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Sourcing Co-Created Products: Should your Suppliers Collaborate?

Author

Listed:
  • Dinah Cohen-Vernik

    (Department of Marketing, Jones Graduate School of Business, Rice University)

  • Oksana Loginova

    (Department of Economics, University of Missouri)

  • Niladri B. Syam

    (Department of Marketing, Trulaske College of Business, University of Missouri)

Abstract

WP 16-18 has been revised and is now WP 18-11.

Suggested Citation

  • Dinah Cohen-Vernik & Oksana Loginova & Niladri B. Syam, 2016. "Sourcing Co-Created Products: Should your Suppliers Collaborate?," Working Papers 1618, Department of Economics, University of Missouri, revised 14 Aug 2018.
    • Handle: RePEc:umc:wpaper:1618
    as

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    References listed on IDEAS

    as
    1. Beladi, Hamid & Mukherjee, Arijit, 2012. "Market structure and strategic bi-sourcing," Journal of Economic Behavior & Organization, Elsevier, vol. 82(1), pages 210-219.
    2. Sen, Debapriya & Tauman, Yair, 2007. "General licensing schemes for a cost-reducing innovation," Games and Economic Behavior, Elsevier, vol. 59(1), pages 163-186, April.
    3. Burke, Gerard J. & Carrillo, Janice E. & Vakharia, Asoo J., 2007. "Single versus multiple supplier sourcing strategies," European Journal of Operational Research, Elsevier, vol. 182(1), pages 95-112, October.
    4. Pack, Howard & Saggi, Kamal, 2001. "Vertical technology transfer via international outsourcing," Journal of Development Economics, Elsevier, vol. 65(2), pages 389-415, August.
    5. Klein, Benjamin, 2000. "Fisher-General Motors and the Nature of the Firm," Journal of Law and Economics, University of Chicago Press, vol. 43(1), pages 105-141, April.
    6. Barbara J. Spencer, 2005. "International outsourcing and incomplete contracts," Canadian Journal of Economics/Revue canadienne d'économique, John Wiley & Sons, vol. 38(4), pages 1107-1135, November.
    7. Tirole, Jean, 1986. "Procurement and Renegotiation," Journal of Political Economy, University of Chicago Press, vol. 94(2), pages 235-259, April.
    8. Du, Julan & Lu, Yi & Tao, Zhigang, 2006. "Why do firms conduct bi-sourcing?," Economics Letters, Elsevier, vol. 92(2), pages 245-249, August.
    9. B Feng, 2012. "Multisourcing suppliers selection in service outsourcing," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 63(5), pages 582-596, May.
    10. Mukherjee, Arijit & Tsai, Yingyi, 2013. "Multi-sourcing as an entry deterrence strategy," International Review of Economics & Finance, Elsevier, vol. 25(C), pages 108-112.
    11. Niladri B. Syam & Amit Pazgal, 2013. "Co-Creation with Production Externalities," Marketing Science, INFORMS, vol. 32(5), pages 805-820, September.
    12. Richard C. Levin & Peter C. Reiss, 1988. "Cost-Reducing and Demand-Creating R&D with Spillovers," RAND Journal of Economics, The RAND Corporation, vol. 19(4), pages 538-556, Winter.
    13. Shy, Oz & Stenbacka, Rune, 2003. "Strategic outsourcing," Journal of Economic Behavior & Organization, Elsevier, vol. 50(2), pages 203-224, February.
    14. Giacomo Calzolari & Leonardo Felli & Johannes Koenen & Giancarlo Spagnolo & Konrad O. Stahl, 2015. "Trust, Competition and Innovation: Theory and Evidence from German Car Manufacturers," CESifo Working Paper Series 5229, CESifo.
    15. C. Page Moreau & Kelly B. Herd, 2010. "To Each His Own? How Comparisons with Others Influence Consumers' Evaluations of Their Self-Designed Products," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 36(5), pages 806-819, February.
    16. Coase, R H, 2000. "The Acquisition of Fisher Body by General Motors," Journal of Law and Economics, University of Chicago Press, vol. 43(1), pages 15-31, April.
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    More about this item

    Keywords

    co-creation; product sourcing; collaboration; holdup;
    All these keywords.

    JEL classification:

    • C72 - Mathematical and Quantitative Methods - - Game Theory and Bargaining Theory - - - Noncooperative Games
    • D4 - Microeconomics - - Market Structure, Pricing, and Design
    • L1 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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