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Effectiveness of quality signalling: brand versus certification

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  • Ding, Yulian
  • Veeman, Michele

Abstract

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  • Ding, Yulian & Veeman, Michele, 2015. "Effectiveness of quality signalling: brand versus certification," 143rd Joint EAAE/AAEA Seminar, March 25-27, 2015, Naples, Italy 202711, European Association of Agricultural Economists.
    • Handle: RePEc:ags:eaa143:202711
    DOI: 10.22004/ag.econ.202711
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    References listed on IDEAS

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    1. Diamond, Douglas W, 1989. "Reputation Acquisition in Debt Markets," Journal of Political Economy, University of Chicago Press, vol. 97(4), pages 828-862, August.
    2. Grossman, Sanford J, 1981. "The Informational Role of Warranties and Private Disclosure about Product Quality," Journal of Law and Economics, University of Chicago Press, vol. 24(3), pages 461-483, December.
    3. Jutta Roosen & Jayson L. Lusk & John A. Fox, 2003. "Consumer demand for and attitudes toward alternative beef labeling strategies in France, Germany, and the UK," Agribusiness, John Wiley & Sons, Ltd., vol. 19(1), pages 77-90.
    4. Wang, Zhigang & Mao, Yanna & Gale, Fred, 2008. "Chinese consumer demand for food safety attributes in milk products," Food Policy, Elsevier, vol. 33(1), pages 27-36, February.
    5. Ortega, David L. & Wang, H. Holly & Wu, Laping & Olynk, Nicole J., 2011. "Modeling heterogeneity in consumer preferences for select food safety attributes in China," Food Policy, Elsevier, vol. 36(2), pages 318-324, April.
    6. Klein, Benjamin & Leffler, Keith B, 1981. "The Role of Market Forces in Assuring Contractual Performance," Journal of Political Economy, University of Chicago Press, vol. 89(4), pages 615-641, August.
    7. Junfei Bai & Caiping Zhang & Jing Jiang, 2013. "The role of certificate issuer on consumers’ willingness-to-pay for milk traceability in China," Agricultural Economics, International Association of Agricultural Economists, vol. 44(4-5), pages 537-544, July.
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    Keywords

    Consumer/Household Economics; Production Economics;

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