.
    11. Eiji Yamamura & Ryohei Hayashi & Yoshiro Tsutsui & Fumio Ohtake, 2022. "Racers’ attractive looks, popularity, and performance: how do speedboat racers react to fans’ expectations?," The Japanese Economic Review, Springer, vol. 73(4), pages 597-623, October.
    12. Franklin G. Mixon & Steven B. Caudill, 2013. "Campus competition and co-ed allure: An institution-level analysis of collegiate dating markets," Economics Bulletin, AccessEcon, vol. 33(1), pages 442-453.
    13. Guéguen, Nicolas, 2012. "Hair color and wages: Waitresses with blond hair have more fun," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 41(4), pages 370-372.
    14. Astghik Mavisakalyan, 2016. "Looks matter: Attractiveness and employment in the former soviet union," Bankwest Curtin Economics Centre Working Paper series WP1604, Bankwest Curtin Economics Centre (BCEC), Curtin Business School.
    15. Jan Fidrmuc & Boontarika Paphawasit & Çiğdem Börke Tunalı, 2017. "Nobel Beauty," Working Paper series 17-27, Rimini Centre for Economic Analysis.
    16. Elif S. Filiz, 2022. "Does it Payoff to be Blond in a Non-Blond Neighborhood? Eye Color, Hair Color, Ethnic Composition and Starting Wages," Eastern Economic Journal, Palgrave Macmillan;Eastern Economic Association, vol. 48(1), pages 122-146, January.
    17. Rau, Holger & Samek, Anya & Zhurakhovska, Lilia, 2022. "Do I care if you are paid? Field experiments and expert forecasts in charitable giving," Journal of Economic Behavior & Organization, Elsevier, vol. 195(C), pages 42-51.

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