Marketing Campaign for Sports Clubs. Case study: Archery Club Saga
Author
Abstract
Suggested Citation
Download full text from publisher
References listed on IDEAS
- Georgia Teare & Marijke Taks, 2021. "Exploring the Impact of the COVID-19 Pandemic on Youth Sport and Physical Activity Participation Trends," Sustainability, MDPI, vol. 13(4), pages 1-15, February.
- Hans Westerbeek & Aaron Smith, 2003. "Sport Business in the Global Marketplace," Palgrave Macmillan Books, Palgrave Macmillan, number 978-0-230-59889-8, December.
- Hans Westerbeek & Aaron Smith, 2003. "Sport Trek: Future Sport Business in the Global Marketplace," Palgrave Macmillan Books, in: Sport Business in the Global Marketplace, chapter 0, pages 197-228, Palgrave Macmillan.
Most related items
These are the items that most often cite the same works as this one and are cited by the same works as this one.- Edson Coutinho da Silva & Alexandre Luzzi Las Casas, 2017. "Sports Marketing Plan: An Alternative Framework for Sports Club," International Journal of Marketing Studies, Canadian Center of Science and Education, vol. 9(4), pages 15-28, August.
- Daniel Lovin & Alexandru Capatina & Denis Bernardeau-Moreau, 2019. "Causal Recipes for Cultural Adaptation of Romanian Football Players," Risk in Contemporary Economy, "Dunarea de Jos" University of Galati, Faculty of Economics and Business Administration, pages 468-478.
- Smith, Aaron C.T. & Stewart, Bob & Oliver-Bennetts, Sunny & McDonald, Sharyn & Ingerson, Lynley & Anderson, Alastair & Dickson, Geoff & Emery, Paul & Graetz, Fiona, 2010. "Contextual influences and athlete attitudes to drugs in sport," Sport Management Review, Elsevier, vol. 13(3), pages 181-197, August.
- Emery, Paul, 2010. "Past, present, future major sport event management practice: The practitioner perspective," Sport Management Review, Elsevier, vol. 13(2), pages 158-170, May.
- Smith, Aaron C.T. & Stewart, Bob, 2010. "The special features of sport: A critical revisit," Sport Management Review, Elsevier, vol. 13(1), pages 1-13, February.
- Roberto Cafferata, 2004. "Governance and Management in the Business of Sport," Symphonya. Emerging Issues in Management, Niccolò Cusano University, issue 2 Sport M.
- DIMA Teodor & OTOIU Adrian, 2015. "A Composite Index To Assess The Top European Football Clubs In 2014," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 67(2), pages 68-85.
More about this item
Keywords
Sports clubs; Sports marketing; Marketing research; Promotional campaign.;All these keywords.
JEL classification:
- M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
Statistics
Access and download statisticsCorrections
All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aes:jetimm:v:1:y:2022:i:1:p:37-50. See general information about how to correct material in RePEc.
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Lucian Onisor (email available below). General contact details of provider: https://edirc.repec.org/data/aseeero.html .
Please note that corrections may take a couple of weeks to filter through the various RePEc services.