IDEAS home Printed from https://ideas.repec.org/a/bbz/fcpbbr/v3y2006i1p102-115.html
   My bibliography  Save this article

The Role of the Subsidiaries of Multinational Corporations: A Case Study in the Brazilian Soft Drink Industry

Author

Listed:
  • Pedro Americo Herbst

    (IBMEC-RJ)

  • Luiz Alberto Nascimento Campos Filho

    (IBMEC-RJ)

Abstract

An important challenge for companies which internationalize its business is to develop a globalization level that balance local and globalized operations. The effective management of subsidiaries and business unities could create competitive advantage for the whole corporation in an uncertain and dynamic business scenario. A case study was conducted in a Brazilian soft drink subsidiary. The current paper presents an example the strategic importance of MNEs´subsidiaries of MNE. In our vision subsidiaries could not only implement global strategy but also help in the process of global strategic management, identifying market opportunities and creating competitive advantages.

Suggested Citation

  • Pedro Americo Herbst & Luiz Alberto Nascimento Campos Filho, 2006. "The Role of the Subsidiaries of Multinational Corporations: A Case Study in the Brazilian Soft Drink Industry," Brazilian Business Review, Fucape Business School, vol. 3(1), pages 102-115, January.
    • Handle: RePEc:bbz:fcpbbr:v:3:y:2006:i:1:p:102-115
    as

    Download full text from publisher

    File URL: http://bbronline.com.br/index.php/bbr/article/download/471/712
    File Function: Full text
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Sumantra Ghoshal & Nitin Nohria, 1989. "Internal differentiation within multinational corporations," Strategic Management Journal, Wiley Blackwell, vol. 10(4), pages 323-337, July.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Jean-Philippe Denis & Frank Tannery, 2002. "L'architecture des systèmes de contrôle de la stratégie dans les groupes," Revue Finance Contrôle Stratégie, revues.org, vol. 5(3), pages 69-114, September.
    2. Ana Teresa Tavares & Stephen Young, 2006. "Sourcing patterns of foreign-owned multinational subsidiaries in Europe," Regional Studies, Taylor & Francis Journals, vol. 40(6), pages 583-600.
    3. Mauri, Alfredo J. & Lin, Jing & Neiva De Figueiredo, João, 2013. "The influence of strategic patterns of internationalization on the accuracy and bias of earnings forecasts by financial analysts," International Business Review, Elsevier, vol. 22(4), pages 725-735.
    4. Forsgren, Mats & Pedersen, Torben & Foss, Nicolai J., 1999. "Accounting for the strengths of MNC subsidiaries: the case of foreign-owned firms in Denmark," International Business Review, Elsevier, vol. 8(2), pages 181-196, April.
    5. Watson, Sharon & Weaver, Gary R., 2003. "How internationalization affects corporate ethics: formal structures and informal management behavior," Journal of International Management, Elsevier, vol. 9(1), pages 75-93.
    6. Vigneau, Laurence, 2020. "A micro-level perspective on the implementation of corporate social responsibility practices in multinational corporations," Journal of International Management, Elsevier, vol. 26(4).
    7. Williams, Christopher & van Triest, Sander, 2009. "The impact of corporate and national cultures on decentralization in multinational corporations," International Business Review, Elsevier, vol. 18(2), pages 156-167, April.
    8. Stephen Tallman & Mitchell P. Koza, 2010. "Keeping the Global in Mind," Management International Review, Springer, vol. 50(4), pages 433-448, August.
    9. Gorgijevski, Alexander & Holmström Lind, Christine & Lagerström, Katarina, 2019. "Does proactivity matter? the importance of initiative selling tactics for headquarters acceptance of subsidiary initiatives," Journal of International Management, Elsevier, vol. 25(4).
    10. Dan Li & Manuel Portugal Ferreira, 2008. "Internal and External Factors on Firms’ Transfer Pricing Decisions: Insights from Organization Studies," Notas Económicas, Faculty of Economics, University of Coimbra, issue 27, pages 23-38, June.
    11. Luo, Yadong & Tan, J. Justin, 1998. "A comparison of multinational and domestic firms in an emerging market: A strategic choice perspective," Journal of International Management, Elsevier, vol. 4(1), pages 21-40, July.
    12. Costa, Ionara & Filippov, Sergey, 2007. "A New Nexus Between Foreign Direct Investment, Industrial and Innovation Policies," MERIT Working Papers 2007-030, United Nations University - Maastricht Economic and Social Research Institute on Innovation and Technology (MERIT).
    13. Taggart, J. H., 1999. "MNC subsidiary performance, risk, and corporate expectations," International Business Review, Elsevier, vol. 8(2), pages 233-255, April.
    14. Ilya R. P. Cuypers & Gokhan Ertug & John Cantwell & Akbar Zaheer & Martin Kilduff, 2020. "Making connections: Social networks in international business," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 51(5), pages 714-736, July.
    15. Rulke, Diane Liang & Zaheer, Srilata & Anderson, Marc H., 2000. "Sources of Managers' Knowledge of Organizational Capabilities," Organizational Behavior and Human Decision Processes, Elsevier, vol. 82(1), pages 134-149, May.
    16. Hsu, Wen-Tsung & Chen, Hsiang-Lan & Cheng, Chia-Yi, 2013. "Internationalization and firm performance of SMEs: The moderating effects of CEO attributes," Journal of World Business, Elsevier, vol. 48(1), pages 1-12.
    17. A.Gardini Marco, 2018. "Zur Kontextualisierung der Unternehmenskultur als Führungsgröße international operierender Hotelunternehmen: Theoretische Fundierung und empirische Erkenntnisse," Zeitschrift für Tourismuswissenschaft, De Gruyter, vol. 10(2), pages 185-210, October.
    18. Beamond, Maria Teresa & Farndale, Elaine & Härtel, Charmine E.J., 2016. "MNE translation of corporate talent management strategies to subsidiaries in emerging economies," Journal of World Business, Elsevier, vol. 51(4), pages 499-510.
    19. Fan, Di & Cui, Lin & Li, Yi & Zhu, Cherrie J., 2016. "Localized learning by emerging multinational enterprises in developed host countries: A fuzzy-set analysis of Chinese foreign direct investment in Australia," International Business Review, Elsevier, vol. 25(1), pages 187-203.
    20. Chidlow, Agnieszka & Holmström-Lind, Christine & Holm, Ulf & Tallman, Steve, 2015. "Do I stay or do I go? Sub-national drivers for post-entry subsidiary development," International Business Review, Elsevier, vol. 24(2), pages 266-275.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bbz:fcpbbr:v:3:y:2006:i:1:p:102-115. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sarah Lasso (email available below). General contact details of provider: https://edirc.repec.org/data/fucapbr.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.