IDEAS home Printed from https://ideas.repec.org/p/lre/wpaper/lares2004_o-empreendedor-num-ambiente-turbulento.html
   My bibliography  Save this paper

O Empreendedor num Ambiente Turbulento: Estudo de Caso da Construtora Adolpho Lindenberg no Período 1960-1980

Author

Listed:
  • Fábio Luiz Mariotto
  • Ricardo Pereira-Leite

Abstract

Neste artigo analisa-se a evolução das estratégias de uma empresa atuando num ambiente turbulento e num negócio de alto risco. O estudo do caso de uma grande empresa que atuou no mercado imobiliário na cidade de São Paulo, no período 1960-1980, a Construtora Adolpho Lindenberg, permite identificar, como fator determinante do sucesso da empresa nesse período, uma cultura empresarial focada na figura do empreendedor. Durante mais de uma década, essa cultura foi crucial para o sucesso da empresa na criação de novos produtos e na exploração de novos segmentos do mercado. Porém, com o crescimento da empresa e a diversificação de sua atuação, essa mesma cultura acabou revelando suas limitações. As circunstâncias descritas no caso enriquecem a compreensão das implicações estratégicas do comportamento empreendedor no turbulento ambiente brasileiro.

Suggested Citation

  • Fábio Luiz Mariotto & Ricardo Pereira-Leite, 2004. "O Empreendedor num Ambiente Turbulento: Estudo de Caso da Construtora Adolpho Lindenberg no Período 1960-1980," LARES lares2004_o-empreendedor-, Latin American Real Estate Society (LARES).
    • Handle: RePEc:lre:wpaper:lares2004_o-empreendedor-num-ambiente-turbulento
    as

    Download full text from publisher

    File URL: https://lares.architexturez.net/node/189660
    Download Restriction: no
    File URL: https://lares.architexturez.net/system/files/LARES_2004_O%20Empreendedor%20num%20Ambiente%20Turbulento.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Armstrong, Michael J & Levesque, Moren, 2002. "Timing and quality decisions for entrepreneurial product development," European Journal of Operational Research, Elsevier, vol. 141(1), pages 88-106, August.
    2. Busenitz, Lowell W. & Barney, Jay B., 1997. "Differences between entrepreneurs and managers in large organizations: Biases and heuristics in strategic decision-making," Journal of Business Venturing, Elsevier, vol. 12(1), pages 9-30, January.
    3. L. J. Bourgeois, III & Kathleen M. Eisenhardt, 1988. "Strategic Decision Processes in High Velocity Environments: Four Cases in the Microcomputer Industry," Management Science, INFORMS, vol. 34(7), pages 816-835, July.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. McKelvie, Alexander & Haynie, J. Michael & Gustavsson, Veronica, 2011. "Unpacking the uncertainty construct: Implications for entrepreneurial action," Journal of Business Venturing, Elsevier, vol. 26(3), pages 273-292, May.
    2. Saddam Khalid, 2018. "Being There: The Role of Mindfulness in the Entrepreneurial Process," Discussion Papers in Economics and Business 18-18, Osaka University, Graduate School of Economics.
    3. João José M. Ferreira & Cristina I. Fernandes & Vanessa Ratten, 2016. "A co-citation bibliometric analysis of strategic management research," Scientometrics, Springer;Akadémiai Kiadó, vol. 109(1), pages 1-32, October.
    4. Magnus Schückes & Tobias Gutmann, 2021. "Why do startups pursue initial coin offerings (ICOs)? The role of economic drivers and social identity on funding choice," Small Business Economics, Springer, vol. 57(2), pages 1027-1052, August.
    5. Dale, B.G. & Richardson, R. & Wright, D.M., 2001. "Triple inaugural address for the Rotating Chair for Research in Organisation and Management," ERIM Inaugural Address Series Research in Management EIA-2001-001-ORG, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam..
    6. T. K. Das & Bing-Sheng Teng, 1998. "Time and Entrepreneurial Risk Behavior," Entrepreneurship Theory and Practice, , vol. 22(2), pages 69-88, January.
    7. Luca David Opromolla & Michele Dell'Era, 2018. "A General Equilibrium Theory of Occupational Choice under Optimistic Beliefs about Entrepreneurial Ability," Working Papers w201822, Banco de Portugal, Economics and Research Department.
    8. Leung, Aegean & Zhang, Jing & Wong, Poh Kam & Foo, Maw Der, 2006. "The use of networks in human resource acquisition for entrepreneurial firms: Multiple "fit" considerations," Journal of Business Venturing, Elsevier, vol. 21(5), pages 664-686, September.
    9. Das, Willy & Das, Satyasiba, 2018. "Role of Heuristic Principles On Crowd-Funder's Investment Decision Making," 6th International OFEL Conference on Governance, Management and Entrepreneurship. New Business Models and Institutional Entrepreneurs: Leading Disruptive Change (Dubrovnik, 2018), in: 6th International OFEL Conference on Governance, Management and Entrepreneurship. New Business Models and Institutional Entrepreneurs: Leading Disrupt, pages 443-452, Governance Research and Development Centre (CIRU), Zagreb.
    10. Lévesque, Moren & Schade, Christian, 2002. "Intuitive optimizing for time allocation decisions in newly formed ventures," SFB 373 Discussion Papers 2002,24, Humboldt University of Berlin, Interdisciplinary Research Project 373: Quantification and Simulation of Economic Processes.
    11. Nan Langowitz & Maria Minniti, 2007. "The Entrepreneurial Propensity of Women," Entrepreneurship Theory and Practice, , vol. 31(3), pages 341-364, May.
    12. Gorman, Gary G. & Rosa, Peter J. & Faseruk, Alex, 2005. "Institutional lending to knowledge-based businesses," Journal of Business Venturing, Elsevier, vol. 20(6), pages 793-819, November.
    13. Thierry Burger-Helmchen & Patrick Llerena, 2008. "A case study of a creative start-up: governance, communities and knowledge management," Journal of Innovation Economics, De Boeck Université, vol. 0(2), pages 125-146.
    14. Jonathan T. Eckhardt & Scott Shane & Frédéric Delmar, 2006. "Multistage Selection and the Financing of New Ventures," Management Science, INFORMS, vol. 52(2), pages 220-232, February.
    15. Gambardella, Alfonso & Camuffo, Arnaldo & Spina, Chiara, 2020. "Small Changes with Big Impact: Experimental Evidence of a Scientific Approach to the Decision-Making of Entrepreneurial Firms," CEPR Discussion Papers 14909, C.E.P.R. Discussion Papers.
    16. Block, Joern & Wagner, Marcus, 2014. "Ownership versus management effects on corporate social responsibility concerns in large family and founder firms," Journal of Family Business Strategy, Elsevier, vol. 5(4), pages 339-346.
    17. Jaeyeob Jeong & Myeonggil Choi, 2017. "The Expected Job Satisfaction Affecting Entrepreneurial Intention as Career Choice in the Cultural and Artistic Industry," Sustainability, MDPI, vol. 9(10), pages 1-16, September.
    18. D’Angelo, Alfredo & Presutti, Manuela, 2019. "SMEs international growth: The moderating role of experience on entrepreneurial and learning orientations," International Business Review, Elsevier, vol. 28(3), pages 613-624.
    19. Margot Racat & Antonin Ricard & René Mauer, 2024. "Effectuation and causation models: an integrative theoretical framework," Small Business Economics, Springer, vol. 62(3), pages 879-893, March.
    20. Daniel R Clark & Dan Li & Dean A Shepherd, 2018. "Country familiarity in the initial stage of foreign market selection," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 49(4), pages 442-472, May.

    More about this item

    JEL classification:

    • R3 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - Real Estate Markets, Spatial Production Analysis, and Firm Location

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:lre:wpaper:lares2004_o-empreendedor-num-ambiente-turbulento. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Architexturez Imprints (email available below). General contact details of provider: https://edirc.repec.org/data/laresea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.