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Consumer Willingness-To-Pay For A Saline Fish Species Grown In The Us Midwest: The Case Of Striped Bass

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  • Kwamena Quagrainie

    (Department of Agricultural Economics, College of Agriculture, Purdue University, W. Lafayette, IN)

Abstract

Striped bass is a saline fish species that has attracted interest in the Midwest region for aquaculture production. The study used willingness to pay information from consumers to assess the potential market for striped bass grown in the Midwest. The results suggest that males and consumers, age 29 years and younger, are more likely to pay higher amounts for striped bass. In particular, consumers who prefer farmed and fresh seafood, those who purchase seafood frequently for home consumption, and those who consume seafood 26 – 50% of the time when eating out have a higher probability of paying higher amounts for striped bass grown in the Midwest.

Suggested Citation

  • Kwamena Quagrainie, 2014. "Consumer Willingness-To-Pay For A Saline Fish Species Grown In The Us Midwest: The Case Of Striped Bass," Working Papers 14-6, Purdue University, College of Agriculture, Department of Agricultural Economics.
    • Handle: RePEc:pae:wpaper:11-4
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    References listed on IDEAS

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    1. Jill J. McCluskey & Kristine M. Grimsrud & Hiromi Ouchi & Thomas I. Wahl, 2005. "Bovine spongiform encephalopathy in Japan: consumers' food safety perceptions and willingness to pay for tested beef," Australian Journal of Agricultural and Resource Economics, Australian Agricultural and Resource Economics Society, vol. 49(2), pages 197-209, June.
    2. Kaneko, Naoya & Chern, Wen S., 2005. "Willingness to Pay for Genetically Modified Oil, Cornflakes, and Salmon: Evidence from a U.S. Telephone Survey," Journal of Agricultural and Applied Economics, Southern Agricultural Economics Association, vol. 37(3), pages 1-19, December.
    3. Kaneko, Naoya & Chern, Wen S., 2005. "Willingness to Pay for Genetically Modified Oil, Cornflakes, and Salmon: Evidence from a U.S. Telephone Survey," Journal of Agricultural and Applied Economics, Cambridge University Press, vol. 37(3), pages 701-719, December.
    4. Cranfield, John A.L. & Magnusson, Erik, 2003. "Canadian Consumer's Willingness-To-Pay For Pesticide Free Food Products: An Ordered Probit Analysis," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 6(4), pages 1-18.
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    More about this item

    Keywords

    willingess-to-pay; striped bass; ordered probit;
    All these keywords.

    JEL classification:

    • Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness
    • Q18 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Policy; Food Policy; Animal Welfare Policy

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