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Value creation and Human-Nature relationships: An ontological analysis of meanings and practices of forest users
[Création de valeur et relations Homme-Nature : une analyse ontologique des représentations et des pratiques des usagers de la forêt]

Author

Listed:
  • Dorian Marchais

    (CRIEG - Centre de Recherche Interdisciplinaire Economie Gestion - MSH-URCA - Maison des Sciences Humaines de Champagne-Ardenne - URCA - Université de Reims Champagne-Ardenne, REGARDS - Recherches en Economie Gestion Agroressources Durabilité et Santé - CRIEG - Centre de Recherche Interdisciplinaire Economie Gestion - MSH-URCA - Maison des Sciences Humaines de Champagne-Ardenne - URCA - Université de Reims Champagne-Ardenne)

  • Dominique Roux

    (CRIEG - Centre de Recherche Interdisciplinaire Economie Gestion - MSH-URCA - Maison des Sciences Humaines de Champagne-Ardenne - URCA - Université de Reims Champagne-Ardenne, REGARDS - Recherches en Economie Gestion Agroressources Durabilité et Santé - CRIEG - Centre de Recherche Interdisciplinaire Economie Gestion - MSH-URCA - Maison des Sciences Humaines de Champagne-Ardenne - URCA - Université de Reims Champagne-Ardenne)

Abstract

While marketing seeks to generate economic value within territories by transforming certain natural spaces into tourist products, the representations and relationships to nature of the local populations that patronize these areas remain understudied. Focusing on forests as our empirical field, this study delves into the ontological foundations of the human-nature relationship among 29 French forest users (Descola, 2005). It highlights the naturalistic orientation of those who appreciate nature when it is shaped and domesticated by humans while also revealing a desire for reconnection with non-human entities that characterizes other informants with animistic, analogical and totemic inclinations. This research enhances our understanding of population expectations regarding naturalness and nature tourism and opens new avenues for both managers of these spaces and locals who frequent them.

Suggested Citation

  • Dorian Marchais & Dominique Roux, 2024. "Value creation and Human-Nature relationships: An ontological analysis of meanings and practices of forest users [Création de valeur et relations Homme-Nature : une analyse ontologique des représen," Post-Print hal-04764050, HAL.
    • Handle: RePEc:hal:journl:hal-04764050
    Note: View the original document on HAL open archive server: https://hal.science/hal-04764050v1
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    References listed on IDEAS

    as
    1. Rebecca Scott & Julien Cayla & Bernard Cova, 2017. "Selling Pain to the Saturated Self," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 44(1), pages 22-43.
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    Keywords

    natural spaces; value creation; Human-nature relationship; Relation homme-nature; espaces naturels; ontologies; création de valeur;
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