Analyzing the Level of CSR Practices in Relation to Customer Satisfaction in the Context of Banking Industry in Bangladesh
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- Shumookh Abdul Aziz Al-Ghamdi & Nada Saleh Badawi, 2019. "Do corporate social responsibility activities enhance customer satisfaction and customer loyalty? Evidence from the Saudi banking sector," Cogent Business & Management, Taylor & Francis Journals, vol. 6(1), pages 1662932-166, January.
- Ahmad Al Jarah & Okechukwu Lawrence Emeagwali, 2017. "Corporate social responsibility and behavioral intention: the moderator effect of contextual factors," Social Responsibility Journal, Emerald Group Publishing Limited, vol. 13(4), pages 678-697, October.
- Peter Boatwright & Ajay Kalra & Wei Zhang, 2008. "Research Note--Should Consumers Use the Halo to Form Product Evaluations?," Management Science, INFORMS, vol. 54(1), pages 217-223, January.
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More about this item
Keywords
CSR Practices; Customer Satisfaction; Banking Sector; Simple Regression Model;All these keywords.
JEL classification:
- M4 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Accounting
- M41 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Accounting - - - Accounting
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