IDEAS home Printed from https://ideas.repec.org/p/ags/eaae08/43544.html
   My bibliography  Save this paper

Consumer Perception of Bread Quality

Author

Listed:
  • Gellynck, Xavier
  • Kuhne, Bianka
  • Van Bockstaele, F.
  • Van de Walle, D.
  • Dewettinck, K.

Abstract

Bread contains a wide range of important nutritional components which provide a positive effect on human health. However, the consumption of bread in Belgium is declining during the last decades. This is due to factors such as changing eating patterns and a increasing choice of substitutes like breakfast cereals and fast foods. The aim of this study is to investigate consumer’s quality perception of bread towards sensory, health and nutrition attributes. Consumer’s quality perception of bread seams to be determined by sensory and health attributes. Three clusters of consumers are identified based on these attributes. In the first cluster, consumers’ quality perception of bread is not dependent on the health attributes it embraces, but to some extent on sensory attributes. For the second cluster, both health and sensory attributes appear to influence quality perception. In the third cluster only sensory attributes appear to be important in determining quality perception, though in a negative direction. The results of this study will possibly help health professionals and policy makers to systematically inform the consumers about the positive effects of bread and its components. Furthermore, firms can use the result to build up a tailor-made marketing strategy.

Suggested Citation

  • Gellynck, Xavier & Kuhne, Bianka & Van Bockstaele, F. & Van de Walle, D. & Dewettinck, K., 2008. "Consumer Perception of Bread Quality," 2008 International Congress, August 26-29, 2008, Ghent, Belgium 43544, European Association of Agricultural Economists.
    • Handle: RePEc:ags:eaae08:43544
    DOI: 10.22004/ag.econ.43544
    as

    Download full text from publisher

    File URL: https://ageconsearch.umn.edu/record/43544/files/090.pdf
    Download Restriction: no
    File URL: https://libkey.io/10.22004/ag.econ.43544?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Roux, Cecile & Le Couedic, Philippe & Durand-Gasselin, Sabine & Luquet, Francois-Marie, 2000. "Consumption patterns and food attitudes of a sample of 657 low-income people in France," Food Policy, Elsevier, vol. 25(1), pages 91-103, February.
    2. Unknown, 2008. "Institute of Agricultural Economics," Economics of Agriculture, Institute of Agricultural Economics, vol. 55(3).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Ali,Rubaba & Barra,Alvaro Federico & Berg,Claudia N. & Damania,Richard & Nash,John D. & Russ,Jason Daniel & Ali,Rubaba & Barra,Alvaro Federico & Berg,Claudia N. & Damania,Richard & Nash,John D. & Russ, 2015. "Transport infrastructure and welfare : an application to Nigeria," Policy Research Working Paper Series 7271, The World Bank.
    2. Lips, Markus & Gazzarin, Christian, 2008. "What are the preferences of Dairy Farmers regarding their Work? A Discrete Choice Experiment in the Eastern Part of Switzerland," 2008 International Congress, August 26-29, 2008, Ghent, Belgium 44132, European Association of Agricultural Economists.
    3. Götz, Christian & Heckelei, Thomas & Rudloff, Bettina, 2010. "What makes countries initiate WTO disputes on food-related issues?," Food Policy, Elsevier, vol. 35(2), pages 154-162, April.
    4. Mogaka, Violet Moraa & Mbatia, O.L.E. & Nzuma, Jonathan M., 2012. "Feasibility of Biofuel Production in Kenya: The Case of Jatropha," 2012 Conference, August 18-24, 2012, Foz do Iguacu, Brazil 126427, International Association of Agricultural Economists.
    5. Katona-Kovacs, Judit & Dax, Thomas, 2008. "Sustainable Rural Development in Environmentally Protected Areas of Hungary and Austria: The Role of CAP payments," 2008 International Congress, August 26-29, 2008, Ghent, Belgium 44438, European Association of Agricultural Economists.
    6. Bulut, Harun & Lawrence, John D., 2007. "Meat Slaughter and Processing Plants’ Traceability Levels Evidence From Iowa," 2007 Conference, April 16-17, 2007, Chicago, Illinois 37576, NCCC-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management.
    7. James, Jennifer S. & Pardey, Philip G. & Alston, Julian M., 2008. "Agricultural R&D Policy: A Tragedy of the International Commons," Staff Papers 43094, University of Minnesota, Department of Applied Economics.
    8. Gebrezgabher, Solomie A. & Meuwissen, Miranda P.M. & Oude Lansink, Alfons G.J.M., 2010. "Costs of Producing Biogas at Dairy Farms in The Netherlands," International Journal on Food System Dynamics, International Center for Management, Communication, and Research, vol. 1(1), pages 1-10.
    9. Franco, Juan Agustin & Calatrava-Requena, Javier, 2008. "Adoption and diffusion of no tillage practices in Southern Spain olive groves," 2008 International Congress, August 26-29, 2008, Ghent, Belgium 44014, European Association of Agricultural Economists.
    10. Juan Aparicio & Magdalena Kapelko & Bernhard Mahlberg & Jose L. Sainz-Pardo, 2017. "Measuring input-specific productivity change based on the principle of least action," Journal of Productivity Analysis, Springer, vol. 47(1), pages 17-31, February.
    11. Wurriehausen, Nadine & Ihle, Rico & Lakner, Sebastian, 2011. "The Integration of the Conventional and Organic Wheat Market," 2011 International Congress, August 30-September 2, 2011, Zurich, Switzerland 115784, European Association of Agricultural Economists.
    12. Abay Mulatu & Ada Wossink, 2014. "Environmental Regulation and Location of Industrialized Agricultural Production in Europe," Land Economics, University of Wisconsin Press, vol. 90(3), pages 509-537.
    13. Baldoni, Edoardo & Philippidis, George & Spekreijse, Jurjen & Gurría, Patricia & Lammens, Tijs & Parisi, Claudia & Ronzon, Tévécia & Vis, Martijn & M'Barek, Robert, 2021. "Getting your hands dirty: A data digging exercise to unearth the EU's bio-based chemical sector," Renewable and Sustainable Energy Reviews, Elsevier, vol. 143(C).
    14. Ohe, Yasuo, 2008. "Evaluating the Diversifying Market for and Viability of Rural Tourism Activity in Japan," 2008 International Congress, August 26-29, 2008, Ghent, Belgium 43647, European Association of Agricultural Economists.
    15. D'Artis Kancs & Pavel Ciaian, 2010. "Factor content of bilateral trade: the role of firm heterogeneity and transaction costs," Agricultural Economics, International Association of Agricultural Economists, vol. 41(3‐4), pages 305-317, May.
    16. Alexander März & Nadja Klein & Thomas Kneib & Oliver Musshoff, 2016. "Analysing farmland rental rates using Bayesian geoadditive quantile regression," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 43(4), pages 663-698.
    17. Erenstein, Olaf, 2009. "Zero tillage in the rice-wheat systems of the Indo-Gangetic Plains: A review of impacts and sustainability implications," IFPRI discussion papers 916, International Food Policy Research Institute (IFPRI).
    18. Jongeneel, Roelof A. & Polman, Nico B.P. & Slangen, Louis H.G., 2008. "Cost-Benefit Analysis Of The Dutch Nature Conservation Policy: Direct, Indirect Effects And Transaction Costs Of The Ecological Main Structure In The Netherlands," 2008 International Congress, August 26-29, 2008, Ghent, Belgium 43970, European Association of Agricultural Economists.
    19. Khalid Haniza, 2015. "Spatial heterogeneity and spatial bias analyses in hedonic price models: some practical considerations," Bulletin of Geography. Socio-economic Series, Sciendo, vol. 28(28), pages 113-128, June.
    20. Rosa, Franco & Nassivera, Federico & Iseppi, Luca, 2018. "Sunflower oil innovation, claim assessment and consumer’ motivations to accept this food," 2018 International European Forum (163rd EAAE Seminar), February 5-9, 2018, Innsbruck-Igls, Austria 276875, International European Forum on System Dynamics and Innovation in Food Networks.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:ags:eaae08:43544. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: AgEcon Search (email available below). General contact details of provider: https://edirc.repec.org/data/eaaeeea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.