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Perceived Greenwashing: The Effects of Green Marketing on Environmental and Product Perceptions
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- Nataliia Kochkina & Silvia Macchia & Michela Floris, 2024. "Strategic Language Use in Sustainability Reporting: An Empirical Study," Sustainability, MDPI, vol. 16(23), pages 1-31, November.
- Zhifeng Zhang & Fariha Sami & Irfan Ullah & Sami Ullah Khan & Salahuddin Khan, 2024. "Analyzing the green marketing approaches and their impact on consumer behavior toward the environment in China: a logistic regression approach," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 26(11), pages 29453-29474, November.
- Kostoula Margariti & Leonidas Hatzithomas & Christina Boutsouki, 2024. "Elucidating the Gap between Green Attitudes, Intentions, and Behavior through the Prism of Greenwashing Concerns," Sustainability, MDPI, vol. 16(12), pages 1-13, June.
- Halden, Ugur & Cali, Umit, 2024. "Exploiting green energy potential via FinTech: The role of DLT-based crowdfunding in PV and ESS investments," Renewable Energy, Elsevier, vol. 228(C).
- Shang, Dawei & Wu, Weiwei, 2022. "Does green morality lead to collaborative consumption behavior toward online collaborative redistribution platforms? Evidence from emerging markets shows the asymmetric roles of pro-environmental self," Journal of Retailing and Consumer Services, Elsevier, vol. 68(C).
- Muhammad Ussama Majeed & Sumaira Aslam & Shah Ali Murtaza & Szakács Attila & Edina Molnár, 2022. "Green Marketing Approaches and Their Impact on Green Purchase Intentions: Mediating Role of Green Brand Image and Consumer Beliefs towards the Environment," Sustainability, MDPI, vol. 14(18), pages 1-18, September.
- Liao, Feimei & Sun, Yinghao & Xu, Shulin, 2023. "Financial report comment letters and greenwashing in environmental, social and governance disclosures: Evidence from China," Energy Economics, Elsevier, vol. 127(PB).
- Daniel Bladt & Guido van Capelleveen & Devrim Murat Yazan, 2024. "The influence of greenwashing practices on brand attitude: A multidimensional consumer analysis in Germany," Business Strategy and the Environment, Wiley Blackwell, vol. 33(2), pages 597-625, February.
- Guangrui Liu & Hao Qian & Yong Shi & Deli Yuan & Ming Zhou, 2024. "How do firms react to capital market liberalization? Evidence from ESG reporting greenwashing," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(5), pages 4329-4344, September.
- Mansour Alyahia & Alaa M. S. Azazz & Sameh Fayyad & Ibrahim A. Elshaer & Abuelkassem A. A. Mohammad, 2024. "Greenwashing Behavior in Hotels Industry: The Role of Green Transparency and Green Authenticity," Sustainability, MDPI, vol. 16(3), pages 1-20, January.
- Jiang, Yahan & Wang, Cai & Li, Sha & Wan, Jing, 2022. "Do institutional investors' corporate site visits improve ESG performance? Evidence from China," Pacific-Basin Finance Journal, Elsevier, vol. 76(C).
- Yixuan Du & Hailan Ma, 2023. "A Study on the Visual Communication and Development of Green Design: A Cross-Database Prediction Analysis from 1972 to 2022," Sustainability, MDPI, vol. 15(8), pages 1-17, April.
- Guosen Miao & Guoping Chen & Fan Wang & Anupam Kumar Das, 2023. "The Effect of Corporate Greenwashing on Employees’ Environmental Performance: Person–Organization Values Fit Perspective," Sustainability, MDPI, vol. 15(4), pages 1-19, February.
- Paulo Duarte Silveira & Fábio Shimabukuro Sandes & Duarte Xara-Brasil & Karla Menezes, 2024. "Brands’ Green Activism: An Empirical Comparison between Posts of Digital Influencers and Brands," Sustainability, MDPI, vol. 16(16), pages 1-18, August.
- Sara de Sio & Giulia Casu & Alessandra Zamagni & Paola Gremigni, 2024. "Product Characteristics and Emotions to Bridge the Intention-Behavior Gap in Green Food Purchasing," Sustainability, MDPI, vol. 16(17), pages 1-20, August.
- Ziyi Fang, 2024. "Greenwashing Versus Green Authenticity: How Green Social Media Influences Consumer Perceptions and Green Purchase Decisions," Sustainability, MDPI, vol. 16(23), pages 1-13, December.
- Huang, Kuo-Jui & Bui, Dien Giau & Hsu, Yuan-Teng & Lin, Chih-Yung, 2024. "The ESG washing in banks: Evidence from the syndicated loan market," Journal of International Money and Finance, Elsevier, vol. 142(C).
- Tamara Vlastelica & Milica Kostić-Stanković & Tamara Rajić & Jelena Krstić & Tijana Obradović, 2023. "Determinants of Young Adult Consumers’ Environmentally and Socially Responsible Apparel Consumption," Sustainability, MDPI, vol. 15(2), pages 1-18, January.
- Shiu-Li Huang & Yu-Ren Leau, 2024. "Understanding How Consumers’ Perceived Sustainability Influences Their Continuance Intention to Use Sharing Economy Services," Sustainability, MDPI, vol. 16(17), pages 1-16, September.
- Miruna-Elena ILIESCU, 2023. "Educational needs in green education: a survey-based exploration among Romanian students," Smart Cities International Conference (SCIC) Proceedings, Smart-EDU Hub, Faculty of Public Administration, National University of Political Studies & Public Administration, vol. 11, pages 527-538, June.
- Nagy-Kercsó Katalin, 2023. "Towards Sustainability on a Sea of Eco-Labels. Leading or Misleading?," Acta Universitatis Sapientiae, Economics and Business, Sciendo, vol. 11(1), pages 186-207, October.
- Hu, Xin & Zhu, Bo & Lin, Renda & Li, Xiru & Zeng, Lidan & Zhou, Sitong, 2024. "How does greenness translate into greenium? Evidence from China's green bonds," Energy Economics, Elsevier, vol. 133(C).
- Abdelmohsen A. Nassani & Zahid Yousaf & Adriana Grigorescu & Alexandra Popa, 2023. "Green and Environmental Marketing Strategies and Ethical Consumption: Evidence from the Tourism Sector," Sustainability, MDPI, vol. 15(16), pages 1-13, August.
- Ioannis Ioannou & George Kassinis & Giorgos Papagiannakis, 2023. "The Impact of Perceived Greenwashing on Customer Satisfaction and the Contingent Role of Capability Reputation," Journal of Business Ethics, Springer, vol. 185(2), pages 333-347, June.
- María Luisa Pajuelo‐Moreno & María Jesús Barroso‐Méndez & Dolores Gallardo‐Vázquez, 2024. "Relationship between sustainability disclosure and corporate reputation: Evidence from a meta‐analysis," Business Strategy and the Environment, Wiley Blackwell, vol. 33(8), pages 8593-8615, December.
- Cao, Peng & Sial, Muhammad Safdar & Ã lvarez-Otero, Susana & Brugni, Talles Vianna & Comite, Ubaldo, 2024. "Eco-engagement: Tracing CSR communication's ripple effect on consumer hospitality loyalty," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
- Yin, Lei & Yang, Yuanyuan, 2024. "How does digital finance influence corporate greenwashing behavior?," International Review of Economics & Finance, Elsevier, vol. 93(PB), pages 359-373.
- Athanasios Polyportis & Lise Magnier & Ruth Mugge, 2023. "Guidelines to Foster Consumer Acceptance of Products Made from Recycled Plastics," Circular Economy and Sustainability, Springer, vol. 3(2), pages 939-952, June.
- Xiang, Yilin & Chen, Lu & Zhang, Zhenya & Sun, Xinyu, 2024. "Does perceived greenwashing promote or inhibit ethical voice? Effects of moral disengagement and perceived competitive pressure," Journal of Business Research, Elsevier, vol. 182(C).
- Gleim, Mark R. & McCullough, Heath & Sreen, Naman & Pant, Logan G., 2023. "Is doing right all that matters in sustainability marketing? The role of fit in sustainable marketing strategies," Journal of Retailing and Consumer Services, Elsevier, vol. 70(C).
- Stefanos Balaskas & Aliki Panagiotarou & Maria Rigou, 2023. "Impact of Environmental Concern, Emotional Appeals, and Attitude toward the Advertisement on the Intention to Buy Green Products: The Case of Younger Consumer Audiences," Sustainability, MDPI, vol. 15(17), pages 1-19, September.
- Yi Zhang & Huiming Zhang & Kai Wu & Danyun Shen, 2024. "Governance of Greenwashing Behaviors: A Perspective of Heterogeneous Firm Types," Energies, MDPI, vol. 17(6), pages 1-15, March.
- Carlos Ignacio Gallo Aguila & MarÃa del Pilar Castro Arellano & Marco Antonio RodrÃguez Vega & Eliana Maritza Barturen Mondragón & MarÃa del Pilar Quezada Castro & Guillermo Alexander Quezada Cast, 2024. "Trends in Scientific Production on Greenwashing based on Scopus (1990-2023)," International Journal of Energy Economics and Policy, Econjournals, vol. 14(4), pages 464-471, July.
- Sajid, Muhammed & Zakkariya, K.A. & Suki, Norazah Mohd & Islam, Jamid Ul, 2024. "When going green goes wrong: The effects of greenwashing on brand avoidance and negative word-of-mouth," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
- Robert G. Magee, 2022. "Understanding worldview beliefs to allay skepticism toward CSR advertising," Journal of Brand Management, Palgrave Macmillan, vol. 29(6), pages 538-555, November.
- Yannopoulou, Natalia & Chandrasapth, Koblarp & Bian, Xuemei & Jin, Boyi & Gupta, Suraksha & Liu, Martin J., 2024. "How Disinformation Affects Sales: Examining the Advertising Campaign of a Socially Responsible Brand," Journal of Business Research, Elsevier, vol. 182(C).
- Liliana Lizarazo-Rodriguez, 2021. "The UNGPs on Business and Human Rights and the Greening of Human Rights Litigation: Fishing in Fragmented Waters?," Sustainability, MDPI, vol. 13(19), pages 1-25, September.
- Hu, Yi & Jin, Shuchang & Ni, Juan & Peng, Kai & Zhang, Lei, 2023. "Strategic or substantive green innovation: How do non-green firms respond to green credit policy?," Economic Modelling, Elsevier, vol. 126(C).
- Warat Winit & Saranya Kantabutra & Sooksan Kantabutra, 2023. "Toward a Sustainability Brand Model: An Integrative Review," Sustainability, MDPI, vol. 15(6), pages 1-25, March.
- Shuja Iqbal & Hongyun Tian & Shamim Akhtar & Hasnain Javed, 2025. "Effects of green entrepreneurship and digital transformation on eco-efficient e-commerce," International Entrepreneurship and Management Journal, Springer, vol. 21(1), pages 1-25, December.
- Alice Falchi & Gilles Grolleau & Naoufel Mzoughi, 2022.
"Why companies might under‐communicate their efforts for sustainable development and what can be done?,"
Business Strategy and the Environment, Wiley Blackwell, vol. 31(5), pages 1938-1946, July.
- Alice Falchi & Gilles Grolleau & Naoufel Mzoughi, 2022. "Why companies might under‐communicate their efforts for sustainable development and what can be done?," Post-Print hal-03545817, HAL.
- Nikola Sagapova & Radim Dušek & Petra Pártlová, 2022. "Marketing Communication and Reputation Building of Leading European Oil and Gas Companies on Instagram," Energies, MDPI, vol. 15(22), pages 1-14, November.
- Célia Santos & Arnaldo Coelho & Alzira Marques, 2024. "A systematic literature review on greenwashing and its relationship to stakeholders: state of art and future research agenda," Management Review Quarterly, Springer, vol. 74(3), pages 1397-1421, September.
- Waites, Stacie F. & Farmer, Adam & Collier, Joel, 2024. "Good people good planet: Investigating the interconnection between social and environmental sustainability," Journal of Business Research, Elsevier, vol. 184(C).
- Veronika Belousova & Oxana Bondarenko & Nikolay Chichkanov & Denis Lebedev & Ian Miles, 2022. "Coping with Greenhouse Gas Emissions: Insights from Digital Business Services," Energies, MDPI, vol. 15(8), pages 1-26, April.
- Gregor Dorfleitner & Sebastian Utz, 2024. "Green, green, it’s green they say: a conceptual framework for measuring greenwashing on firm level," Review of Managerial Science, Springer, vol. 18(12), pages 3463-3486, December.
- Bhattacherjee, Purba & Mishra, Sibanjan & Bouri, Elie & Wee, Jung Bum, 2024. "ESG, clean energy, and petroleum futures markets: Asymmetric return connectedness and hedging effectiveness," International Review of Economics & Finance, Elsevier, vol. 94(C).
- Hu, Xinwen & Hua, Renhai & Liu, Qingfu & Wang, Chuanjie, 2023. "The green fog: Environmental rating disagreement and corporate greenwashing," Pacific-Basin Finance Journal, Elsevier, vol. 78(C).
- Yuri Borgianni & Lorenzo Maccioni & Anton Dignös & Demis Basso, 2022. "A Framework to Evaluate Areas of Interest for Sustainable Products and Designs," Sustainability, MDPI, vol. 14(13), pages 1-17, June.
- Colin B. Gabler & Omar S. Itani & Raj Agnihotri, 2023. "Activating Corporate Environmental Ethics on the Frontline: A Natural Resource-Based View," Journal of Business Ethics, Springer, vol. 186(1), pages 63-86, August.
- Irshad Hussain Sarki & Raheela Haque & Asif Mahmood & Muhammad Noman Yaseen & Muhammad Sufyan Khawar & Asad Qayoom & Saif Ur Rehman, 2023. "Factors Influencing Green Purchase Intention: A Mediation Moderation Study," Journal of Policy Research (JPR), Research Foundation for Humanity (RFH), vol. 9(2), pages 652-664.
- Matthew J. Spaniol & Evita Danilova-Jensen & Martin Nielsen & Carl Gyldenkærne Rosdahl & Clara Jasmin Schmidt, 2024. "Defining Greenwashing: A Concept Analysis," Sustainability, MDPI, vol. 16(20), pages 1-17, October.
- Hongfan Zhang & Qurat Ul Ainn & Iram Bashir & Junaid Ul Haq & Mark A. Bonn, 2022. "Does Greenwashing Influence the Green Product Experience in Emerging Hospitality Markets Post-COVID-19?," Sustainability, MDPI, vol. 14(19), pages 1-16, September.
- Hyuck Jin Lee, 2024. "Does corporate ESG, an essential factor for overcoming the climate crisis, affect sustainability: The effects of psychological distance and purchase intention," Business Strategy and the Environment, Wiley Blackwell, vol. 33(8), pages 8747-8758, December.
- Teti, Emanuele & Etro, Leonardo L. & Pausini, Lorenzo, 2024. "Does greenwashing affect Company's stock Price? Evidence from Europe," International Review of Financial Analysis, Elsevier, vol. 93(C).
- Sae Eun Lee & Kyu-Hye Lee, 2024. "Environmentally sustainable fashion and conspicuous behavior," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-10, December.
- Marco Ghitti & Gianfranco Gianfrate & Lorenza Palma, 2024. "The agency of greenwashing," Journal of Management & Governance, Springer;Accademia Italiana di Economia Aziendale (AIDEA), vol. 28(3), pages 905-941, September.
- Peng Hu & Xuming Li & Nian Li & Yiying Wang & Derek D. Wang, 2024. "Peeking into Corporate Greenwashing through the Readability of ESG Disclosures," Sustainability, MDPI, vol. 16(6), pages 1-23, March.
- Hemang Desai & Pauline Lam & Bin Li & Shiva Rajgopal, 2023. "An Analysis of Carbon-Reduction Pledges of U.S. Oil and Gas Companies," Management Science, INFORMS, vol. 69(6), pages 3748-3758, June.
- Ravi Dutta‐Powell & Joshua J. Rhee & Saul Wodak, 2024. "Two interventions for mitigating the harms of greenwashing on consumer perceptions," Business Strategy and the Environment, Wiley Blackwell, vol. 33(2), pages 882-903, February.
- Jack E. Carson & James W. Westerman, 2023. "The Effectiveness of Organizational Sustainability Messaging to New Hires: An Exploratory Analysis of Signal Cost, Perceived Credibility, and Involvement Intention," Sustainability, MDPI, vol. 15(2), pages 1-16, January.
- Pei-Hsin Lin & Wun-Hwa Chen, 2022. "Factors That Influence Consumers’ Sustainable Apparel Purchase Intention: The Moderating Effect of Generational Cohorts," Sustainability, MDPI, vol. 14(14), pages 1-14, July.
- Zhongfu Tan & Burhan Sadiq & Tayyeba Bashir & Hassan Mahmood & Yasir Rasool, 2022. "Investigating the Impact of Green Marketing Components on Purchase Intention: The Mediating Role of Brand Image and Brand Trust," Sustainability, MDPI, vol. 14(10), pages 1-15, May.
- Divinus Oppong-Tawiah & Jane Webster, 2023. "Corporate Sustainability Communication as ‘Fake News’: Firms’ Greenwashing on Twitter," Sustainability, MDPI, vol. 15(8), pages 1-26, April.
- Wang, Hu & Shen, Hong, 2024. "Self-restraint or external supervision: Green bond issuance and greenwashing," Research in International Business and Finance, Elsevier, vol. 70(PB).
- Tian, Jinfang & Sun, Siyang & Cao, Wei & Bu, Di & Xue, Rui, 2024. "Make every dollar count: The impact of green credit regulation on corporate green investment efficiency," Energy Economics, Elsevier, vol. 130(C).
- Chen, Lu & Ma, Yan & Feng, Gen-Fu & Chang, Chun-Ping, 2024. "Does environmental governance mitigate the detriment of greenwashing on innovation in China?," Pacific-Basin Finance Journal, Elsevier, vol. 86(C).
- Christodoulou, P. & Psillaki, M. & Sklias, G. & Chatzichristofis, S.A., 2023. "A blockchain-based framework for effective monitoring of EU Green Bonds," Finance Research Letters, Elsevier, vol. 58(PB).