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The effects of customer and competitor orientations on performance in global markets: a contingency analysis

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  1. Kuo-Jui Wu & Ching-Jong Liao & Ming-Lang Tseng & Pei-Jay Chou, 2015. "Understanding Innovation for Sustainable Business Management Capabilities and Competencies under Uncertainty," Sustainability, MDPI, vol. 7(10), pages 1-35, October.
  2. Nicolas A. Zacharias & Ruth Maria Stock & Subin Im, 2017. "Strategic Givens In New Product Development: Understanding Curvilinear Effects On New Product Performance," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 21(01), pages 1-31, January.
  3. Elisa Arrigo, 2012. "Alliances, Open Innovation and Outside-in Management," Symphonya. Emerging Issues in Management, Niccolò Cusano University, issue 2 Innovat, pages 53-65.
  4. Kollmann, Tobias & Stöckmann, Christoph & Kensbock, Julia M., 2017. "Fear of failure as a mediator of the relationship between obstacles and nascent entrepreneurial activity—An experimental approach," Journal of Business Venturing, Elsevier, vol. 32(3), pages 280-301.
  5. Yayla, Serdar & Yeniyurt, Sengun & Uslay, Can & Cavusgil, Erin, 2018. "The role of market orientation, relational capital, and internationalization speed in foreign market exit and re-entry decisions under turbulent conditions," International Business Review, Elsevier, vol. 27(6), pages 1105-1115.
  6. Dirk Ulrich Gilbert & Patrick Heinecke, 2014. "Success Factors of Regional Strategies for Multinational Corporations: Exploring the Appropriate Degree of Regional Management Autonomy and Regional Product/Service Adaptation," Management International Review, Springer, vol. 54(5), pages 615-651, October.
  7. Haoye Sun & Thorsten Teichert, 2024. "Scarcity in today´s consumer markets: scoping the research landscape by author keywords," Management Review Quarterly, Springer, vol. 74(1), pages 93-120, February.
  8. Liu, Zuoming & Jayaraman, Vaidy & Luo, Yadong, 2017. "The unbalanced indirect effects of task characteristics on performance in professional service outsourcing," International Journal of Production Economics, Elsevier, vol. 193(C), pages 281-293.
  9. Leonidou, Leonidas C. & Leonidou, Constantinos N. & Fotiadis, Thomas A. & Aykol, Bilge, 2015. "Dynamic capabilities driving an eco-based advantage and performance in global hotel chains: The moderating effect of international strategy," Tourism Management, Elsevier, vol. 50(C), pages 268-280.
  10. Ahmet H. Kirca & William O. Bearden & G. Tomas M. Hult, 2011. "Forms of market orientation and firm performance: A complementary approach," AMS Review, Springer;Academy of Marketing Science, vol. 1(3), pages 145-153, December.
  11. Engelen, Andreas & Brettel, Malte & Wiest, Gregor, 2012. "Cross-functional Integration and New Product Performance — The Impact of National and Corporate Culture," Journal of International Management, Elsevier, vol. 18(1), pages 52-65.
  12. Wenbo Jiang & Francesco Rosati & Huaqi Chai & Taiwen Feng, 2020. "Market orientation practices enhancing corporate environmental performance via knowledge creation: Does environmental management system implementation matter?," Business Strategy and the Environment, Wiley Blackwell, vol. 29(5), pages 1899-1924, July.
  13. G. Tomas M. Hult & Forrest V. Morgeson III & Udit Sharma & Claes Fornell, 2022. "Customer satisfaction and international business: A multidisciplinary review and avenues for research," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 53(8), pages 1695-1733, October.
  14. Tajeddini, Kayhan & Elg, Ulf & Trueman, Myfanwy, 2013. "Efficiency and effectiveness of small retailers: The role of customer and entrepreneurial orientation," Journal of Retailing and Consumer Services, Elsevier, vol. 20(5), pages 453-462.
  15. Ahmet H., Kirca, 2011. "The effects of market orientation on subsidiary performance: Empirical evidence from MNCs in Turkey," Journal of World Business, Elsevier, vol. 46(4), pages 447-454, October.
  16. Wang, Guangping & Miao, C. Fred, 2015. "Effects of sales force market orientation on creativity, innovation implementation, and sales performance," Journal of Business Research, Elsevier, vol. 68(11), pages 2374-2382.
  17. Andreas Engelen & Jan Kemper & Malte Brettel, 2010. "Die Wirkung von operativen Marketing-Mix-Fähigkeiten auf den Unternehmenserfolg — Ein 4-Länder-Vergleich," Schmalenbach Journal of Business Research, Springer, vol. 62(7), pages 710-743, November.
  18. Seemant Kumar Yadav & Vikas Tripathi & Geetika Goel, 2021. "Dis-Aggregated Effect of Market Orientation on Firms' Performance: A Study on Indian Small and Medium-Scale (SMEs) Manufacturers," International Journal of Asian Business and Information Management (IJABIM), IGI Global, vol. 12(3), pages 87-108, July.
  19. Alteren, Gro & Tudoran, Ana Alina, 2016. "Enhancing export performance: Betting on customer orientation, behavioral commitment, and communication," International Business Review, Elsevier, vol. 25(1), pages 370-381.
  20. Samuel Adomako & Mai Dong Tran, 2023. "Do foreign chief executive officers spend more on corporate social responsibility in Vietnam?," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 30(1), pages 226-235, January.
  21. Hemant Merchant & Ajai Gaur, 2008. "Opening the ‘Non-Manufacturing’ envelope: The next big enterprise for international business research," Management International Review, Springer, vol. 48(4), pages 379-396, April.
  22. Pierre Chandon & Romain Cadario, 2023. "Healthy in the wrong way: Mismatching of marketers’ food claim use and consumers’ preferences in the United States but not France," Journal of the Academy of Marketing Science, Springer, vol. 51(1), pages 153-173, January.
  23. Ardito, Lorenzo & Messeni Petruzzelli, Antonio & Dezi, Luca & Castellano, Sylvaine, 2020. "The influence of inbound open innovation on ambidexterity performance: Does it pay to source knowledge from supply chain stakeholders?," Journal of Business Research, Elsevier, vol. 119(C), pages 321-329.
  24. Lee, Corrinne Mei Jyin & Che-Ha, Norbani & Syed Alwi, Sharifah Faridah, 2021. "Service customer orientation and social sustainability: The case of small medium enterprises," Journal of Business Research, Elsevier, vol. 122(C), pages 751-760.
  25. Zengyu Huang & Xia Han & Frank Roche & John Cassidy, 2011. "The Dilemma Facing Strategic Choice of Entry Mode," Global Business Review, International Management Institute, vol. 12(2), pages 181-192, June.
  26. Engelen, Andreas, 2010. "Entrepreneurial orientation as a function of national cultural variations in two countries," Journal of International Management, Elsevier, vol. 16(4), pages 354-368, December.
  27. Zhou, Kevin Zheng & Li, Caroline Bingxin, 2010. "How strategic orientations influence the building of dynamic capability in emerging economies," Journal of Business Research, Elsevier, vol. 63(3), pages 224-231, March.
  28. Siqueira, Ana Cristina O. & Priem, Richard L. & Parente, Ronaldo C., 2015. "Demand-side Perspectives in International Business: Themes and Future Directions," Journal of International Management, Elsevier, vol. 21(4), pages 261-266.
  29. Basim Abbas KRAIDY JASSMY & Cristian Silviu BANACU & Zaki Muhammad ABBAS BHAYA & Latif ATIYA, 2017. "The Coordination Between Internal Environment And Strategic Orientation To Enhance Commitment Behavior: Empirical Study In Iraqi Private Banks," Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 11(1), pages 359-377, November.
  30. Amalesh Sharma & V. Kumar & Sourav Bikash Borah & Anirban Adhikary, 2022. "Complexity in a multinational enterprise’s global supply chain and its international business performance: A bane or a boon?," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 53(5), pages 850-878, July.
  31. Lu, Jiangyong & Liu, Xiaohui & Filatotchev, Igor & Wright, Mike, 2014. "The impact of domestic diversification and top management teams on the international diversification of Chinese firms," International Business Review, Elsevier, vol. 23(2), pages 455-467.
  32. Mahmoud M. Migdadi & Mohammed K. Abu Zaid & Mohammed Yousif & Ra’d Almestarihi & Khalil Al-Hyari, 2017. "An Empirical Examination of Knowledge Management Processes and Market Orientation, Innovation Capability, and Organisational Performance: Insights from Jordan," Journal of Information & Knowledge Management (JIKM), World Scientific Publishing Co. Pte. Ltd., vol. 16(01), pages 1-32, March.
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