IDEAS home Printed from https://ideas.repec.org/p/hal/journl/hal-01644789.html
   My bibliography  Save this paper

The impact of visual exposure to a physically attractive other on self-presentation

Author

Listed:
  • Raphaëlle Butori

    (ESSEC Business School)

  • Béatrice Parguel

    (DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique)

Abstract

According to Roney (2003), when exposed to potential mates (young women), men show greater conformity to female mate preferences. This study conceptually replicates and extends this finding to show that women also respond to female physical attractiveness. When exposed to attractive women (potential rivals), women report higher levels of communion and lower levels of agency.

Suggested Citation

  • Raphaëlle Butori & Béatrice Parguel, 2014. "The impact of visual exposure to a physically attractive other on self-presentation," Post-Print hal-01644789, HAL.
  • Handle: RePEc:hal:journl:hal-01644789
    DOI: 10.1016/j.ijresmar.2014.06.003
    Note: View the original document on HAL open archive server: https://hal.science/hal-01644789
    as

    Download full text from publisher

    File URL: https://hal.science/hal-01644789/document
    Download Restriction: no

    File URL: https://libkey.io/10.1016/j.ijresmar.2014.06.003?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Yajin Wang & Vladas Griskevicius, 2014. "Conspicuous Consumption, Relationships, and Rivals: Women's Luxury Products as Signals to Other Women," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 40(5), pages 834-854.
    2. Kristina M. Durante & Vladas Griskevicius & Sarah E. Hill & Carin Perilloux & Norman P. Li, 2011. "Ovulation, Female Competition, and Product Choice: Hormonal Influences on Consumer Behavior," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 37(6), pages 921-934.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Lynch, John G. & Bradlow, Eric T. & Huber, Joel C. & Lehmann, Donald R., 2015. "Reflections on the replication corner: In praise of conceptual replications," International Journal of Research in Marketing, Elsevier, vol. 32(4), pages 333-342.
    2. Stenstrom, Eric P. & Saad, Gad & Hingston, Sean T., 2018. "Menstrual cycle effects on prosocial orientation, gift giving, and charitable giving," Journal of Business Research, Elsevier, vol. 84(C), pages 82-88.
    3. Gurzki, Hannes & Woisetschläger, David M., 2017. "Mapping the luxury research landscape: A bibliometric citation analysis," Journal of Business Research, Elsevier, vol. 77(C), pages 147-166.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Gurzki, Hannes & Woisetschläger, David M., 2017. "Mapping the luxury research landscape: A bibliometric citation analysis," Journal of Business Research, Elsevier, vol. 77(C), pages 147-166.
    2. Butori, Raphaëlle & Parguel, Béatrice, 2014. "The impact of visual exposure to a physically attractive other on self-presentation," International Journal of Research in Marketing, Elsevier, vol. 31(4), pages 445-447.
    3. repec:dau:papers:123456789/14238 is not listed on IDEAS
    4. Zhu, Hong & Zhou, Yayu & Wu, Yening & Wang, Xin, 2022. "To smile or not to smile: The role of facial expression valence on mundane and luxury products premiumness," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
    5. Roux, Elyette & Tafani, Eric & Vigneron, Franck, 2017. "Values associated with luxury brand consumption and the role of gender," Journal of Business Research, Elsevier, vol. 71(C), pages 102-113.
    6. Jaikumar, Saravana & Singh, Ramendra & Sarin, Ankur, 2018. "‘I show off, so I am well off’: Subjective economic well-being and conspicuous consumption in an emerging economy," Journal of Business Research, Elsevier, vol. 86(C), pages 386-393.
    7. Wang, Yajin, 2022. "A conceptual framework of contemporary luxury consumption," International Journal of Research in Marketing, Elsevier, vol. 39(3), pages 788-803.
    8. Yanwen Ruan & Yingjiao Xu & Hanna Lee, 2022. "Consumer Motivations for Luxury Fashion Rental: A Second-Order Factor Analysis Approach," Sustainability, MDPI, vol. 14(12), pages 1-16, June.
    9. Steven J. Stanton & Walter Sinnott-Armstrong & Scott A. Huettel, 2017. "Neuromarketing: Ethical Implications of its Use and Potential Misuse," Journal of Business Ethics, Springer, vol. 144(4), pages 799-811, September.
    10. Aspara, Jaakko & Van Den Bergh, Bram, 2014. "Naturally designed for masculinity vs. femininity? Prenatal testosterone predicts male consumers' choices of gender-imaged products," International Journal of Research in Marketing, Elsevier, vol. 31(1), pages 117-121.
    11. Sharma, Amalesh & Soni, Mauli & Borah, Sourav Bikash & Haque, Tanjum, 2022. "From silos to synergies: A systematic review of luxury in marketing research," Journal of Business Research, Elsevier, vol. 139(C), pages 893-907.
    12. Xiao, Tingwen & Wei, Haiying & Chen, Siyun, 2024. "Prominent or subtle: The impact of brand prominence on social media advertisement engagement," Journal of Retailing and Consumer Services, Elsevier, vol. 80(C).
    13. Sundie, Jill M. & Pandelaere, Mario & Lens, Inge & Warlop, Luk, 2020. "Setting the bar: The influence of women’s conspicuous display on men’s affiliative behavior," Journal of Business Research, Elsevier, vol. 120(C), pages 569-585.
    14. Ahreum Maeng & Pankaj Aggarwal & Vicki MorwitzEditor & Zeynep Gürhan-CanlıAssociate Editor, 2018. "Facing Dominance: Anthropomorphism and the Effect of Product Face Ratio on Consumer Preference," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 44(5), pages 1104-1122.
    15. Park, Sehoon & Kim, Chaeyeong & Park, Jane, 2023. "How power distance belief, self-construal, and relationship norms impact conspicuous consumption," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
    16. Santhiya Ramasamy & Karpal S. Dara Singh & Azlan Amran & Mehran Nejati, 2020. "Linking human values to consumer CSR perception: The moderating role of consumer skepticism," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(4), pages 1958-1971, July.
    17. Chailan, Claude, 2018. "Art as a means to recreate luxury brands' rarity and value," Journal of Business Research, Elsevier, vol. 85(C), pages 414-423.
    18. Chen, Rui & Liu, Maggie Wenjing & Guan, Yuhong & Zheng, Yuhuang, 2020. "Female responses to genetically modified foods: Effects of the menstrual cycle and food risk concerns," Journal of Business Research, Elsevier, vol. 120(C), pages 608-618.
    19. Stephanie C Lazzaro & Robb B Rutledge & Daniel R Burghart & Paul W Glimcher, 2016. "The Impact of Menstrual Cycle Phase on Economic Choice and Rationality," PLOS ONE, Public Library of Science, vol. 11(1), pages 1-15, January.
    20. Panchal, Shirish & Gill, Tripat, 2020. "When size does matter: Dominance versus prestige based status signaling," Journal of Business Research, Elsevier, vol. 120(C), pages 539-550.
    21. Borau, Sylvie & Bonnefon, Jean-François, 2020. "Gendered products act as the extended phenotype of human sexual dimorphism: They increase physical attractiveness and desirability," Journal of Business Research, Elsevier, vol. 120(C), pages 498-508.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-01644789. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.