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Managerial Cognition: A Missing Link In Strategic Management Research

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  • Charles I. Stubbart

Abstract

This article explores the linkages between cognitive science and strategic management research. It begins by noting that Schendel and Hofer, in their classic work Strategic Management: A New View of Business Policy and Planning, implicitly assumed a cognitive basis for much of the strategy‐making process but did little to systematize a cognitive approach. Next, the article examines the foundations of modern cognitive science. Several areas of recent research that are particularly relevant to strategic thinking are reviewed. The article concludes with a call for a more explicit cognitive emphasis in strategic management.

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  • Charles I. Stubbart, 1989. "Managerial Cognition: A Missing Link In Strategic Management Research," Journal of Management Studies, Wiley Blackwell, vol. 26(4), pages 325-347, July.
    • Handle: RePEc:bla:jomstd:v:26:y:1989:i:4:p:325-347
    DOI: 10.1111/j.1467-6486.1989.tb00732.x
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