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Talent Retention at Commercial Banks in Vietnam

Author

Listed:
  • Nguyen Ngoc Mai

    (Thu Dau Mot University, Binh Duong Province, Vietnam.)

  • Vo Hoang Ngoc Thuy

    (Thu Dau Mot University, Binh Duong Province, Vietnam.)

Abstract

This study aims to identify talent criteria at commercial banks in Vietnam and build a scale of factors affecting talent retention. By qualitative research method through expert interviews and non-parametric testing to determine the relationship between factors affecting talent retention at commercial banks in Vietnam. The research has identified the following four factors influencing talent retention: Job satisfaction, Motivation, Commitment and Loyalty. In addition, the study surveyed the Snowball sampling method and collected 877 satisfactory questionnaires, performed quantitative research and tested the linear structural model of SEM. Research results show that among the factors that affect talent retention, job satisfaction is the most influential, followed by commitment, loyalty and work motivation. The research's contribution helps bank leaders to have appropriate policies to retain their bank's talents.

Suggested Citation

  • Nguyen Ngoc Mai & Vo Hoang Ngoc Thuy, 2021. "Talent Retention at Commercial Banks in Vietnam," International Review of Management and Marketing, Econjournals, vol. 11(1), pages 48-59.
    • Handle: RePEc:eco:journ3:2021-01-6
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    References listed on IDEAS

    as
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    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    Talent retention talent; Commitment; Job satisfaction; Loyalty; Motivation.;
    All these keywords.

    JEL classification:

    • J20 - Labor and Demographic Economics - - Demand and Supply of Labor - - - General
    • J28 - Labor and Demographic Economics - - Demand and Supply of Labor - - - Safety; Job Satisfaction; Related Public Policy

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