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University-Business cooperation: an empirical study on stakeholders’ perception in the moroccan context
[Coopération entre l'université et l'entreprise : étude empirique sur la perception des parties prenantes dans le contexte marocain]

Author

Listed:
  • Youssef EL ARCHI

    (ENCGT - Ecole Nationale de Commerce et de Gestion de Tanger - UAE - Abdelmalek Essaadi University [Tétouan] = Université Abdelmalek Essaadi [Tétouan])

  • Brahim Benbba

    (ENCGT - Ecole Nationale de Commerce et de Gestion de Tanger - UAE - Abdelmalek Essaadi University [Tétouan] = Université Abdelmalek Essaadi [Tétouan])

Abstract

In order to fully understand the contribution of the university to the development of companies, it is necessary to highlight the essential elements to which the two groups are linked. The interest of our paper is to analyze the perception of stakeholders towards university-business cooperation, to know their revelation, their expectations and the obstacles that surround them in the adequacy between training and work insertion conditions. In a first place, our manuscript seeks to present a panoply of theoretical and empirical works conducted by researchers on the perception of stakeholders towards university-enterprise cooperation, in a second place, we highlight the set of investigative tools to which we have mobilized a questionnaire administered online through a convenience sample in order to better examine the determinations of several actors in the Moroccan context. Stakeholders show favorable behavior and perceive universitybusiness cooperation as a boon for the prosperity of these ensembles on several levels.

Suggested Citation

  • Youssef EL ARCHI & Brahim Benbba, 2022. "University-Business cooperation: an empirical study on stakeholders’ perception in the moroccan context [Coopération entre l'université et l'entreprise : étude empirique sur la perception des parti," Post-Print hal-03774157, HAL.
    • Handle: RePEc:hal:journl:hal-03774157
    Note: View the original document on HAL open archive server: https://hal.science/hal-03774157
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    References listed on IDEAS

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    1. Kinga Ewa Bednarzewska & Agnieszka Sitko-Lutek, 2021. "Cooperation between Science, Business, and Administration under the Triple Helix Model in European States: The Example of Poland," European Research Studies Journal, European Research Studies Journal, vol. 0(3), pages 256-281.
    2. Ghada Haddad & Gloria Haddad & Gautam Nagpal, 2021. "Can students’ perception of the diverse learning environment affect their intentions toward entrepreneurship?," Post-Print hal-03228323, HAL.
    3. Schultz, Carsten & Gretsch, Oliver & Kock, Alexander, 2021. "The influence of shared R&D-project-innovativeness perceptions on university-industry collaboration performance," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 130798, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
    4. Carsten Schultz & Oliver Gretsch & Alexander Kock, 2021. "The influence of shared R&D-project innovativeness perceptions on university-industry collaboration performance," The Journal of Technology Transfer, Springer, vol. 46(4), pages 1144-1172, August.
    5. Balzhan Orazbayeva & Todd Davey & Carolin Plewa & Victoria Galán-Muros, 2020. "Engagement of academics in education-driven university-business cooperation: a motivation-based perspective," Post-Print hal-02405054, HAL.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    University-Business Cooperation (UBC); stakeholders; perception; performance; Coopération université-entreprise; parties prenantes;
    All these keywords.

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