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Les déterminants du risque perçu par le touriste français lors du choix d’une destination touristique : un modèle conceptuel

Author

Listed:
  • Rima Yousfi-Bachir
  • Johannes Schaaper

    (IRGO - Institut de Recherche en Gestion des Organisations - UB - Université de Bordeaux - Institut d'Administration des Entreprises (IAE) - Bordeaux)

Abstract

The current geopolitical situation and marking events, highlighted by media coverage (attacks, catastrophes, crashes...) of recent years, lead to reconsider the question of risk in the field of tourism. Today, the perception of risk threatens more than its reality. The purpose of this research is to identify the subjective determinants of the perceived risk, when choosing a tourist destination. To answer this question, on the basis of a review of academic literature, we interviewed 16 tourism professionals in a face-to-face setting. We find that nine subjective factors, or antecedents, are at the origin of risk perception when a tourist chooses his destination. These antecedents can be gathered into three themes : the tourist's psychographic profile, the perceived characteristics of the destination and the subjective situation. Also, we find that among the eight theoretical dimensions of perceived risk, the physical dimension is preponderant in tourism. Our research leads to a conceptual model of risk perception in tourism.

Suggested Citation

  • Rima Yousfi-Bachir & Johannes Schaaper, 2017. "Les déterminants du risque perçu par le touriste français lors du choix d’une destination touristique : un modèle conceptuel," Post-Print hal-03258207, HAL.
    • Handle: RePEc:hal:journl:hal-03258207
    DOI: 10.3917/qdm.171.0049
    Note: View the original document on HAL open archive server: https://hal.science/hal-03258207v2
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    References listed on IDEAS

    as
    1. Lennart Sjöberg, 2000. "Factors in Risk Perception," Risk Analysis, John Wiley & Sons, vol. 20(1), pages 1-12, February.
    2. Schaninger, Charles M, 1976. "Perceived Risk and Personality," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 3(2), pages 95-100, Se.
    3. Nawel Ayadi, 2010. "L'expérience de prise de risque par les consommateurs: rôle des émotions anticipées positives," Post-Print hal-02055244, HAL.
    4. P. Volle, 1995. "Le concept de risque perçu en psychologie du consommateur : Antécédents et statut théorique," Post-Print hal-02016754, HAL.
    5. Susanne Rippl, 2002. "Cultural theory and risk perception: a proposal for a better measurement," Journal of Risk Research, Taylor & Francis Journals, vol. 5(2), pages 147-165, April.
    Full references (including those not matched with items on IDEAS)

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