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Pour Some Sugar in Me: Does Glucose Enrichment Improve Decision Making?

Author

Listed:
  • Todd McElroy
  • David L. Dickinson
  • Nathan Stroh

Abstract

In the current study we explore whether enriching the brain’s supply of glucose will improve the quality and speed of decision making. Prior research shows that glucose enrichment supports cognition and more recent research has shown it can improve decision making on some tasks. To test our hypothesis we used a standardized decision inventory and measured response times. The findings show that supplemental glucose improves decision making but only in complex decision tasks. The findings also show that enrichment leads to faster decision response times across decision types. Key Words: Glucose, response time, A-DMC, thinking, experiments

Suggested Citation

  • Todd McElroy & David L. Dickinson & Nathan Stroh, 2014. "Pour Some Sugar in Me: Does Glucose Enrichment Improve Decision Making?," Working Papers 14-12, Department of Economics, Appalachian State University.
    • Handle: RePEc:apl:wpaper:14-12
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    File URL: http://econ.appstate.edu/RePEc/pdf/wp1412.pdf
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    References listed on IDEAS

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    1. Simonson, Itamar, 1989. "Choice Based on Reasons: The Case of Attraction and Compromise Effects," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 16(2), pages 158-174, September.
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    Cited by:

    1. Thomas Pave Sohnesen, 2019. "Are you what you consume?: Impact of food, soft drinks, and coffee on cognitive and non-cognitive test scores," WIDER Working Paper Series wp-2019-117, World Institute for Development Economic Research (UNU-WIDER).

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    More about this item

    Keywords

    glucose; response time; a-dmc; thinking; experiments;
    All these keywords.

    JEL classification:

    • C91 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Individual Behavior

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