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Caracterización de la Formación de la Estrategia en Organizaciones del Mercado Forex

Author

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  • Paula Andrea López López
  • Camilo Calderón

Abstract

El presente artículo tiene como propósito determinar las características de los enfoques estratégicos adoptados por las organizaciones del mercado Forex en la formación de la estrategia, desde la tipología de 10 escuelas de la estrategia propuestas Mintzberg, Ahlstrand & Lampel (1998). Se adoptaron como dimensiones de estudio el enfoque estratégico adoptado y deseado, el proceso estratégico que se lleva a cabo, el contenido y el contexto en que se forma la estrategia. La población objeto de estudio estuvo conformada por los Traders de FX (FX abreviatura de Foreign Exchange) de cuarenta y dos países incluido Colombia. Dentro de los principales hallazgos se destaca la tendencia de las organizaciones por cambiar de un enfoque estratégico basado en las posiciones de mercado claramente pre-formuladas en las siguientes direcciones: primero, hacia un enfoque basado en la pre-formulación, pero con simplicidad de las variables a considerar; segundo, un cambio de estrategia direccionado al enfoque del aprendizaje sin la rigidez de la pre-formulación; y finalmente, un enfoque que propende por las alianzas con otros agentes por encima de lo económico.

Suggested Citation

  • Paula Andrea López López & Camilo Calderón, 2012. "Caracterización de la Formación de la Estrategia en Organizaciones del Mercado Forex," Revista Facultad de Ciencias Económicas, Universidad Militar Nueva Granada, June.
    • Handle: RePEc:col:000180:011701
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    References listed on IDEAS

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    More about this item

    Keywords

    Forex; mercado de monedas; estrategia; enfoques estratégicos.;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General

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