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Consumer Procrastination and Purchase Delay

Author

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  • Denis Darpy

    (DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique)

Abstract

Recent research on purchase delay have developed numerous situational and individual causes. This paper proposes Consumer Procrastination to conceptualize the individual factor which influence people to chronically delay their purchases. Consumer Procrastination is measured with a new scale. An experiment is designed to show the importance of its impact on the decision to not choose along with context effects.

Suggested Citation

  • Denis Darpy, 2000. "Consumer Procrastination and Purchase Delay," Post-Print hal-01517108, HAL.
    • Handle: RePEc:hal:journl:hal-01517108
    Note: View the original document on HAL open archive server: https://hal.science/hal-01517108
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    File URL: https://hal.science/hal-01517108/document
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    References listed on IDEAS

    as
    1. Dhar, Ravi, 1997. "Consumer Preference for a No-Choice Option," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 24(2), pages 215-231, September.
    2. Fitzsimons, Gavan J & Morwitz, Vicki G, 1996. "The Effect of Measuring Intent on Brand-Level Purchase Behavior," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 23(1), pages 1-11, June.
    3. Greenleaf, Eric A & Lehmann, Donald R, 1995. "Reasons for Substantial Delay in Consumer Decision Making," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 22(2), pages 186-199, September.
    4. Bagozzi, Richard P & Baumgartner, Hans & Yi, Youjae, 1992. "State versus Action Orientation and the Theory of Reasoned Action: An Application to Coupon Usage," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 18(4), pages 505-518, March.
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